A data profile of the people who buy, follow and care about Pedicure in Poland — modelled from more than twelve digital signal sources. Pedicure has an estimated audience of 2,411,588 people in Poland.
Pedicure has an estimated audience of 2,411,588 people in Poland. 80.8% are female, 19.2% are male, average age 35.4. Top brand affinities: Lidl, Women's clothing, Rossmann, Dresses, Castorama.
Top brand affinities include Lidl, Women's clothing, Rossmann, with strongest over-indexing on Lidl (1.72× the country average).
Demographically, the Pedicure audience skews more female with an average age of 35.4, and over-indexes on personality traits such as Individualism, Patriotism.
The typical Pedicure fan in Poland is more female, around 35.4 years old, with strong Individualism tendencies and a notable affinity for Lidl.
The key figures that characterise the Pedicure profile in Poland.
80.8% are female, 19.2% are male, average age 35.4.
| Metric | Value |
|---|---|
| Female | 80.8% |
| Male | 19.2% |
| Average age | 35.4 |
| Estimated audience size | 2,411,588 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 24% | |
| 20-29 | 27% | |
| 30-39 | 21% | |
| 40-49 | 16% | |
| 50+ | 12% |
of the worldwide Pedicure audience comes from Poland.
| Country | Share |
|---|---|
| United States | 14.4% |
| Japan | 10.7% |
| Italy | 5.7% |
The strongest cross-interests of the Pedicure audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Nail salon | Beauty & Wellness | 2.55× | ||
| 02 | Nail art | Beauty & Wellness | 2.25× | ||
| 03 | Manicure | Beauty & Wellness | 2.21× | ||
| 04 | Eyelash | Beauty & Wellness | 2.18× | ||
| 05 | Rossmann | Shopping | 2.15× | ||
| 06 | Permanent makeup | Beauty & Wellness | 2.05× | ||
| 07 | Stradivarius | Shopping | 1.94× | ||
| 08 | Sephora | Shopping | 1.86× | ||
| 09 | Skirt | Fashion & Accessoires | 1.82× | ||
| 10 | Lidl | Shopping | 1.72× | ||
| 11 | Childhood | Kids & Family | 1.71× | ||
| 12 | Blouse | Fashion & Accessoires | 1.68× | ||
| 13 | Dresses | Fashion & Accessoires | 1.57× | ||
| 14 | Castorama | Shopping | 1.57× | ||
| 15 | Pepco | Fashion & Accessoires | 1.56× | ||
| 16 | Motherhood | Kids & Family | 1.56× | ||
| 17 | Women's clothing | Fashion & Accessoires | 1.54× | ||
| 18 | Infant | Kids & Family | 1.54× | ||
| 19 | H&M | Shopping | 1.53× | ||
| 20 | Empik | Shopping | 1.52× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Individualism | JOY | 2.06× | |
| Patriotism | CONSERVATISM | 1.70× | |
| Early Adopter Mentality | POWER | 1.43× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Social Media Usage | JOY | 0.58× | |
| Urban Lifestyle | OPEN | 0.66× | |
| Sustainability | BALANCE | 0.92× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Poland who actively search for Pedicure. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Poland. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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