A data profile of the people who buy, follow and care about Cameras in Portugal — modelled from more than twelve digital signal sources. Cameras has an estimated audience of 1,815,655 people in Portugal.
The average Cameras fan in Portugal is 44.0 years old, more male, and lives primarily in Lisbon District.
The audience is concentrated in Lisbon District, Porto District, Setúbal District.
Top brand affinities include WhatsApp, Fnac, First-person shooter games, with strongest over-indexing on WhatsApp (1.56× the country average).
Demographically, the Cameras audience skews more male with an average age of 44.0, and over-indexes on personality traits such as Community Orientation, Risk Appetite.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 20 regions tracked by Rascasse.
The typical Cameras fan in Portugal is more male, around 44.0 years old, with strong Community Orientation tendencies and a notable affinity for WhatsApp.
The key figures that characterise the Cameras profile in Portugal.
42.8% are female, 57.2% are male, average age 44.0.
| Metric | Value |
|---|---|
| Female | 42.8% |
| Male | 57.2% |
| Average age | 44.0 |
| Estimated audience size | 1,815,655 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 11% | |
| 20-29 | 15% | |
| 30-39 | 18% | |
| 40-49 | 25% | |
| 50+ | 31% |
of the worldwide Cameras audience comes from Portugal.
| Country | Share |
|---|---|
| United States | 15.4% |
| Japan | 9.0% |
| China | 6.6% |
Where the Cameras audience in Portugal is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Lisbon District | ~800K | 1.38× | |
| 02 | Setúbal District | ~300K | 1.35× | |
| 03 | Porto District | ~500K | 1.28× | |
| 04 | Santarém District | ~100K | 1.28× | |
| 05 | Madeira | ~70K | 1.27× | |
| 06 | Aveiro District | ~200K | 1.19× | |
| 07 | Coimbra District | ~100K | 1.16× | |
| 08 | Leiria District | ~100K | 1.15× | |
| 09 | Braga District | ~200K | 1.10× | |
| 10 | Faro District | ~100K | 1.07× | |
| 11 | Viseu District | ~70K | 1.03× | |
| 12 | Azores | ~50K | 0.99× | |
| 13 | Castelo Branco District | ~30K | 0.91× | |
| 14 | Viana do Castelo District | ~40K | 0.89× | |
| 15 | Beja District | ~20K | 0.82× | |
| 16 | Bragança District | ~20K | 0.80× | |
| 17 | Vila Real District | ~30K | 0.79× | |
| 18 | Évora District | ~20K | 0.77× | |
| 19 | Guarda District | ~20K | 0.77× | |
| 20 | Portalegre District | ~10K | 0.74× |
The strongest cross-interests of the Cameras audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Massively multiplayer online games | Games | 2.78× | ||
| 02 | Electric toothbrush | Health | 2.69× | ||
| 03 | Thai cuisine | Food & Beverages | 2.65× | ||
| 04 | Casino games | Games | 2.43× | ||
| 05 | Web application | Technology & Electronics | 2.34× | ||
| 06 | Online poker | Games | 2.32× | ||
| 07 | Player versus player | Games | 2.30× | ||
| 08 | First-person shooter games | Games | 2.23× | ||
| 09 | Romance novels | Literature | 2.11× | ||
| 10 | Purchase discount | Shopping | 2.04× | ||
| 11 | Non-fiction books | Literature | 2.01× | ||
| 12 | French cuisine | Food & Beverages | 1.91× | ||
| 13 | Bluetooth | Technology & Electronics | 1.87× | ||
| 14 | Online games | Games | 1.83× | ||
| 15 | Laptop | Technology & Electronics | 1.76× | ||
| 16 | Fnac | Shopping | 1.74× | ||
| 17 | Gambling | Games | 1.73× | ||
| 18 | Fast food restaurants | Food & Beverages | 1.57× | ||
| 19 | Internet & Social Media | 1.56× | |||
| 20 | Air conditioning | Technology & Electronics | 1.52× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Community Orientation | OPEN | 1.21× | |
| Risk Appetite | THRILL | 1.18× | |
| Early Adopter Mentality | POWER | 1.18× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Mindfulness | BALANCE | 0.82× | |
| Creativity | OPEN | 0.86× | |
| Family Orientation | CONSERVATISM | 0.87× |
Cameras has an estimated audience of 1,815,655 people in Portugal, concentrated in Lisbon District and Porto District.
42.8% of Cameras fans are female, 57.2% are male, with an average age of 44.0 years.
Cameras fans show strongest brand affinity for WhatsApp (1.56×), Fnac (1.74×), and First-person shooter games (2.23×) over the country average.
Cameras fans in Portugal are most concentrated in Lisbon District (reach ~800K), Porto District (reach ~500K), and Setúbal District (reach ~300K). These three regions account for the largest share of the active audience.
Beyond Cameras itself, the audience over-indexes on Fnac (1.74×), First-person shooter games (2.23×), Romance novels (2.11×), and Massively multiplayer online games (2.78×) compared to the Portugal average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Portugal who actively search for Cameras. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Portugal. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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