A data profile of the people who buy, follow and care about Academy Award for Best Supporting Actress in United States — modelled from more than twelve digital signal sources. Academy Award for Best Supporting Actress has an estimated audience of 2,317,982 people in United States.
The average Academy Award for Best Supporting Actress fan in United States is 47.7 years old, more female, and lives primarily in California.
The audience is concentrated in California, New York, Texas.
Top brand affinities include Kelly Osbourne, Anne Hathaway, Billy Bob Thornton, with strongest over-indexing on Kelly Osbourne (14.85× the country average).
Demographically, the Academy Award for Best Supporting Actress audience skews more female with an average age of 47.7, and over-indexes on personality traits such as Patriotism, Convenience Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Academy Award for Best Supporting Actress fan in United States is more female, around 47.7 years old, with strong Patriotism tendencies and a notable affinity for Kelly Osbourne.
The key figures that characterise the Academy Award for Best Supporting Actress profile in United States.
64.1% are female, 35.9% are male, average age 47.7.
| Metric | Value |
|---|---|
| Female | 64.1% |
| Male | 35.9% |
| Average age | 47.7 |
| Estimated audience size | 2,317,982 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 6% | |
| 20-29 | 9% | |
| 30-39 | 18% | |
| 40-49 | 27% | |
| 50+ | 40% |
of the worldwide Academy Award for Best Supporting Actress audience comes from United States.
| Country | Share |
|---|---|
| United States | 48.5% |
| United Kingdom | 7.9% |
| Italy | 7.4% |
Where the Academy Award for Best Supporting Actress audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Massachusetts | ~70K | 1.45× | |
| 02 | New York | ~200K | 1.44× | |
| 03 | Washington, District of Columbia | ~10K | 1.43× | |
| 04 | Connecticut | ~30K | 1.34× | |
| 05 | California | ~300K | 1.32× | |
| 06 | New Jersey | ~70K | 1.25× | |
| 07 | Oregon | ~30K | 1.22× | |
| 08 | New Hampshire | ~10K | 1.21× | |
| 09 | Vermont | ~5K | 1.21× | |
| 10 | Illinois | ~90K | 1.20× | |
| 11 | Rhode Island | ~9K | 1.20× | |
| 12 | Maine | ~10K | 1.18× | |
| 13 | Washington | ~50K | 1.17× | |
| 14 | Colorado | ~40K | 1.13× | |
| 15 | Delaware | ~7K | 1.12× | |
| 16 | Pennsylvania | ~90K | 1.10× | |
| 17 | Maryland | ~40K | 1.10× | |
| 18 | Arizona | ~50K | 1.08× | |
| 19 | Wisconsin | ~40K | 1.04× | |
| 20 | Minnesota | ~30K | 1.04× | |
| 21 | Hawaii | ~10K | 1.02× | |
| 22 | New Mexico | ~10K | 1.01× | |
| 23 | Montana | ~7K | 1.01× | |
| 24 | Florida | ~200K | 1.00× | |
| 25 | Virginia | ~60K | 0.99× | |
| 26 | Missouri | ~40K | 0.97× | |
| 27 | North Carolina | ~60K | 0.92× | |
| 28 | Michigan | ~60K | 0.92× | |
| 29 | Utah | ~20K | 0.92× | |
| 30 | Nevada | ~20K | 0.91× | |
| 31 | Kansas | ~20K | 0.91× | |
| 32 | Idaho | ~10K | 0.91× | |
| 33 | South Carolina | ~30K | 0.90× | |
| 34 | Georgia | ~60K | 0.89× | |
| 35 | Nebraska | ~10K | 0.89× | |
| 36 | Ohio | ~60K | 0.88× | |
| 37 | Iowa | ~20K | 0.88× | |
| 38 | Alaska | ~4K | 0.86× | |
| 39 | Texas | ~200K | 0.85× | |
| 40 | Tennessee | ~40K | 0.84× | |
| 41 | Indiana | ~40K | 0.84× | |
| 42 | Louisiana | ~30K | 0.84× | |
| 43 | Kentucky | ~20K | 0.82× | |
| 44 | Oklahoma | ~20K | 0.82× | |
| 45 | Arkansas | ~20K | 0.80× | |
| 46 | Alabama | ~30K | 0.79× | |
| 47 | South Dakota | ~4K | 0.78× | |
| 48 | North Dakota | ~4K | 0.76× | |
| 49 | West Virginia | ~8K | 0.75× | |
| 50 | Mississippi | ~10K | 0.73× |
The strongest cross-interests of the Academy Award for Best Supporting Actress audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Michael Rooker | Movies & TV | 20.77× | ||
| 02 | Woody Allen | Movies & TV | 19.47× | ||
| 03 | Jon Voight | Movies & TV | 16.74× | ||
| 04 | Kelly Osbourne | Music & Radio | 14.85× | ||
| 05 | Vincent D'Onofrio | Movies & TV | 13.85× | ||
| 06 | Michael Fassbender | Movies & TV | 13.70× | ||
| 07 | John Cusack | Movies & TV | 13.58× | ||
| 08 | Desperate Housewives | Movies & TV | 13.54× | ||
| 09 | Anna Faris | Movies & TV | 11.94× | ||
| 10 | Anne Hathaway | Movies & TV | 11.92× | ||
| 11 | Billy Bob Thornton | Movies & TV | 11.51× | ||
| 12 | Bryce Dallas Howard | Movies & TV | 8.81× | ||
| 13 | Anya Taylor-Joy | Movies & TV | 8.08× | ||
| 14 | Emma Watson | Movies & TV | 7.33× | ||
| 15 | Late-night talk show | Movies & TV | 7.33× | ||
| 16 | Tony Award | Arts & Culture | 5.48× | ||
| 17 | Web server | Technology & Electronics | 5.32× | ||
| 18 | Sustainable energy | Home & Garden | 4.39× | ||
| 19 | Renewable energy | Business & Career | 3.89× | ||
| 20 | FedEx | Business & Career | 3.32× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 1.78× | |
| Convenience Orientation | PREMIUM | 1.75× | |
| Sustainability | BALANCE | 1.63× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| DIY Mentality | THRILL | 0.70× | |
| Healthy Lifestyle | BALANCE | 0.73× | |
| Creativity | OPEN | 0.80× |
Academy Award for Best Supporting Actress has an estimated audience of 2,317,982 people in United States, concentrated in California and New York.
64.1% of Academy Award for Best Supporting Actress fans are female, 35.9% are male, with an average age of 47.7 years.
Academy Award for Best Supporting Actress fans show strongest brand affinity for Kelly Osbourne (14.85×), Anne Hathaway (11.92×), and Billy Bob Thornton (11.51×) over the country average.
Academy Award for Best Supporting Actress fans in United States are most concentrated in California (reach ~300K), New York (reach ~200K), and Texas (reach ~200K). These three regions account for the largest share of the active audience.
Beyond Academy Award for Best Supporting Actress itself, the audience over-indexes on Anne Hathaway (11.92×), Billy Bob Thornton (11.51×), Woody Allen (19.47×), and Jon Voight (16.74×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Academy Award for Best Supporting Actress. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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