Adventures by Disney Audience in United States

Adventures by Disney logo

Adventures by Disney has an estimated audience of 843,753 people in United States. 82.1% are female, 17.9% are male, average age 36.6. Top regions: Florida, California, Texas. Top brand affinities: Meals on Wheels, JDM Cars, Kendra Scott, KTLA 5 Morning News, Cherish (group).

The average Adventures by Disney fan in United States is 36.6 years old, more female, and lives primarily in Florida. The audience is concentrated in Florida, California, Texas. Top brand affinities include Meals on Wheels, JDM Cars, Kendra Scott, with strongest over-indexing on Meals on Wheels (102.36× the country average). Demographically, the Adventures by Disney audience skews more female with an average age of 36.6, and over-indexes on personality traits such as Luxury Orientation, Travelling. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: Brand

Demographics of Adventures by Disney fans

Demographic split for Adventures by Disney audience in United States
MetricValue
Female82.1%
Male17.9%
Average age36.6
Estimated audience size843,753

Audience persona

The typical Adventures by Disney fan in United States is more female, around 36.6 years old, with strong Luxury Orientation tendencies and a notable affinity for Meals on Wheels.

Top regions in United States

Top regions ranked by reach for Adventures by Disney in United States
RegionReachAffinity
Florida127,4482.23×
California79,7370.86×
Texas56,5980.78×
New York43,6250.93×
Pennsylvania37,9971.34×
North Carolina33,8821.33×
Georgia32,7861.26×
Illinois30,6771.09×
Ohio30,4091.17×
New Jersey29,5761.38×
Virginia27,2581.33×
Massachusetts21,4391.29×
Tennessee21,1551.25×
Indiana19,7871.28×
Michigan19,0220.86×
Maryland17,1191.18×
Alabama16,1371.37×
Washington15,9980.95×
South Carolina15,7421.24×
Colorado14,6491.1×
Wisconsin13,3261.05×
Arizona13,1700.76×
Missouri12,6380.93×
Louisiana12,5951.16×
Connecticut12,4501.47×
Kentucky11,3521.07×
Minnesota10,8650.9×
Oklahoma8,4460.9×
Arkansas7,2541.04×
Oregon6,9540.72×
Utah6,5890.87×
Nevada5,7600.71×
Iowa5,5900.8×
Mississippi4,8880.7×
Kansas4,8290.73×
Hawaii4,5311.25×
New Hampshire4,4591.34×
West Virginia3,6690.93×
Nebraska3,3300.79×
Rhode Island2,8461.06×
Idaho2,3720.56×
Delaware2,3531.01×
Maine2,2970.76×
Washington, District of Columbia2,2410.88×
New Mexico1,8400.43×
Alaska1,7390.96×
Montana1,4360.61×
Vermont9330.63×
Wyoming9270.74×
North Dakota9200.53×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Adventures by Disney audience
BrandAffinityCategory
Meals on Wheels102.36×Food & Beverages
JDM Cars88.55×Cars & Mobility
Kendra Scott22.72×Fashion & Accessoires
KTLA 5 Morning News85.77×Movies & TV
Cherish (group)18.52×Music & Radio
Stamp collecting5.03×Home & Garden
Paducah, Kentucky6.04×Travel & Leisure
Jesse Plemons2.04×Movies & TV
Goop3.1×Internet & Social Media
Holladay, Utah20.44×Travel & Leisure
Keene, New Hampshire11.19×Travel & Leisure
Electrolyte2.66×Health
Nasal cavity4.66×Health
Saving1.64×Business & Career
Nebraska Cornhuskers football2×Sports
Wok3.62×Food & Beverages
Home staging2.68×Home & Garden
Voter registration2.44×Politics & Society
Governor of Michigan3.72×Politics & Society
Nurse education1.62×Kids & Family

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Adventures by Disney audience
TraitClusterScore
Luxury OrientationPREMIUM2.39
TravellingTHRILL2.25
Risk AppetiteTHRILL1.94
Career OrientationPOWER1.64
Design AffinityPREMIUM1.47
Quality AwarenessPREMIUM1.41

Worldwide distribution

Worldwide audience distribution share by country for Adventures by Disney
CountryShare
United States92.6%
Canada4.3%
Germany2.0%

See Adventures by Disney audiences in other countries

More Travel & Leisure audiences in United States

Frequently asked questions

How many fans does Adventures by Disney have in United States?

Adventures by Disney has an estimated audience of 843,753 people in United States, concentrated in Florida and California.

What is the gender split and age of Adventures by Disney fans?

82.1% of Adventures by Disney fans are female, 17.9% are male, with an average age of 36.6 years.

Which brands do Adventures by Disney fans like most?

Adventures by Disney fans show strongest brand affinity for Meals on Wheels (102.36×), JDM Cars (88.55×), and Kendra Scott (22.72×) over the country average.

Where do Adventures by Disney fans live in United States?

Adventures by Disney fans in United States are most concentrated in Florida (reach 127,448), California (reach 79,737), and Texas (reach 56,598). These three regions account for the largest share of the active audience.

What other brands do Adventures by Disney fans also like?

Beyond Adventures by Disney itself, the audience over-indexes on JDM Cars (88.55×), Kendra Scott (22.72×), KTLA 5 Morning News (85.77×), and Cherish (group) (18.52×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Adventures by Disney. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.