Rascasse Audience Intelligence

Ali Wong Audience in United States

A data profile of the people who buy, follow and care about Ali Wong in United States — modelled from more than twelve digital signal sources. Ali Wong has an estimated audience of 1,599,542 people in United States.

#1105among Actor Actress or TV Star in United States#3330among Person in United States#2769in Movies & TV

The average Ali Wong fan in United States is 44.4 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Steven Yeun, Brenda Song, Boho-chic, with strongest over-indexing on Steven Yeun (36.52× the country average).

Demographically, the Ali Wong audience skews more female with an average age of 44.4, and over-indexes on personality traits such as Convenience Orientation, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Ali Wong fan in United States is more female, around 44.4 years old, with strong Convenience Orientation tendencies and a notable affinity for Steven Yeun.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Ali Wong profile in United States.

Audience size
1.6M
in United States
Gender
57.7%♀
42.3% male
Age
44.4
average years
Country rank
#16914
Person in United States
Fig. 01

Search interest · 12-month trend

+29%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Ali Wong fans

57.7% are female, 42.3% are male, average age 44.4.

Fig. 02

Gender split

57.7%
Female
42.3%
Male
Demographic split for Ali Wong audience in United States
MetricValue
Female57.7%
Male42.3%
Average age44.4
Estimated audience size1,599,542
Fig. 03

Age distribution

Ø 44.4
average years
Age distribution of the Ali Wong audience in United States
Age bracketShare%
16-198%
20-2917%
30-3920%
40-4922%
50+33%
Fig. 04

Worldwide distribution

49.3%

of the worldwide Ali Wong audience comes from United States.

Worldwide audience distribution share by country for Ali Wong
CountryShare
United States49.3%
China5.7%
Canada5.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Ali Wong audience in United States is strongest.

Fig. 05

Top regions by affinity

Ali Wong fans by region: top regions in United States
#RegionReachAffinity×
01Hawaii~10K2.09×
02California~300K1.88×
03Arizona~50K1.57×
04Oregon~30K1.48×
05Washington~40K1.47×
06Nevada~20K1.30×
07Washington, District of Columbia~6K1.30×
08Massachusetts~40K1.23×
09New York~100K1.20×
10New Mexico~9K1.17×
11Alaska~4K1.17×
12Colorado~30K1.16×
13New Jersey~40K1.12×
14Illinois~50K1.10×
15Connecticut~20K1.10×
16Maryland~30K1.09×
17Minnesota~20K1.08×
18Virginia~40K1.04×
19Vermont~3K1.04×
20Rhode Island~5K1.03×
21Texas~100K1.02×
22Pennsylvania~50K1.00×
23Maine~5K0.99×
24New Hampshire~6K0.98×
25Florida~100K0.97×
26Missouri~20K0.93×
27Georgia~40K0.90×
28Utah~10K0.90×
29Delaware~4K0.90×
30Oklahoma~10K0.89×
31Idaho~7K0.89×
32Montana~4K0.89×
33Wisconsin~20K0.88×
34Indiana~20K0.87×
35Ohio~40K0.86×
36Michigan~30K0.86×
37North Carolina~40K0.85×
38Kentucky~20K0.85×
39Kansas~10K0.82×
40Nebraska~6K0.79×
41Iowa~10K0.78×
42South Carolina~20K0.76×
43Alabama~20K0.75×
44North Dakota~2K0.75×
45Tennessee~20K0.74×
46South Dakota~3K0.73×
47Louisiana~10K0.72×
48Arkansas~8K0.69×
49West Virginia~4K0.65×
50Mississippi~7K0.57×
Fig. 06

Affinity by region

Affinity by region — Ali Wong, United States
0.57×1.00×2.09×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Ali Wong audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Ali Wong audience
#·InterestCategoryAffinity×
01Steven YeunMovies & TV36.52×
02Kim CattrallMovies & TV24.66×
03Daniel Dae KimMovies & TV21.13×
04Brenda SongFashion & Accessoires20.69×
05Jamie ChungMovies & TV19.79×
06Tig NotaroMovies & TV18.67×
07Olivia MunnMovies & TV17.97×
08Sandra OhMovies & TV17.29×
09Mindy KalingMovies & TV16.98×
10Jenny SlateMovies & TV16.85×
11Fresh Off the BoatMovies & TV15.70×
12TaobaoShopping13.84×
13Nikki GlaserMovies & TV13.49×
14Fuller House (TV series)Movies & TV12.24×
15Bruce LeeMovies & TV12.06×
16Priyanka ChopraMovies & TV11.33×
17TaiwanTravel & Leisure9.71×
18Boho-chicFashion & Accessoires8.75×
19PandoraFashion & Accessoires7.40×
20Stand-up comedyMovies & TV4.21×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Ali Wong audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Ali Wong audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM1.62×
Community OrientationOPEN1.56×
Urban LifestyleOPEN1.52×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Ali Wong audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.77×
Luxury OrientationPREMIUM0.77×
Pet OwnershipJOY0.82×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Ali Wong have in United States?

Ali Wong has an estimated audience of 1,599,542 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Ali Wong fans?

57.7% of Ali Wong fans are female, 42.3% are male, with an average age of 44.4 years.

03

Which brands do Ali Wong fans like most?

Ali Wong fans show strongest brand affinity for Steven Yeun (36.52×), Brenda Song (20.69×), and Boho-chic (8.75×) over the country average.

04

Where do Ali Wong fans live in United States?

Ali Wong fans in United States are most concentrated in California (reach ~300K), Texas (reach ~100K), and New York (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Ali Wong fans also like?

Beyond Ali Wong itself, the audience over-indexes on Brenda Song (20.69×), Boho-chic (8.75×), Olivia Munn (17.97×), and Kim Cattrall (24.66×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Actor Actress or TV Star audiences in United States

See Ali Wong audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Ali Wong. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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