Alkalinity Audience in United States

Alkalinity logo

Alkalinity has an estimated audience of 1,619,894 people in United States. 61.1% are female, 38.9% are male, average age 36.4. Top regions: California, Texas, Florida. Top brand affinities: Bank account, Collectable, Natural rubber, Acoustic music, Ellen Burstyn.

The average Alkalinity fan in United States is 36.4 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Bank account, Collectable, Natural rubber, with strongest over-indexing on Bank account (2.6× the country average). Demographically, the Alkalinity audience skews more female with an average age of 36.4, and over-indexes on personality traits such as Healthy Lifestyle, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Business & Career · Type: Topic

Demographics of Alkalinity fans

Demographic split for Alkalinity audience in United States
MetricValue
Female61.1%
Male38.9%
Average age36.4
Estimated audience size1,619,894

Audience persona

The typical Alkalinity fan in United States is more female, around 36.4 years old, with strong Healthy Lifestyle tendencies and a notable affinity for Bank account.

Top regions in United States

Top regions ranked by reach for Alkalinity in United States
RegionReachAffinity
California177,4381×
Texas134,5310.97×
Florida110,0531×
New York97,4491.08×
Pennsylvania60,1981.1×
Georgia49,5850.99×
North Carolina47,7490.98×
Ohio46,2160.93×
Illinois46,1240.85×
New Jersey41,2141×
Michigan41,1180.97×
Massachusetts37,1441.16×
Virginia36,8410.93×
Washington35,6861.1×
Arizona32,5740.98×
Tennessee31,9000.98×
Indiana29,8951.01×
Colorado28,7361.13×
Maryland25,9220.93×
Missouri24,2820.93×
South Carolina24,0020.98×
Minnesota23,5051.01×
Alabama23,2831.03×
Wisconsin22,1070.91×
Louisiana21,6401.04×
Kentucky21,3511.05×
Oklahoma20,8711.16×
Oregon19,7851.07×
Connecticut18,2891.13×
Iowa15,1021.13×
Utah12,4970.86×
Nevada12,1080.77×
Arkansas11,7940.88×
Mississippi11,6950.88×
Kansas11,3280.89×
Maine7,6771.32×
Nebraska7,5790.93×
West Virginia7,5671×
New Hampshire7,5251.18×
New Mexico7,1210.88×
Idaho6,2650.77×
Hawaii6,2150.89×
Rhode Island5,8131.13×
Montana5,2211.16×
Alaska3,9061.13×
Delaware3,9040.87×
Washington, District of Columbia3,8930.8×
South Dakota3,3610.9×
North Dakota3,2720.98×
Wyoming2,9551.23×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Alkalinity audience
BrandAffinityCategory
Bank account2.6×Business & Career
Collectable1.65×Kids & Family
Natural rubber1.72×Cars & Mobility
Acoustic music1.81×Music & Radio
Ellen Burstyn3.36×Movies & TV
Notre Dame Fighting Irish football1.89×Sports
Cachorro1.87×Pets & Animals
Commercial mortgage2.02×Business & Career
Thom Browne2.91×Fashion & Accessoires
Overtone2.93×Beauty & Wellness
Julius Caesar (play)1.96×
Highland games2.69×Sports
CAC 401.57×Business & Career
Wizards of Waverly Place1.93×Movies & TV
Hypertext1.68×Technology & Electronics
Enrique Hernández (baseball)4.04×Sports
Kingdom of Judah2×Politics & Society
Graham Greene1.63×Literature
Layne Staley1.64×Music & Radio
E-box3.32×Health

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Alkalinity audience
TraitClusterScore
Healthy LifestyleBALANCE1.54
Early Adopter MentalityPOWER1.5
Risk AppetiteTHRILL1.46
MindfulnessBALANCE1.44
Design AffinityPREMIUM1.37
DIY MentalityTHRILL1.34

Worldwide distribution

Worldwide audience distribution share by country for Alkalinity
CountryShare
United States23.0%
Taiwan10.0%
Thailand9.2%

See Alkalinity audiences in other countries

More Business & Career audiences in United States

Frequently asked questions

How many fans does Alkalinity have in United States?

Alkalinity has an estimated audience of 1,619,894 people in United States, concentrated in California and Texas.

What is the gender split and age of Alkalinity fans?

61.1% of Alkalinity fans are female, 38.9% are male, with an average age of 36.4 years.

Which brands do Alkalinity fans like most?

Alkalinity fans show strongest brand affinity for Bank account (2.6×), Collectable (1.65×), and Natural rubber (1.72×) over the country average.

Where do Alkalinity fans live in United States?

Alkalinity fans in United States are most concentrated in California (reach 177,438), Texas (reach 134,531), and Florida (reach 110,053). These three regions account for the largest share of the active audience.

What other brands do Alkalinity fans also like?

Beyond Alkalinity itself, the audience over-indexes on Collectable (1.65×), Natural rubber (1.72×), Acoustic music (1.81×), and Ellen Burstyn (3.36×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Alkalinity. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.