Andre Rieu Audience in United States

Andre Rieu logo

Andre Rieu has an estimated audience of 525,786 people in United States. 52.4% are female, 47.6% are male, average age 39.1. Top regions: California, Florida, Texas. Top brand affinities: Kia Sportage, Honda HR-V, Los Angeles Dodgers, Houston Astros, Pre-school playgroup.

The average Andre Rieu fan in United States is 39.1 years old, balanced, and lives primarily in California. The audience is concentrated in California, Florida, Texas. Top brand affinities include Kia Sportage, Honda HR-V, Los Angeles Dodgers, with strongest over-indexing on Kia Sportage (24.2× the country average). Demographically, the Andre Rieu audience skews balanced with an average age of 39.1, and over-indexes on personality traits such as LGBTQ+ Identity, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Classical music

Demographics of Andre Rieu fans

Demographic split for Andre Rieu audience in United States
MetricValue
Female52.4%
Male47.6%
Average age39.1
Estimated audience size525,786

Audience persona

The typical Andre Rieu fan in United States is balanced, around 39.1 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Kia Sportage.

Top regions in United States

Top regions ranked by reach for Andre Rieu in United States
RegionReachAffinity
California65,4641.13×
Florida49,6561.39×
Texas49,5041.1×
New York36,5861.25×
Illinois35,4892.03×
Pennsylvania15,3060.86×
New Jersey14,3551.07×
Georgia13,7440.85×
Virginia12,9341.01×
Ohio12,8980.8×
Washington12,3471.17×
North Carolina11,9140.75×
Arizona11,8071.1×
Michigan11,4270.83×
Massachusetts11,1801.08×
Maryland8,8910.98×
Tennessee8,2060.78×
Indiana7,9380.83×
Colorado7,6950.93×
South Carolina6,8610.87×
Wisconsin6,7690.86×
Missouri6,7440.8×
Minnesota6,5040.86×
Connecticut6,3151.2×
Oregon6,0721.01×
Alabama5,2890.72×
Utah4,9711.06×
Nevada4,4620.88×
Idaho4,0371.53×
Kentucky3,7470.57×
Louisiana3,7340.55×
Oklahoma3,6490.62×
Iowa3,4370.79×
Mississippi2,9220.67×
Arkansas2,5950.6×
Kansas2,3670.57×
New Hampshire2,1111.02×
West Virginia1,9600.8×
Nebraska1,9460.74×
New Mexico1,9360.73×
Alaska1,8051.6×
Rhode Island1,7991.07×
Maine1,7980.95×
Hawaii1,7290.76×
South Dakota1,6831.38×
Montana1,5741.08×
Washington, District of Columbia1,5510.98×
North Dakota1,5121.4×
Wyoming1,4631.88×
Vermont1,4161.53×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Andre Rieu audience
BrandAffinityCategory
Kia Sportage24.2×Cars & Mobility
Honda HR-V16.18×Cars & Mobility
Los Angeles Dodgers3.92×Sports
Houston Astros4.53×Sports
Pre-school playgroup17.7×Kids & Family
Hobby Lobby2×Home & Garden
Concerts1.72×Music & Radio
Aldi1.84×Shopping
Taco Bell1.86×Food & Beverages
Classical music1.81×Music & Radio
Best Buy1.77×Shopping
Scooby-Doo2.36×Movies & TV
Livemusic2.32×Music & Radio
MSN1.65×News
Jeep Grand Cherokee4.53×Cars & Mobility
Non-fiction books3.04×Literature
Toyota Supra5.79×Cars & Mobility
southwest airlines2.12×Travel & Leisure
Personal care1.65×Health
WhatsApp2.12×Internet & Social Media

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Andre Rieu audience
TraitClusterScore
LGBTQ+ IdentityOPEN1.27
ExtroversionTHRILL1.17
Social Media UsageJOY1.11
Luxury OrientationPREMIUM1.01
SustainabilityBALANCE1
Healthy LifestyleBALANCE0.97

Worldwide distribution

Worldwide audience distribution share by country for Andre Rieu
CountryShare
Germany20.8%
United Kingdom11.9%
United States7.9%

See Andre Rieu audiences in other countries

More Classical music audiences in United States

Frequently asked questions

How many fans does Andre Rieu have in United States?

Andre Rieu has an estimated audience of 525,786 people in United States, concentrated in California and Florida.

What is the gender split and age of Andre Rieu fans?

52.4% of Andre Rieu fans are female, 47.6% are male, with an average age of 39.1 years.

Which brands do Andre Rieu fans like most?

Andre Rieu fans show strongest brand affinity for Kia Sportage (24.2×), Honda HR-V (16.18×), and Los Angeles Dodgers (3.92×) over the country average.

Where do Andre Rieu fans live in United States?

Andre Rieu fans in United States are most concentrated in California (reach 65,464), Florida (reach 49,656), and Texas (reach 49,504). These three regions account for the largest share of the active audience.

What other brands do Andre Rieu fans also like?

Beyond Andre Rieu itself, the audience over-indexes on Honda HR-V (16.18×), Los Angeles Dodgers (3.92×), Houston Astros (4.53×), and Pre-school playgroup (17.7×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Andre Rieu. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.