Bass drum Audience in United States

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Bass drum has an estimated audience of 848,367 people in United States. 25.2% are female, 74.8% are male, average age 37.9. Top regions: California, Texas, Florida. Top brand affinities: Morphine (band), Minnesota, No Escape (1994 film), Israel, Elsword.

The average Bass drum fan in United States is 37.9 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Morphine (band), Minnesota, No Escape (1994 film), with strongest over-indexing on Morphine (band) (20.33× the country average). Demographically, the Bass drum audience skews more male with an average age of 37.9, and over-indexes on personality traits such as Patriotism, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Topic · Subtype: Musical instrument

Demographics of Bass drum fans

Demographic split for Bass drum audience in United States
MetricValue
Female25.2%
Male74.8%
Average age37.9
Estimated audience size848,367

Audience persona

The typical Bass drum fan in United States is more male, around 37.9 years old, with strong Patriotism tendencies and a notable affinity for Morphine (band).

Top regions in United States

Top regions ranked by reach for Bass drum in United States
RegionReachAffinity
California107,2341.15×
Texas92,7751.27×
Florida60,8971.06×
New York40,8680.86×
Georgia34,4461.32×
Ohio29,7751.14×
North Carolina28,9061.13×
Illinois27,5320.97×
Pennsylvania27,1080.95×
Louisiana25,7642.36×
New Jersey24,9801.16×
Alabama23,1041.95×
Michigan22,8491.03×
Virginia22,0391.07×
Tennessee18,0931.06×
Washington16,0790.94×
Mississippi15,8562.27×
Arizona15,7950.91×
Indiana15,5011×
Maryland14,4520.99×
Massachusetts14,0890.84×
Missouri13,8161.01×
South Carolina13,2431.04×
Colorado10,3200.77×
Kentucky10,3120.97×
Oklahoma10,0411.07×
Wisconsin9,8800.77×
Arkansas9,3751.34×
Minnesota9,3500.77×
Oregon9,2470.95×
Connecticut8,3180.98×
Nevada7,2280.88×
Utah6,5140.86×
Kansas6,0450.9×
Iowa6,0220.86×
West Virginia4,6091.17×
Nebraska3,5330.83×
Hawaii3,4150.94×
New Mexico3,4040.8×
Idaho3,3200.78×
New Hampshire2,2410.67×
Maine2,2360.74×
Delaware2,0690.88×
Rhode Island1,8700.69×
Washington, District of Columbia1,8500.73×
South Dakota1,7810.91×
Montana1,7240.73×
North Dakota1,2720.73×
Alaska1,1960.66×
Vermont9020.61×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Bass drum audience
BrandAffinityCategory
Morphine (band)20.33×Music & Radio
Minnesota3.15×Travel & Leisure
No Escape (1994 film)19.18×Movies & TV
Israel3.58×Travel & Leisure
Elsword25.56×Games
Home construction2.05×Home & Garden
Nationality3×Politics & Society
Dog breed1.66×Pets & Animals
Springfield, Illinois14.21×Travel & Leisure
Keene State College45.59×Business & Career
University of Florida College of Medicine44.57×Business & Career
UK garage5.3×Music & Radio
Highly Suspect19.25×Music & Radio
Isometric exercise7.9×Sports
Home staging4.37×Home & Garden
Wikia2.74×Internet & Social Media
Pro-Ject3.18×Music & Radio
JibJab4.37×Internet & Social Media
Winemaking3.4×Food & Beverages
Home Delivery2.08×Food & Beverages

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Bass drum audience
TraitClusterScore
PatriotismCONSERVATISM1.66
TraditionCONSERVATISM1.36
Price SensitivityPREMIUM1.28
LGBTQ+ IdentityOPEN1.21
Convenience OrientationPREMIUM1.14
Urban LifestyleOPEN1.13

Worldwide distribution

Worldwide audience distribution share by country for Bass drum
CountryShare
United States20.7%
Italy13.6%
Japan6.0%

See Bass drum audiences in other countries

More Musical instrument audiences in United States

Frequently asked questions

How many fans does Bass drum have in United States?

Bass drum has an estimated audience of 848,367 people in United States, concentrated in California and Texas.

What is the gender split and age of Bass drum fans?

25.2% of Bass drum fans are female, 74.8% are male, with an average age of 37.9 years.

Which brands do Bass drum fans like most?

Bass drum fans show strongest brand affinity for Morphine (band) (20.33×), Minnesota (3.15×), and No Escape (1994 film) (19.18×) over the country average.

Where do Bass drum fans live in United States?

Bass drum fans in United States are most concentrated in California (reach 107,234), Texas (reach 92,775), and Florida (reach 60,897). These three regions account for the largest share of the active audience.

What other brands do Bass drum fans also like?

Beyond Bass drum itself, the audience over-indexes on Minnesota (3.15×), No Escape (1994 film) (19.18×), Israel (3.58×), and Elsword (25.56×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Bass drum. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.