A data profile of the people who buy, follow and care about Beverly Hills Chihuahua in United States — modelled from more than twelve digital signal sources. Beverly Hills Chihuahua has an estimated audience of 649,223 people in United States.
The average Beverly Hills Chihuahua fan in United States is 40.3 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Peter Dinklage, Gordon Ramsey, Emilia Clarke, with strongest over-indexing on Peter Dinklage (74.92× the country average).
Demographically, the Beverly Hills Chihuahua audience skews more female with an average age of 40.3, and over-indexes on personality traits such as Patriotism, Risk Appetite.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Beverly Hills Chihuahua fan in United States is more female, around 40.3 years old, with strong Patriotism tendencies and a notable affinity for Peter Dinklage.
The key figures that characterise the Beverly Hills Chihuahua profile in United States.
64.0% are female, 36.0% are male, average age 40.3.
| Metric | Value |
|---|---|
| Female | 64.0% |
| Male | 36.0% |
| Average age | 40.3 |
| Estimated audience size | 649,223 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 23% | |
| 20-29 | 15% | |
| 30-39 | 14% | |
| 40-49 | 19% | |
| 50+ | 28% |
Where the Beverly Hills Chihuahua audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | New Mexico | ~6K | 1.88× | |
| 02 | California | ~100K | 1.63× | |
| 03 | Texas | ~90K | 1.62× | |
| 04 | Arizona | ~20K | 1.57× | |
| 05 | Oklahoma | ~10K | 1.41× | |
| 06 | Nevada | ~9K | 1.40× | |
| 07 | Arkansas | ~7K | 1.27× | |
| 08 | Idaho | ~4K | 1.20× | |
| 09 | Utah | ~7K | 1.18× | |
| 10 | Kansas | ~6K | 1.18× | |
| 11 | Oregon | ~9K | 1.14× | |
| 12 | Kentucky | ~9K | 1.12× | |
| 13 | Alabama | ~10K | 1.08× | |
| 14 | Louisiana | ~9K | 1.08× | |
| 15 | Florida | ~50K | 1.06× | |
| 16 | Colorado | ~10K | 1.06× | |
| 17 | Mississippi | ~6K | 1.06× | |
| 18 | Tennessee | ~10K | 1.05× | |
| 19 | Nebraska | ~3K | 1.05× | |
| 20 | North Carolina | ~20K | 1.02× | |
| 21 | Washington | ~10K | 1.02× | |
| 22 | Wyoming | <1K | 1.02× | |
| 23 | West Virginia | ~3K | 1.00× | |
| 24 | Georgia | ~20K | 0.98× | |
| 25 | South Carolina | ~10K | 0.97× | |
| 26 | Illinois | ~20K | 0.96× | |
| 27 | Indiana | ~10K | 0.96× | |
| 28 | Alaska | ~1K | 0.96× | |
| 29 | Montana | ~2K | 0.95× | |
| 30 | Missouri | ~10K | 0.94× | |
| 31 | Iowa | ~5K | 0.92× | |
| 32 | Hawaii | ~3K | 0.92× | |
| 33 | North Dakota | ~1K | 0.92× | |
| 34 | South Dakota | ~1K | 0.90× | |
| 35 | Rhode Island | ~2K | 0.87× | |
| 36 | Connecticut | ~6K | 0.84× | |
| 37 | Ohio | ~20K | 0.83× | |
| 38 | Virginia | ~10K | 0.82× | |
| 39 | Delaware | ~1K | 0.81× | |
| 40 | Michigan | ~10K | 0.79× | |
| 41 | Wisconsin | ~8K | 0.79× | |
| 42 | Minnesota | ~7K | 0.77× | |
| 43 | Maine | ~2K | 0.75× | |
| 44 | Pennsylvania | ~20K | 0.74× | |
| 45 | New Hampshire | ~2K | 0.74× | |
| 46 | Maryland | ~8K | 0.72× | |
| 47 | New York | ~20K | 0.68× | |
| 48 | New Jersey | ~10K | 0.68× | |
| 49 | Massachusetts | ~9K | 0.68× | |
| 50 | Washington, District of Columbia | ~1K | 0.67× |
The strongest cross-interests of the Beverly Hills Chihuahua audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Peter Dinklage | Movies & TV | 74.92× | ||
| 02 | Gordon Ramsey | Food & Beverages | 66.42× | ||
| 03 | Emilia Clarke | Movies & TV | 50.18× | ||
| 04 | Winx Club | Movies & TV | 40.62× | ||
| 05 | Firefox | Internet & Social Media | 21.80× | ||
| 06 | Kelly Osbourne | Music & Radio | 20.00× | ||
| 07 | Mary Elizabeth Winstead | Movies & TV | 20.00× | ||
| 08 | Warwick Davis | Movies & TV | 20.00× | ||
| 09 | Colin Farrell | Movies & TV | 19.21× | ||
| 10 | Malcolm in the Middle | Movies & TV | 16.55× | ||
| 11 | The Doors | Music & Radio | 16.52× | ||
| 12 | Michael Fassbender | Movies & TV | 16.47× | ||
| 13 | Dog agility | Pets & Animals | 12.80× | ||
| 14 | Rami Malek | Movies & TV | 12.05× | ||
| 15 | Kirkland's | Home & Garden | 11.40× | ||
| 16 | Cats (musical) | Music & Radio | 9.59× | ||
| 17 | Talbots | Shopping | 7.62× | ||
| 18 | Mega Millions | Games | 5.94× | ||
| 19 | Powerball | Games | 5.74× | ||
| 20 | Planet Fitness | Sports | 2.69× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 1.94× | |
| Risk Appetite | THRILL | 1.47× | |
| Urban Lifestyle | OPEN | 1.34× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 0.83× | |
| Indulgence | JOY | 0.94× | |
| Social Media Usage | JOY | 0.94× |
Beverly Hills Chihuahua has an estimated audience of 649,223 people in United States, concentrated in California and Texas.
64.0% of Beverly Hills Chihuahua fans are female, 36.0% are male, with an average age of 40.3 years.
Beverly Hills Chihuahua fans show strongest brand affinity for Peter Dinklage (74.92×), Gordon Ramsey (66.42×), and Emilia Clarke (50.18×) over the country average.
Beverly Hills Chihuahua fans in United States are most concentrated in California (reach ~100K), Texas (reach ~90K), and Florida (reach ~50K). These three regions account for the largest share of the active audience.
Beyond Beverly Hills Chihuahua itself, the audience over-indexes on Gordon Ramsey (66.42×), Emilia Clarke (50.18×), Kelly Osbourne (20×), and Powerball (5.74×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Beverly Hills Chihuahua. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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