Bill Withers Audience in United States

Bill Withers has an estimated audience of 832,364 people in United States. 51.8% are female, 48.2% are male, average age 47.7. Top regions: California, Texas, Florida. Top brand affinities: Diane Keaton, Commodores, Marlon Brando, Al Pacino, Boardwalk Empire.

The average Bill Withers fan in United States is 47.7 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Diane Keaton, Commodores, Marlon Brando, with strongest over-indexing on Diane Keaton (30.33× the country average). Demographically, the Bill Withers audience skews balanced with an average age of 47.7, and over-indexes on personality traits such as Patriotism, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Pop

Demographics of Bill Withers fans

Demographic split for Bill Withers audience in United States
MetricValue
Female51.8%
Male48.2%
Average age47.7
Estimated audience size832,364

Audience persona

The typical Bill Withers fan in United States is balanced, around 47.7 years old, with strong Patriotism tendencies and a notable affinity for Diane Keaton.

Top regions in United States

Top regions ranked by reach for Bill Withers in United States
RegionReachAffinity
California82,1480.9×
Texas61,3250.86×
Florida53,9400.96×
New York47,8311.03×
Georgia32,4101.26×
North Carolina30,9731.24×
Illinois28,9781.05×
Pennsylvania28,7501.03×
Ohio27,7971.08×
Michigan24,9721.15×
Virginia23,1781.14×
New Jersey19,3250.91×
Tennessee18,9201.13×
Maryland18,1421.27×
Massachusetts16,6221.01×
Washington15,9360.95×
South Carolina15,0531.2×
Alabama14,9341.28×
Arizona14,3520.84×
Indiana14,2760.94×
Missouri13,8491.03×
Louisiana13,8111.29×
West Virginia13,5233.49×
Colorado11,4420.87×
Minnesota10,5360.88×
Wisconsin10,3610.83×
Kentucky10,3410.99×
Oregon9,4920.99×
Oklahoma8,5750.93×
Connecticut8,3311×
Mississippi7,9831.16×
Arkansas6,9211.01×
Nevada6,8040.85×
Kansas5,6110.86×
Iowa5,3500.78×
Utah4,4380.6×
Washington, District of Columbia3,2821.31×
New Hampshire3,1450.96×
Nebraska3,0790.74×
New Mexico3,0320.73×
Idaho2,8660.69×
Maine2,8560.96×
Hawaii2,6210.73×
Rhode Island2,4690.93×
Delaware2,4471.07×
Montana1,7920.78×
Alaska1,4370.81×
Vermont1,4160.97×
South Dakota9980.52×
North Dakota8610.5×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Bill Withers audience
BrandAffinityCategory
Diane Keaton30.33×Movies & TV
Commodores94.42×Music & Radio
Marlon Brando38.57×Movies & TV
Al Pacino32.02×Movies & TV
Boardwalk Empire54.57×Movies & TV
Autism Awareness19.03×Health
Diabetes mellitus awareness12.48×Health
Wham!44.72×Music & Radio
Sister Sledge96.64×Music & Radio
Microblogging12.67×Technology & Electronics
Singer-songwriter5.51×Music & Radio
Rod Stewart23.28×Music & Radio
Anna Faris20×Movies & TV
Ray Charles24.35×Music & Radio
Billy Ocean51.96×Music & Radio
Randy Jackson30.56×Movies & TV
Chaka Khan26.25×Music & Radio
Income tax13.19×Business & Career
James McAvoy20×Movies & TV
Quincy Jones22.57×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Bill Withers audience
TraitClusterScore
PatriotismCONSERVATISM1.88
TraditionCONSERVATISM1.38
Community OrientationOPEN1.37
SpiritualityBALANCE1.26
ExtroversionTHRILL1.2
MindfulnessBALANCE1.17

Worldwide distribution

Worldwide audience distribution share by country for Bill Withers
CountryShare
United States51.1%
United Kingdom8.9%
France5.0%

See Bill Withers audiences in other countries

More Pop audiences in United States

Frequently asked questions

How many fans does Bill Withers have in United States?

Bill Withers has an estimated audience of 832,364 people in United States, concentrated in California and Texas.

What is the gender split and age of Bill Withers fans?

51.8% of Bill Withers fans are female, 48.2% are male, with an average age of 47.7 years.

Which brands do Bill Withers fans like most?

Bill Withers fans show strongest brand affinity for Diane Keaton (30.33×), Commodores (94.42×), and Marlon Brando (38.57×) over the country average.

Where do Bill Withers fans live in United States?

Bill Withers fans in United States are most concentrated in California (reach 82,148), Texas (reach 61,325), and Florida (reach 53,940). These three regions account for the largest share of the active audience.

What other brands do Bill Withers fans also like?

Beyond Bill Withers itself, the audience over-indexes on Commodores (94.42×), Marlon Brando (38.57×), Al Pacino (32.02×), and Boardwalk Empire (54.57×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Bill Withers. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.