Rascasse Audience Intelligence

Bill Withers Audience in United States

A data profile of the people who buy, follow and care about Bill Withers in United States — modelled from more than twelve digital signal sources. Bill Withers has an estimated audience of 839,594 people in United States.

The average Bill Withers fan in United States is 47.7 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Diane Keaton, Marlon Brando, Al Pacino, with strongest over-indexing on Diane Keaton (55.16× the country average).

Demographically, the Bill Withers audience skews balanced with an average age of 47.7, and over-indexes on personality traits such as Patriotism, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Bill Withers fan in United States is balanced, around 47.7 years old, with strong Patriotism tendencies and a notable affinity for Diane Keaton.

Category: Music & Radio · Type: Person · Subtype: Pop

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Bill Withers profile in United States.

Audience size
840K
in United States
Gender
51.8%
48.2% male
Age
47.7
average years
Country rank
#26601
Person in United States
Fig. 01

Search interest · 12-month trend

+4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Bill Withers fans

51.8% are female, 48.2% are male, average age 47.7.

Fig. 02

Gender split

51.8%
Female
48.2%
Male
Demographic split for Bill Withers audience in United States
MetricValue
Female51.8%
Male48.2%
Average age47.7
Estimated audience size839,594
Fig. 03

Age distribution

Ø 47.7
average years
Age distribution of the Bill Withers audience in United States
Age bracketShare%
16-197%
20-299%
30-3915%
40-4928%
50+41%
Fig. 04

Worldwide distribution

50.8%

of the worldwide Bill Withers audience comes from United States.

Worldwide audience distribution share by country for Bill Withers
CountryShare
United States50.8%
United Kingdom8.9%
France5.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Bill Withers audience in United States is strongest.

Fig. 05

Top regions by affinity

Bill Withers fans by region: top regions in United States
#RegionReachAffinity×
01West Virginia~10K3.46×
02Louisiana~10K1.30×
03Maryland~20K1.27×
04Washington, District of Columbia~3K1.27×
05Georgia~30K1.23×
06Alabama~10K1.23×
07Mississippi~8K1.22×
08North Carolina~30K1.18×
09South Carolina~10K1.17×
10Tennessee~20K1.15×
11Michigan~20K1.12×
12Delaware~3K1.12×
13Virginia~20K1.10×
14Pennsylvania~30K1.03×
15Ohio~30K1.03×
16Vermont~2K1.03×
17Kentucky~10K1.02×
18Missouri~10K1.01×
19Connecticut~8K1.01×
20Arkansas~7K1.01×
21Illinois~30K1.00×
22Massachusetts~20K0.98×
23Oregon~9K0.98×
24Maine~3K0.98×
25New York~40K0.97×
26New Hampshire~3K0.97×
27Rhode Island~3K0.96×
28Indiana~10K0.93×
29New Jersey~20K0.91×
30Washington~20K0.91×
31Florida~50K0.90×
32Oklahoma~8K0.90×
33Alaska~2K0.90×
34Minnesota~10K0.88×
35California~80K0.87×
36Kansas~6K0.86×
37Colorado~10K0.85×
38Wisconsin~10K0.85×
39Nevada~7K0.85×
40Montana~2K0.84×
41Texas~60K0.82×
42Iowa~6K0.81×
43Nebraska~3K0.81×
44Arizona~10K0.80×
45Hawaii~3K0.79×
46New Mexico~3K0.78×
47Idaho~3K0.74×
48South Dakota~1K0.73×
49North Dakota~1K0.73×
50Utah~5K0.63×
Fig. 06

Affinity by region

Affinity by region — Bill Withers, United States
0.63×1.00×3.46×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Bill Withers audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Bill Withers audience
#·InterestCategoryAffinity×
01CommodoresMusic & Radio93.03×
02Sister SledgeMusic & Radio79.77×
03Marlon BrandoMovies & TV71.69×
04Boardwalk EmpireMovies & TV68.49×
05Wham!Music & Radio63.20×
06Diane KeatonMovies & TV55.16×
07Al PacinoMovies & TV55.08×
08Billy OceanMusic & Radio52.33×
09Quincy JonesMusic & Radio36.48×
10Rod StewartMusic & Radio35.27×
11Dionne WarwickMusic & Radio35.09×
12Chaka KhanMusic & Radio32.84×
13Box Office MojoMovies & TV32.73×
14Otis ReddingMusic & Radio31.99×
15Randy JacksonMovies & TV28.34×
16GoodfellasMovies & TV20.91×
17Mad MenMovies & TV20.55×
18James McAvoyMovies & TV20.00×
19Ray CharlesMusic & Radio18.29×
20Frank SinatraMusic & Radio15.54×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Bill Withers audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Bill Withers audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.82×
SpiritualityBALANCE1.58×
TraditionCONSERVATISM1.56×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Bill Withers audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.80×
Luxury OrientationPREMIUM0.80×
SustainabilityBALANCE0.83×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Bill Withers have in United States?

Bill Withers has an estimated audience of 839,594 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Bill Withers fans?

51.8% of Bill Withers fans are female, 48.2% are male, with an average age of 47.7 years.

03

Which brands do Bill Withers fans like most?

Bill Withers fans show strongest brand affinity for Diane Keaton (55.16×), Marlon Brando (71.69×), and Al Pacino (55.08×) over the country average.

04

Where do Bill Withers fans live in United States?

Bill Withers fans in United States are most concentrated in California (reach ~80K), Texas (reach ~60K), and Florida (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do Bill Withers fans also like?

Beyond Bill Withers itself, the audience over-indexes on Marlon Brando (71.69×), Al Pacino (55.08×), Boardwalk Empire (68.49×), and Commodores (93.03×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Bill Withers. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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