Bloom Audience in United States

Bloom has an estimated audience of 3,208,693 people in United States. 45.8% are female, 54.2% are male, average age 32.3. Top brand affinities: Tom DeLonge, Hair Cuttery, August Burns Red, Heaven Shall Burn, Babymetal.

Top brand affinities include Tom DeLonge, Hair Cuttery, August Burns Red, with strongest over-indexing on Tom DeLonge (165.54× the country average). Demographically, the Bloom audience skews balanced with an average age of 32.3, and over-indexes on personality traits such as Extroversion, Early Adopter Mentality.

Category: Music & Radio · Type: Person · Subtype: Punk

Demographics of Bloom fans

Demographic split for Bloom audience in United States
MetricValue
Female45.8%
Male54.2%
Average age32.3
Estimated audience size3,208,693

Audience persona

The typical Bloom fan in United States is balanced, around 32.3 years old, with strong Extroversion tendencies and a notable affinity for Tom DeLonge.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Bloom audience
BrandAffinityCategory
Tom DeLonge165.54×Music & Radio
Hair Cuttery39.65×Beauty & Wellness
August Burns Red135.65×Music & Radio
Heaven Shall Burn448.17×Music & Radio
Babymetal37.5×Music & Radio
Hollywood Undead45.01×Music & Radio
Deftones18.94×Music & Radio
Ozzy Osbourne8.59×Music & Radio
Slipknot (band)16.17×Music & Radio
Download Festival31.16×Music & Radio
Falling in Reverse23.14×Music & Radio
Rick and Morty6.18×Movies & TV
Anime and manga fandom5.01×Literature
Thrash metal9.63×Music & Radio
Pokémon4.73×Games
Limp Bizkit13.36×Music & Radio
Sporting Cristal26.83×Sports
Three Days Grace18.27×Music & Radio
Spotify2.21×Internet & Social Media
Superman1.74×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Bloom audience
TraitClusterScore
ExtroversionTHRILL1.71
Early Adopter MentalityPOWER1.56
TraditionCONSERVATISM1.53
LGBTQ+ IdentityOPEN1.42
MindfulnessBALANCE1.34
Social Media UsageJOY1.2

Worldwide distribution

Worldwide audience distribution share by country for Bloom
CountryShare
United States24.5%
Indonesia17.1%
Japan13.1%

See Bloom audiences in other countries

More Punk audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Bloom. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.