Sport Clips Audience in United States

Sport Clips logo

Sport Clips has an estimated audience of 6,235,515 people in United States. 30.8% are female, 69.2% are male, average age 37.1. Top regions: Texas, California, Florida. Top brand affinities: Supercuts, Great Clips, Uffizi, Hair Cuttery, Casey.

The average Sport Clips fan in United States is 37.1 years old, more male, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Supercuts, Great Clips, Uffizi, with strongest over-indexing on Supercuts (149.26× the country average). Demographically, the Sport Clips audience skews more male with an average age of 37.1, and over-indexes on personality traits such as Risk Appetite, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Beauty & Wellness · Type: Brand

Demographics of Sport Clips fans

Demographic split for Sport Clips audience in United States
MetricValue
Female30.8%
Male69.2%
Average age37.1
Estimated audience size6,235,515

Audience persona

The typical Sport Clips fan in United States is more male, around 37.1 years old, with strong Risk Appetite tendencies and a notable affinity for Supercuts.

Top regions in United States

Top regions ranked by reach for Sport Clips in United States
RegionReachAffinity
Texas730,5921.36×
California313,1640.46×
Florida269,4300.64×
Illinois259,5151.25×
North Carolina240,2021.28×
Ohio216,8251.13×
Pennsylvania201,6750.96×
Tennessee183,9821.47×
Missouri178,5561.78×
Arizona176,9291.39×
Indiana156,6361.38×
Georgia151,6380.79×
Wisconsin145,4561.55×
Colorado135,9171.38×
South Carolina131,1461.4×
Minnesota123,9781.39×
Virginia121,1920.8×
Utah103,1861.85×
Maryland98,7380.92×
Washington97,7950.78×
Arkansas97,6611.9×
Kansas95,9171.95×
Alabama92,5291.06×
Oklahoma86,6511.25×
Michigan86,4580.53×
Iowa78,2261.52×
New Jersey75,3320.48×
Idaho72,2772.31×
Louisiana67,8300.84×
Nebraska67,2252.15×
Nevada64,6371.07×
Kentucky64,1640.82×
Oregon60,5990.85×
Mississippi54,3711.06×
New York52,9100.15×
Massachusetts29,2140.24×
West Virginia28,9881×
Connecticut26,7440.43×
New Mexico20,7150.66×
Maine19,7040.88×
North Dakota16,1831.26×
Montana13,0160.75×
Delaware12,5260.73×
South Dakota9,4340.65×
Rhode Island8,0350.4×
Wyoming7,8290.85×
New Hampshire6,9340.28×
Hawaii4,4460.17×
Alaska4,3860.33×
Washington, District of Columbia3,7520.2×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Sport Clips audience
BrandAffinityCategory
Supercuts149.26×Beauty & Wellness
Great Clips40.1×Beauty & Wellness
Uffizi561.26×Travel & Leisure
Hair Cuttery70.66×Beauty & Wellness
Casey14.23×Music & Radio
Empire Beauty Schools50.51×Business & Career
Denny Hamlin19.89×Sports
CosmoProf11.39×Beauty & Wellness
SummerSlam45.29×Sports
Davis Cup15.12×Sports
FIFA World Cup2.88×Sports
Mugshot15.16×Music & Radio
Mecha20×Literature
Joe Gibbs Racing19.03×Sports
US Open (tennis)6.13×Sports
Chamber15.16×Music & Radio
Bloom9.71×Music & Radio
Panda Express2.65×Food & Beverages
Walgreens2.08×Shopping
Safety razor13.59×Beauty & Wellness

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Sport Clips audience
TraitClusterScore
Risk AppetiteTHRILL2.37
Luxury OrientationPREMIUM2.22
Price SensitivityPREMIUM1.41
Quality AwarenessPREMIUM1.28
IndulgenceJOY1.24
Social Media UsageJOY1.23

Worldwide distribution

Worldwide audience distribution share by country for Sport Clips
CountryShare
United States96.6%
Canada1.7%
Germany0.3%

See Sport Clips audiences in other countries

More Beauty & Wellness audiences in United States

Frequently asked questions

How many fans does Sport Clips have in United States?

Sport Clips has an estimated audience of 6,235,515 people in United States, concentrated in Texas and California.

What is the gender split and age of Sport Clips fans?

30.8% of Sport Clips fans are female, 69.2% are male, with an average age of 37.1 years.

Which brands do Sport Clips fans like most?

Sport Clips fans show strongest brand affinity for Supercuts (149.26×), Great Clips (40.1×), and Uffizi (561.26×) over the country average.

Where do Sport Clips fans live in United States?

Sport Clips fans in United States are most concentrated in Texas (reach 730,592), California (reach 313,164), and Florida (reach 269,430). These three regions account for the largest share of the active audience.

What other brands do Sport Clips fans also like?

Beyond Sport Clips itself, the audience over-indexes on Great Clips (40.1×), Uffizi (561.26×), Hair Cuttery (70.66×), and Casey (14.23×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Sport Clips. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.