Empire Beauty Schools Audience in United States

Empire Beauty Schools logo

Empire Beauty Schools has an estimated audience of 687,762 people in United States. 78.8% are female, 21.2% are male, average age 33.8. Top regions: Pennsylvania, Georgia, New York. Top brand affinities: The London School of Beauty & Make-up, Salon Services, Sola Salon Studios, Sport Clips, Phenix Salon Suites.

The average Empire Beauty Schools fan in United States is 33.8 years old, more female, and lives primarily in Pennsylvania. The audience is concentrated in Pennsylvania, Georgia, New York. Top brand affinities include The London School of Beauty & Make-up, Salon Services, Sola Salon Studios, with strongest over-indexing on The London School of Beauty & Make-up (357.87× the country average). Demographically, the Empire Beauty Schools audience skews more female with an average age of 33.8, and over-indexes on personality traits such as Price Sensitivity, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Business & Career · Type: Brand

Demographics of Empire Beauty Schools fans

Demographic split for Empire Beauty Schools audience in United States
MetricValue
Female78.8%
Male21.2%
Average age33.8
Estimated audience size687,762

Audience persona

The typical Empire Beauty Schools fan in United States is more female, around 33.8 years old, with strong Price Sensitivity tendencies and a notable affinity for The London School of Beauty & Make-up.

Top regions in United States

Top regions ranked by reach for Empire Beauty Schools in United States
RegionReachAffinity
Pennsylvania116,3765.03×
Georgia67,7013.2×
New York39,2401.02×
North Carolina39,0161.89×
Kentucky36,9034.28×
Indiana31,4452.5×
Virginia27,9581.67×
Arizona25,8591.84×
Tennessee22,6531.64×
New Jersey22,6451.29×
Florida21,9090.47×
New Hampshire19,4557.18×
Michigan19,3861.08×
Minnesota18,1141.84×
Ohio16,9260.8×
Wisconsin16,2191.57×
Maryland15,2711.29×
Massachusetts14,5021.07×
Colorado13,8841.28×
Illinois11,6690.51×
Maine7,9753.24×
Rhode Island5,4832.5×
Texas4,2530.07×
California4,2200.06×
South Carolina4,0040.39×
Mississippi1,8290.32×
Delaware1,5310.81×
Connecticut1,1220.16×
Arkansas9270.16×
Alabama8740.09×
Missouri8370.08×
Washington6300.05×
Washington, District of Columbia6180.3×
Nevada5960.09×
Louisiana5150.06×
Iowa3820.07×
West Virginia3620.11×
Oregon3610.05×
Oklahoma3250.04×
Kansas3140.06×
Utah2590.04×
Vermont2410.2×
Hawaii1690.06×
New Mexico1620.05×
Nebraska1540.04×
Idaho1380.04×
South Dakota1370.09×
Alaska1270.09×
Wyoming1200.12×
North Dakota1160.08×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Empire Beauty Schools audience
BrandAffinityCategory
The London School of Beauty & Make-up357.87×Business & Career
Salon Services133.48×Shopping
Sola Salon Studios71×Beauty & Wellness
Sport Clips27.75×Beauty & Wellness
Phenix Salon Suites60.36×Beauty & Wellness
Supercuts16.27×Beauty & Wellness
Lorenzo's Oil131.64×Business & Career
Ran-D70.79×Music & Radio
Kron Gracie130.32×Sports
Hair Cuttery17.56×Beauty & Wellness
CosmoProf13.93×Beauty & Wellness
SalonCentric19.07×Shopping
Great Clips5.18×Beauty & Wellness
Pablo Schreiber14.97×Movies & TV
Brazilian Blowout32.19×Beauty & Wellness
ULTA Beauty3.39×Beauty & Wellness
Food1.53×Food & Beverages
Movies1.51×Movies & TV
Casey3.14×Music & Radio
Makeup Lessons5.29×Beauty & Wellness

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Empire Beauty Schools audience
TraitClusterScore
Price SensitivityPREMIUM1.69
ExtroversionTHRILL1.48
IndulgenceJOY1.34
Family OrientationCONSERVATISM1.26
Urban LifestyleOPEN1.2
Luxury OrientationPREMIUM1.12

Worldwide distribution

Worldwide audience distribution share by country for Empire Beauty Schools
CountryShare
United States98.3%
China0.6%
Philippines0.3%

See Empire Beauty Schools audiences in other countries

More Business & Career audiences in United States

Frequently asked questions

How many fans does Empire Beauty Schools have in United States?

Empire Beauty Schools has an estimated audience of 687,762 people in United States, concentrated in Pennsylvania and Georgia.

What is the gender split and age of Empire Beauty Schools fans?

78.8% of Empire Beauty Schools fans are female, 21.2% are male, with an average age of 33.8 years.

Which brands do Empire Beauty Schools fans like most?

Empire Beauty Schools fans show strongest brand affinity for The London School of Beauty & Make-up (357.87×), Salon Services (133.48×), and Sola Salon Studios (71×) over the country average.

Where do Empire Beauty Schools fans live in United States?

Empire Beauty Schools fans in United States are most concentrated in Pennsylvania (reach 116,376), Georgia (reach 67,701), and New York (reach 39,240). These three regions account for the largest share of the active audience.

What other brands do Empire Beauty Schools fans also like?

Beyond Empire Beauty Schools itself, the audience over-indexes on Salon Services (133.48×), Sola Salon Studios (71×), Sport Clips (27.75×), and Phenix Salon Suites (60.36×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Empire Beauty Schools. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.