A data profile of the people who buy, follow and care about Sola Salon Studios in United States — modelled from more than twelve digital signal sources. Sola Salon Studios has an estimated audience of 1,895,124 people in United States.
The average Sola Salon Studios fan in United States is 35.6 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, Pennsylvania.
Top brand affinities include SalonCentric, Phenix Salon Suites, European Wax Center, with strongest over-indexing on SalonCentric (93.87× the country average).
Demographically, the Sola Salon Studios audience skews more female with an average age of 35.6, and over-indexes on personality traits such as Indulgence, Price Sensitivity.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Sola Salon Studios fan in United States is more female, around 35.6 years old, with strong Indulgence tendencies and a notable affinity for SalonCentric.
The key figures that characterise the Sola Salon Studios profile in United States.
74.4% are female, 25.6% are male, average age 35.6.
| Metric | Value |
|---|---|
| Female | 74.4% |
| Male | 25.6% |
| Average age | 35.6 |
| Estimated audience size | 1,895,124 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 25% | |
| 20-29 | 24% | |
| 30-39 | 23% | |
| 40-49 | 19% | |
| 50+ | 10% |
Where the Sola Salon Studios audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Minnesota | ~100K | 3.60× | |
| 02 | Colorado | ~70K | 2.33× | |
| 03 | California | ~400K | 2.07× | |
| 04 | Kansas | ~30K | 2.01× | |
| 05 | Maryland | ~60K | 1.79× | |
| 06 | Washington | ~70K | 1.77× | |
| 07 | Virginia | ~80K | 1.72× | |
| 08 | Wisconsin | ~50K | 1.71× | |
| 09 | South Dakota | ~7K | 1.67× | |
| 10 | Pennsylvania | ~100K | 1.66× | |
| 11 | Delaware | ~7K | 1.38× | |
| 12 | South Carolina | ~40K | 1.27× | |
| 13 | Oregon | ~30K | 1.25× | |
| 14 | Nevada | ~20K | 1.24× | |
| 15 | North Carolina | ~70K | 1.22× | |
| 16 | Michigan | ~60K | 1.18× | |
| 17 | Indiana | ~40K | 1.07× | |
| 18 | Texas | ~200K | 1.02× | |
| 19 | Tennessee | ~40K | 0.98× | |
| 20 | Nebraska | ~9K | 0.98× | |
| 21 | Rhode Island | ~6K | 0.97× | |
| 22 | Illinois | ~60K | 0.93× | |
| 23 | Massachusetts | ~30K | 0.93× | |
| 24 | New Jersey | ~40K | 0.92× | |
| 25 | Arkansas | ~10K | 0.91× | |
| 26 | Montana | ~5K | 0.90× | |
| 27 | Arizona | ~30K | 0.89× | |
| 28 | Ohio | ~50K | 0.86× | |
| 29 | Florida | ~100K | 0.82× | |
| 30 | Georgia | ~50K | 0.81× | |
| 31 | New York | ~80K | 0.80× | |
| 32 | Missouri | ~20K | 0.79× | |
| 33 | Washington, District of Columbia | ~4K | 0.78× | |
| 34 | Alabama | ~20K | 0.77× | |
| 35 | North Dakota | ~3K | 0.77× | |
| 36 | Connecticut | ~10K | 0.76× | |
| 37 | Utah | ~10K | 0.75× | |
| 38 | Alaska | ~3K | 0.75× | |
| 39 | Kentucky | ~20K | 0.68× | |
| 40 | Vermont | ~2K | 0.63× | |
| 41 | Louisiana | ~10K | 0.62× | |
| 42 | Hawaii | ~5K | 0.59× | |
| 43 | Oklahoma | ~10K | 0.57× | |
| 44 | Idaho | ~5K | 0.57× | |
| 45 | New Hampshire | ~4K | 0.54× | |
| 46 | Iowa | ~8K | 0.53× | |
| 47 | West Virginia | ~4K | 0.51× | |
| 48 | Maine | ~3K | 0.48× | |
| 49 | New Mexico | ~4K | 0.42× | |
| 50 | Mississippi | ~6K | 0.38× |
The strongest cross-interests of the Sola Salon Studios audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Phenix Salon Suites | Beauty & Wellness | 160.54× | ||
| 02 | SalonCentric | Shopping | 93.87× | ||
| 03 | Empire Beauty Schools | Business & Career | 71.00× | ||
| 04 | Paul Mitchell | Beauty & Wellness | 47.75× | ||
| 05 | StyleSeat | Beauty & Wellness | 35.89× | ||
| 06 | European Wax Center | Beauty & Wellness | 28.82× | ||
| 07 | Hair Cuttery | Beauty & Wellness | 27.42× | ||
| 08 | Eucerin | Beauty & Wellness | 20.00× | ||
| 09 | CosmoProf | Beauty & Wellness | 10.40× | ||
| 10 | Supercuts | Beauty & Wellness | 7.97× | ||
| 11 | Day spa | Beauty & Wellness | 6.34× | ||
| 12 | Permanent makeup | Beauty & Wellness | 5.93× | ||
| 13 | Barber | Beauty & Wellness | 5.68× | ||
| 14 | Keratin | Beauty & Wellness | 4.26× | ||
| 15 | Beauty salons | Beauty & Wellness | 3.08× | ||
| 16 | Handbags | Fashion & Accessoires | 2.73× | ||
| 17 | Nordstrom | Shopping | 2.52× | ||
| 18 | Internet & Social Media | 2.18× | |||
| 19 | Home improvement | Home & Garden | 1.84× | ||
| 20 | Cooking | Food & Beverages | 1.64× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Indulgence | JOY | 2.11× | |
| Price Sensitivity | PREMIUM | 1.91× | |
| Creativity | OPEN | 1.53× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Early Adopter Mentality | POWER | 0.73× | |
| Risk Appetite | THRILL | 0.79× | |
| Sustainability | BALANCE | 0.86× |
Sola Salon Studios has an estimated audience of 1,895,124 people in United States, concentrated in California and Texas.
74.4% of Sola Salon Studios fans are female, 25.6% are male, with an average age of 35.6 years.
Sola Salon Studios fans show strongest brand affinity for SalonCentric (93.87×), Phenix Salon Suites (160.54×), and European Wax Center (28.82×) over the country average.
Sola Salon Studios fans in United States are most concentrated in California (reach ~400K), Texas (reach ~200K), and Pennsylvania (reach ~100K). These three regions account for the largest share of the active audience.
Beyond Sola Salon Studios itself, the audience over-indexes on Phenix Salon Suites (160.54×), European Wax Center (28.82×), Empire Beauty Schools (71×), and Hair Cuttery (27.42×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Sola Salon Studios. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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