Rascasse Audience Intelligence

StyleSeat Audience in United States

A data profile of the people who buy, follow and care about StyleSeat in United States — modelled from more than twelve digital signal sources. StyleSeat has an estimated audience of 752,675 people in United States.

#909among Website / Newspaper / Magazine in United States#344in Beauty & Wellness

The average StyleSeat fan in United States is 31.9 years old, more female, and lives primarily in Texas.

The audience is concentrated in Texas, Georgia, North Carolina.

Top brand affinities include Tekken 3D: Prime Edition, Sola Salon Studios, SalonCentric, with strongest over-indexing on Tekken 3D: Prime Edition (355.2× the country average).

Demographically, the StyleSeat audience skews more female with an average age of 31.9, and over-indexes on personality traits such as Luxury Orientation, Mindfulness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical StyleSeat fan in United States is more female, around 31.9 years old, with strong Luxury Orientation tendencies and a notable affinity for Tekken 3D: Prime Edition.

Category: Beauty & Wellness · Type: Website / Newspaper / Magazine

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the StyleSeat profile in United States.

Audience size
753K
in United States
Gender
82.6%♀
17.4% male
Age
31.9
average years
Country rank
#28574
Website / Newspaper / Magazine in United States
Fig. 01

Search interest · 12-month trend

-4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Audience demographics of StyleSeat

82.6% are female, 17.4% are male, average age 31.9.

Fig. 02

Gender split

82.6%
Female
17.4%
Male
Demographic split for StyleSeat audience in United States
MetricValue
Female82.6%
Male17.4%
Average age31.9
Estimated audience size752,675
Fig. 03

Age distribution

Ø 31.9
average years
Age distribution of the StyleSeat audience in United States
Age bracketShare%
16-1937%
20-2924%
30-3919%
40-4914%
50+7%
Fig. 04

Worldwide distribution

78.0%

of the worldwide StyleSeat audience comes from United States.

Worldwide audience distribution share by country for StyleSeat
CountryShare
United States78.0%
Japan7.0%
United Kingdom4.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the StyleSeat audience in United States is strongest.

Fig. 05

Top regions by affinity

StyleSeat fans by region: top regions in United States
#RegionReachAffinity×
01Georgia~90K3.90×
02South Carolina~40K3.69×
03North Carolina~70K2.95×
04Maryland~40K2.82×
05Alabama~30K2.45×
06Louisiana~20K2.28×
07Virginia~40K2.18×
08Washington, District of Columbia~5K1.99×
09Ohio~40K1.90×
10Tennessee~30K1.84×
11Texas~100K1.81×
12Missouri~20K1.67×
13Mississippi~10K1.59×
14Illinois~40K1.43×
15Arkansas~9K1.37×
16Florida~60K1.18×
17Delaware~2K1.17×
18Michigan~20K1.03×
19Kentucky~8K0.86×
20Indiana~10K0.82×
21Oklahoma~7K0.79×
22Connecticut~6K0.78×
23Kansas~4K0.75×
24Nevada~5K0.71×
25New York~30K0.64×
26North Dakota<1K0.64×
27New Jersey~10K0.63×
28Arizona~10K0.63×
29South Dakota~1K0.62×
30Vermont<1K0.62×
31Pennsylvania~20K0.61×
32Alaska<1K0.61×
33California~50K0.58×
34Montana~1K0.57×
35Colorado~7K0.56×
36Rhode Island~1K0.53×
37Iowa~3K0.48×
38Maine~1K0.48×
39West Virginia~2K0.47×
40Hawaii~2K0.47×
41New Hampshire~1K0.46×
42Washington~7K0.45×
43Wisconsin~5K0.45×
44Minnesota~5K0.45×
45Idaho~2K0.45×
46New Mexico~2K0.43×
47Massachusetts~6K0.42×
48Nebraska~2K0.42×
49Oregon~3K0.39×
50Utah~2K0.33×
Fig. 06

Affinity by region

Affinity by region — StyleSeat, United States
0.33×1.00×3.90×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the StyleSeat audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for StyleSeat audience
#·InterestCategoryAffinity×
01Tekken 3D: Prime EditionGames355.20×
02Mayo GAASports241.52×
03Tabatha CoffeyBeauty & Wellness42.51×
04Sola Salon StudiosBeauty & Wellness35.89×
05Phenix Salon SuitesBeauty & Wellness34.31×
06SalonCentricShopping30.47×
07CosmoProfBeauty & Wellness9.86×
08Long LashesBeauty & Wellness3.89×
09Moda FemininaFashion & Accessoires3.80×
10ImdbMovies & TV3.54×
111080iTechnology & Electronics2.64×
12Health And BeautyBeauty & Wellness2.56×
13Long hairBeauty & Wellness2.53×
14Hair ExtensionsBeauty & Wellness2.45×
15ULTA BeautyBeauty & Wellness2.27×
16H.O.M.E.Home & Garden2.22×
17BraidHome & Garden2.16×
18Healthy habitsHealth2.09×
19KPop Demon HuntersMovies & TV1.84×
20Harry PotterMovies & TV1.83×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the StyleSeat audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by StyleSeat audience · What stands out
TraitClusterDeviationScore
Luxury OrientationPREMIUM1.46×
MindfulnessBALANCE1.35×
Design AffinityPREMIUM1.31×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by StyleSeat audience · Rather not
TraitClusterDeviationScore
Convenience OrientationPREMIUM0.35×
TraditionCONSERVATISM0.44×
Need for SecurityCONSERVATISM0.49×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does StyleSeat have in United States?

StyleSeat has an estimated audience of 752,675 people in United States, concentrated in Texas and Georgia.

02

What is the gender split and age of StyleSeat fans?

82.6% of StyleSeat fans are female, 17.4% are male, with an average age of 31.9 years.

03

Which brands do StyleSeat fans like most?

StyleSeat fans show strongest brand affinity for Tekken 3D: Prime Edition (355.2×), Sola Salon Studios (35.89×), and SalonCentric (30.47×) over the country average.

04

Where do StyleSeat fans live in United States?

StyleSeat fans in United States are most concentrated in Texas (reach ~100K), Georgia (reach ~90K), and North Carolina (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do StyleSeat fans also like?

Beyond StyleSeat itself, the audience over-indexes on Sola Salon Studios (35.89×), SalonCentric (30.47×), Phenix Salon Suites (34.31×), and CosmoProf (9.86×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Beauty & Wellness audiences in United States

See StyleSeat audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for StyleSeat. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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