Great Clips Audience in United States

Great Clips logo

Great Clips has an estimated audience of 26,531,893 people in United States. 49.9% are female, 50.1% are male, average age 43.9. Top regions: Texas, Ohio, California. Top brand affinities: Sport Clips, Supercuts, Beauty salons, Hairstyle, Zoom (TV channel).

The average Great Clips fan in United States is 43.9 years old, balanced, and lives primarily in Texas. The audience is concentrated in Texas, Ohio, California. Top brand affinities include Sport Clips, Supercuts, Beauty salons, with strongest over-indexing on Sport Clips (28.55× the country average). Demographically, the Great Clips audience skews balanced with an average age of 43.9, and over-indexes on personality traits such as Price Sensitivity, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Beauty & Wellness · Type: Brand · Subtype: Hair salon

Demographics of Great Clips fans

Demographic split for Great Clips audience in United States
MetricValue
Female49.9%
Male50.1%
Average age43.9
Estimated audience size26,531,893

Audience persona

The typical Great Clips fan in United States is balanced, around 43.9 years old, with strong Price Sensitivity tendencies and a notable affinity for Sport Clips.

Top regions in United States

Top regions ranked by reach for Great Clips in United States
RegionReachAffinity
Texas2,318,0481.02×
Ohio1,631,2432×
California1,508,0470.52×
Florida1,333,5490.74×
North Carolina1,120,5251.4×
Illinois1,022,8171.16×
Michigan951,0401.37×
Georgia941,2351.15×
Indiana939,3411.94×
Pennsylvania893,4251×
Minnesota746,2341.96×
Tennessee728,2791.37×
Missouri669,6341.57×
Arizona655,7111.21×
South Carolina591,7851.48×
Washington564,8701.06×
Colorado545,7891.31×
Kentucky518,9611.56×
Wisconsin494,5951.24×
Virginia479,4420.74×
Utah394,7301.66×
Kansas378,4851.81×
New Jersey366,1690.54×
Alabama360,4410.97×
Iowa359,3141.64×
Nevada328,9221.28×
Oregon304,4111×
Oklahoma276,2440.94×
New York197,2380.13×
Maryland186,6220.41×
Idaho185,7161.4×
Arkansas183,6700.84×
Nebraska181,0081.36×
New Mexico174,9711.32×
Massachusetts156,8350.3×
South Dakota107,1731.75×
Montana86,8791.18×
Connecticut85,0140.32×
West Virginia80,5820.65×
New Hampshire79,7460.76×
Delaware59,4310.81×
North Dakota53,6090.98×
Alaska41,9180.74×
Wyoming39,8051.01×
Hawaii37,3570.33×
Louisiana29,2680.09×
Maine26,8570.28×
Mississippi24,8180.11×
Washington, District of Columbia17,9050.22×
Rhode Island14,1190.17×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Great Clips audience
BrandAffinityCategory
Sport Clips28.55×Beauty & Wellness
Supercuts21.2×Beauty & Wellness
Beauty salons2.04×Beauty & Wellness
Hairstyle2.21×Beauty & Wellness
Zoom (TV channel)3.08×Technology & Electronics
Panda Express2.06×Food & Beverages
Etta James12.38×Music & Radio
Hair Cuttery6.79×Beauty & Wellness
Staples (Canada)2.06×Business & Career
Koreaboo13.15×Internet & Social Media
southwest airlines1.94×Travel & Leisure
United Parcel Service1.72×Business & Career
CVS Pharmacy1.56×Shopping
Kim Cattrall6.75×Movies & TV
Indian Premier League2.09×Sports
IHOP1.81×Food & Beverages
Panera Bread1.57×Food & Beverages
Carvana2×Cars & Mobility
United Airlines1.54×Travel & Leisure
Orange5.16×Technology & Electronics

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Great Clips audience
TraitClusterScore
Price SensitivityPREMIUM1.21
ExtroversionTHRILL1.12
Career OrientationPOWER1.11
Quality AwarenessPREMIUM1.1
Family OrientationCONSERVATISM1.06
Convenience OrientationPREMIUM1.01

Worldwide distribution

Worldwide audience distribution share by country for Great Clips
CountryShare
United States96.0%
Canada3.1%
China0.2%

See Great Clips audiences in other countries

More Hair salon audiences in United States

Frequently asked questions

How many fans does Great Clips have in United States?

Great Clips has an estimated audience of 26,531,893 people in United States, concentrated in Texas and Ohio.

What is the gender split and age of Great Clips fans?

49.9% of Great Clips fans are female, 50.1% are male, with an average age of 43.9 years.

Which brands do Great Clips fans like most?

Great Clips fans show strongest brand affinity for Sport Clips (28.55×), Supercuts (21.2×), and Beauty salons (2.04×) over the country average.

Where do Great Clips fans live in United States?

Great Clips fans in United States are most concentrated in Texas (reach 2,318,048), Ohio (reach 1,631,243), and California (reach 1,508,047). These three regions account for the largest share of the active audience.

What other brands do Great Clips fans also like?

Beyond Great Clips itself, the audience over-indexes on Supercuts (21.2×), Beauty salons (2.04×), Hairstyle (2.21×), and Zoom (TV channel) (3.08×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Great Clips. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.