Body Type Audience in United States
Body Type has an estimated audience of 538,005 people in United States. 43.3% are female, 56.7% are male, average age 37.9. Top brand affinities: american psycho, Kurt Cobain, Massive Attack, Pixies, Björk.
Top brand affinities include american psycho, Kurt Cobain, Massive Attack, with strongest over-indexing on american psycho (104.98× the country average). Demographically, the Body Type audience skews more male with an average age of 37.9, and over-indexes on personality traits such as Sustainability, LGBTQ+ Identity.
Category: Music & Radio · Type: Person · Subtype: Singer-songwriter
Demographics of Body Type fans
| Metric | Value |
|---|---|
| Female | 43.3% |
| Male | 56.7% |
| Average age | 37.9 |
| Estimated audience size | 538,005 |
Audience persona
The typical Body Type fan in United States is more male, around 37.9 years old, with strong Sustainability tendencies and a notable affinity for american psycho.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| american psycho | 104.98× | Movies & TV |
| Kurt Cobain | 22.97× | Music & Radio |
| Massive Attack | 58.89× | Music & Radio |
| Pixies | 53.91× | Music & Radio |
| Björk | 31.47× | Music & Radio |
| Resident Advisor | 32.1× | Music & Radio |
| The Kills | 44.06× | Music & Radio |
| LCD Soundsystem | 49.13× | Music & Radio |
| Beetlejuice | 5.72× | Movies & TV |
| The Smiths | 18.36× | Music & Radio |
| Ozzy Osbourne | 10.52× | Music & Radio |
| Fiona Apple | 29.73× | Music & Radio |
| Deftones | 21.09× | Music & Radio |
| Patti Smith | 30.03× | Music & Radio |
| Autism Awareness | 9.46× | Health |
| Travis Barker | 19.54× | Music & Radio |
| Google Maps | 3.81× | Internet & Social Media |
| Kia Sportage | 20× | Cars & Mobility |
| Glam rock | 19.81× | Music & Radio |
| DeviantArt | 6.7× | Internet & Social Media |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sustainability | BALANCE | 1.85 |
| LGBTQ+ Identity | OPEN | 1.78 |
| Risk Appetite | THRILL | 1.72 |
| Design Affinity | PREMIUM | 1.67 |
| Tradition | CONSERVATISM | 1.63 |
| Early Adopter Mentality | POWER | 1.59 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 41.7% |
| India | 14.2% |
| United Kingdom | 6.9% |
See Body Type audiences in other countries
More Singer-songwriter audiences in United States
- GloRilla (18,197,217)
- Billie Eilish (15,190,647)
- Rocket (14,103,157)
- Jessie Murph (13,515,389)
- Tate McRae (13,487,196)
How to read this data
Audience size is the estimated number of people in United States who actively search for Body Type. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.