Rascasse Audience Intelligence

Body Type Audience in United States

A data profile of the people who buy, follow and care about Body Type in United States — modelled from more than twelve digital signal sources. Body Type has an estimated audience of 516,151 people in United States.

The average Body Type fan in United States is 37.5 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include american psycho, The Hives, Pixies, with strongest over-indexing on american psycho (68.43× the country average).

Demographically, the Body Type audience skews balanced with an average age of 37.5, and over-indexes on personality traits such as Tradition, Urban Lifestyle.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Body Type fan in United States is balanced, around 37.5 years old, with strong Tradition tendencies and a notable affinity for american psycho.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Body Type profile in United States.

Audience size
516K
in United States
Gender
45.7%
54.3% male
Age
37.5
average years
Country rank
#35964
Person in United States
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Body Type fans

45.7% are female, 54.3% are male, average age 37.5.

Fig. 02

Gender split

45.7%
Female
54.3%
Male
Demographic split for Body Type audience in United States
MetricValue
Female45.7%
Male54.3%
Average age37.5
Estimated audience size516,151
Fig. 03

Age distribution

Ø 37.5
average years
Age distribution of the Body Type audience in United States
Age bracketShare%
16-1924%
20-2921%
30-3919%
40-4921%
50+16%
Fig. 04

Worldwide distribution

39.7%

of the worldwide Body Type audience comes from United States.

Worldwide audience distribution share by country for Body Type
CountryShare
United States39.7%
India14.3%
United Kingdom6.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Body Type audience in United States is strongest.

Fig. 05

Top regions by affinity

Body Type fans by region: top regions in United States
#RegionReachAffinity×
01Hawaii~3K1.21×
02Oklahoma~7K1.20×
03Utah~6K1.20×
04Georgia~20K1.19×
05Texas~50K1.16×
06Arkansas~5K1.14×
07Alaska~1K1.13×
08Kentucky~7K1.12×
09Nevada~6K1.11×
10Oregon~7K1.09×
11Kansas~5K1.09×
12Washington~10K1.07×
13Louisiana~7K1.07×
14California~60K1.06×
15North Carolina~20K1.06×
16Alabama~8K1.05×
17Mississippi~5K1.05×
18Idaho~3K1.05×
19West Virginia~3K1.05×
20Missouri~9K1.04×
21Indiana~10K1.03×
22Arizona~10K1.02×
23Tennessee~10K1.02×
24Maryland~9K1.01×
25North Dakota~1K1.01×
26Virginia~10K0.99×
27Florida~40K0.98×
28South Carolina~8K0.97×
29New Mexico~3K0.97×
30Montana~1K0.97×
31Minnesota~7K0.96×
32Nebraska~3K0.96×
33Delaware~1K0.96×
34South Dakota~1K0.95×
35New York~30K0.93×
36Iowa~4K0.93×
37Ohio~20K0.92×
38Vermont<1K0.92×
39Michigan~10K0.91×
40Colorado~8K0.91×
41Maine~2K0.91×
42Illinois~20K0.90×
43Wisconsin~7K0.90×
44Rhode Island~2K0.89×
45Connecticut~5K0.88×
46New Hampshire~2K0.88×
47Pennsylvania~20K0.87×
48Massachusetts~9K0.87×
49New Jersey~10K0.86×
50Washington, District of Columbia~1K0.82×
Fig. 06

Affinity by region

Affinity by region — Body Type, United States
0.82×1.00×1.21×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Body Type audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Body Type audience
#·InterestCategoryAffinity×
01american psychoMovies & TV68.43×
02LCD SoundsystemMusic & Radio54.78×
03PixiesMusic & Radio45.99×
04Modest MouseMusic & Radio40.81×
05MobyMusic & Radio39.47×
06The KillsMusic & Radio39.30×
07Bon IverMusic & Radio39.17×
08The HivesMusic & Radio35.79×
09FugaziMusic & Radio33.87×
10Fiona AppleMusic & Radio28.91×
11Patti SmithMusic & Radio25.71×
12Mac DeMarcoMusic & Radio21.29×
13Courtney LoveMusic & Radio20.20×
14Erin AndrewsSports20.00×
15FAO SchwarzShopping20.00×
16Resident AdvisorMusic & Radio19.64×
17Debbie HarryMusic & Radio18.02×
18Travis BarkerMusic & Radio14.84×
19Tame ImpalaMusic & Radio14.17×
20Bob DylanMusic & Radio11.19×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Body Type audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Body Type audience · What stands out
TraitClusterDeviationScore
TraditionCONSERVATISM1.68×
Urban LifestyleOPEN1.67×
SustainabilityBALANCE1.62×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Body Type audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.75×
Luxury OrientationPREMIUM0.81×
Price SensitivityPREMIUM0.95×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Body Type have in United States?

Body Type has an estimated audience of 516,151 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Body Type fans?

45.7% of Body Type fans are female, 54.3% are male, with an average age of 37.5 years.

03

Which brands do Body Type fans like most?

Body Type fans show strongest brand affinity for american psycho (68.43×), The Hives (35.79×), and Pixies (45.99×) over the country average.

04

Where do Body Type fans live in United States?

Body Type fans in United States are most concentrated in California (reach ~60K), Texas (reach ~50K), and Florida (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Body Type fans also like?

Beyond Body Type itself, the audience over-indexes on The Hives (35.79×), Pixies (45.99×), LCD Soundsystem (54.78×), and The Kills (39.3×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Body Type. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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