Body Type Audience in United States
Body Type has an estimated audience of 538,005 people in United States. 43.3% are female, 56.7% are male, average age 37.9. Top brand affinities: Staycation, Steampunk, Yahoo Sports Fantasy, Dog breed, JibJab.
Top brand affinities include Staycation, Steampunk, Yahoo Sports Fantasy, with strongest over-indexing on Staycation (104.98× the country average). Demographically, the Body Type audience skews more male with an average age of 37.9, and over-indexes on personality traits such as Sustainability, LGBTQ+ Identity.
Category: Music & Radio · Type: Person · Subtype: Singer-songwriter
Demographics of Body Type fans
| Metric | Value |
|---|---|
| Female | 43.3% |
| Male | 56.7% |
| Average age | 37.9 |
| Estimated audience size | 538,005 |
Audience persona
The typical Body Type fan in United States is more male, around 37.9 years old, with strong Sustainability tendencies and a notable affinity for Staycation.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Staycation | 104.98× | Home & Garden |
| Steampunk | 20.13× | Fashion & Accessoires |
| Yahoo Sports Fantasy | 14.81× | |
| Dog breed | 2.23× | Pets & Animals |
| JibJab | 10.93× | Internet & Social Media |
| Israel | 3.31× | Travel & Leisure |
| Cass County, Missouri | 15.04× | Travel & Leisure |
| John Havlicek | 23.15× | Sports |
| Home construction | 1.97× | Home & Garden |
| Nipsey Hussle | 7.61× | Music & Radio |
| Elsword | 20× | Games |
| Palestine Polytechnic University | 22.97× | Business & Career |
| Celtic mythology | 11.23× | Arts & Culture |
| Home equity | 2.18× | Home & Garden |
| Home Delivery | 3.4× | Food & Beverages |
| Stay at Home Mum | 14.44× | Kids & Family |
| Grinch | 4.32× | Movies & TV |
| Historic site | 4.44× | Arts & Culture |
| Stroud | 36.07× | Travel & Leisure |
| Vickie Guerrero | 14.67× | Business & Career |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sustainability | BALANCE | 1.85 |
| LGBTQ+ Identity | OPEN | 1.78 |
| Risk Appetite | THRILL | 1.72 |
| Design Affinity | PREMIUM | 1.67 |
| Tradition | CONSERVATISM | 1.63 |
| Early Adopter Mentality | POWER | 1.59 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 41.7% |
| India | 14.2% |
| United Kingdom | 6.9% |
See Body Type audiences in other countries
More Singer-songwriter audiences in United States
- GloRilla (18,197,217)
- Billie Eilish (15,190,647)
- Rocket (14,103,157)
- Jessie Murph (13,515,389)
- Tate McRae (13,487,196)
How to read this data
Audience size is the estimated number of people in United States who actively search for Body Type. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.