Rascasse Audience Intelligence

Booker T (wrestler) Audience in United States

A data profile of the people who buy, follow and care about Booker T (wrestler) in United States — modelled from more than twelve digital signal sources. Booker T (wrestler) has an estimated audience of 680,368 people in United States.

#64among Wrestling in United States#7166among Person in United States#2894in Sports

The average Booker T (wrestler) fan in United States is 37.6 years old, more male, and lives primarily in Texas.

The audience is concentrated in Texas, California, Florida.

Top brand affinities include Jeff Hardy, Bret Hart, Matt Hardy, with strongest over-indexing on Jeff Hardy (73.08× the country average).

Demographically, the Booker T (wrestler) audience skews more male with an average age of 37.6, and over-indexes on personality traits such as Convenience Orientation, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Booker T (wrestler) fan in United States is more male, around 37.6 years old, with strong Convenience Orientation tendencies and a notable affinity for Jeff Hardy.

Category: Sports · Type: Person · Subtype: Wrestling

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Booker T (wrestler) profile in United States.

Audience size
680K
in United States
Gender
21.6%♀
78.4% male
Age
37.6
average years
Country rank
#30432
Person in United States
Fig. 01

Search interest · 12-month trend

-17%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Booker T (wrestler) fans

21.6% are female, 78.4% are male, average age 37.6.

Fig. 02

Gender split

21.6%
Female
78.4%
Male
Demographic split for Booker T (wrestler) audience in United States
MetricValue
Female21.6%
Male78.4%
Average age37.6
Estimated audience size680,368
Fig. 03

Age distribution

Ø 37.6
average years
Age distribution of the Booker T (wrestler) audience in United States
Age bracketShare%
16-1918%
20-2920%
30-3928%
40-4925%
50+9%
Fig. 04

Worldwide distribution

59.8%

of the worldwide Booker T (wrestler) audience comes from United States.

Worldwide audience distribution share by country for Booker T (wrestler)
CountryShare
United States59.8%
United Kingdom7.2%
Canada4.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Booker T (wrestler) audience in United States is strongest.

Fig. 05

Top regions by affinity

Booker T (wrestler) fans by region: top regions in United States
#RegionReachAffinity×
01Mississippi~10K1.66×
02Louisiana~10K1.59×
03Alabama~10K1.48×
04Texas~90K1.40×
05Georgia~30K1.34×
06Oklahoma~10K1.33×
07Arkansas~8K1.33×
08South Carolina~10K1.26×
09Tennessee~20K1.25×
10North Carolina~30K1.24×
11Kentucky~10K1.24×
12Maryland~10K1.19×
13Virginia~20K1.16×
14West Virginia~4K1.16×
15New York~50K1.15×
16Ohio~20K1.12×
17Pennsylvania~30K1.11×
18Illinois~30K1.10×
19Missouri~10K1.10×
20Indiana~10K1.09×
21Connecticut~8K1.09×
22New Jersey~20K1.08×
23Michigan~20K1.07×
24Delaware~2K1.07×
25Florida~50K1.05×
26Nevada~7K1.05×
27Washington, District of Columbia~2K1.00×
28Rhode Island~2K0.99×
29Wisconsin~10K0.95×
30Kansas~5K0.94×
31Iowa~5K0.92×
32Nebraska~3K0.89×
33California~70K0.88×
34Arizona~10K0.88×
35Massachusetts~10K0.88×
36New Mexico~3K0.86×
37North Dakota~1K0.84×
38Minnesota~8K0.83×
39Maine~2K0.82×
40Alaska~1K0.81×
41New Hampshire~2K0.80×
42South Dakota~1K0.79×
43Vermont<1K0.77×
44Hawaii~2K0.75×
45Washington~10K0.74×
46Colorado~8K0.71×
47Oregon~6K0.71×
48Montana~1K0.70×
49Idaho~2K0.69×
50Utah~4K0.58×
Fig. 06

Affinity by region

Affinity by region — Booker T (wrestler), United States
0.58×1.00×1.66×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Booker T (wrestler) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Booker T (wrestler) audience
#·InterestCategoryAffinity×
01Bret HartSports73.74×
02Matt HardySports73.32×
03Jeff HardySports73.08×
04Iowa Hawkeyes wrestlingSports34.94×
05Bray WyattSports30.07×
06Hulk HoganSports25.50×
07Sasha BanksSports24.50×
08Alexander LudwigMovies & TV22.54×
09Shawn MichaelsSports18.15×
10Brock LesnarSports17.30×
11Ming-Na WenMovies & TV16.19×
12NBA draftSports15.94×
13Vince McMahonSports12.58×
14WWE Hall of FameSports8.20×
15John CenaSports5.76×
16FedExBusiness & Career4.14×
17Pizza HutFood & Beverages3.12×
18SubwayFood & Beverages2.77×
19Mortgage loansBusiness & Career2.48×
20McDonald'sFood & Beverages2.31×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Booker T (wrestler) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Booker T (wrestler) audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM1.88×
PatriotismCONSERVATISM1.44×
Career OrientationPOWER1.31×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Booker T (wrestler) audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.53×
Design AffinityPREMIUM0.54×
Pet OwnershipJOY0.65×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Booker T (wrestler) have in United States?

Booker T (wrestler) has an estimated audience of 680,368 people in United States, concentrated in Texas and California.

02

What is the gender split and age of Booker T (wrestler) fans?

21.6% of Booker T (wrestler) fans are female, 78.4% are male, with an average age of 37.6 years.

03

Which brands do Booker T (wrestler) fans like most?

Booker T (wrestler) fans show strongest brand affinity for Jeff Hardy (73.08×), Bret Hart (73.74×), and Matt Hardy (73.32×) over the country average.

04

Where do Booker T (wrestler) fans live in United States?

Booker T (wrestler) fans in United States are most concentrated in Texas (reach ~90K), California (reach ~70K), and Florida (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do Booker T (wrestler) fans also like?

Beyond Booker T (wrestler) itself, the audience over-indexes on Bret Hart (73.74×), Matt Hardy (73.32×), Hulk Hogan (25.5×), and Brock Lesnar (17.3×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Wrestling audiences in United States

See Booker T (wrestler) audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Booker T (wrestler). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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