Brenda Lee Audience in United States

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Brenda Lee has an estimated audience of 928,068 people in United States. 54.6% are female, 45.4% are male, average age 48.4. Top regions: California, Texas, Florida. Top brand affinities: Israel, La Jolla, KiwiCo, Anderson Silva (kickboxer), Rosie the Riveter.

The average Brenda Lee fan in United States is 48.4 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Israel, La Jolla, KiwiCo, with strongest over-indexing on Israel (6.34× the country average). Demographically, the Brenda Lee audience skews balanced with an average age of 48.4, and over-indexes on personality traits such as Patriotism, Spirituality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Country music

Demographics of Brenda Lee fans

Demographic split for Brenda Lee audience in United States
MetricValue
Female54.6%
Male45.4%
Average age48.4
Estimated audience size928,068

Audience persona

The typical Brenda Lee fan in United States is balanced, around 48.4 years old, with strong Patriotism tendencies and a notable affinity for Israel.

Top regions in United States

Top regions ranked by reach for Brenda Lee in United States
RegionReachAffinity
California85,2100.83×
Texas74,3940.93×
Florida54,8860.87×
New York46,4480.9×
Ohio34,0481.19×
Pennsylvania31,9021.02×
Tennessee31,7141.7×
Illinois29,6450.96×
Georgia28,5161×
North Carolina28,0641×
New Jersey27,0511.15×
Michigan26,6281.1×
Virginia20,0710.89×
Indiana19,9051.17×
Missouri19,2771.29×
Washington18,1720.98×
Arizona17,7330.94×
Massachusetts17,6090.96×
Wisconsin14,9911.07×
South Carolina14,9871.07×
Kentucky14,8611.28×
Alabama14,5241.12×
Maryland13,4370.84×
Minnesota13,3291×
Oklahoma12,9471.26×
Colorado12,5190.86×
Louisiana12,4471.04×
Oregon11,4281.07×
Connecticut9,2330.99×
Arkansas8,9191.17×
Iowa8,2481.08×
Mississippi8,1281.06×
Kansas7,5111.03×
Utah6,7930.82×
Nevada6,7700.75×
Idaho4,9401.06×
West Virginia4,7861.11×
New Mexico4,3630.94×
Nebraska4,2670.92×
New Hampshire3,9651.08×
Maine3,8331.15×
Rhode Island2,7040.92×
Hawaii2,5240.63×
Montana2,5190.98×
Delaware2,3410.91×
North Dakota2,0221.06×
South Dakota1,6970.79×
Washington, District of Columbia1,6410.59×
Alaska1,5660.79×
Vermont1,3910.85×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Brenda Lee audience
BrandAffinityCategory
Israel6.34×Travel & Leisure
La Jolla20×Travel & Leisure
KiwiCo13.2×Kids & Family
Anderson Silva (kickboxer)12.13×Sports
Rosie the Riveter16.27×Business & Career
Whataburger1.52×Food & Beverages
JamBase9.44×Music & Radio
Jeep Wagoneer4.45×Cars & Mobility
Nipsey Hussle4.51×Music & Radio
Jingoism1.66×Politics & Society
Hideo Nomo13.96×Sports
Kelty15.1×Sports
Jericho Rosales21.07×Movies & TV
Home staging3.67×Home & Garden
Brown County, Wisconsin9.32×Travel & Leisure
Scratching post6.42×Pets & Animals
Wedgwood10.85×Home & Garden
Elsword10.73×Games
Unique Gifts1.5×Shopping
JibJab3.59×Internet & Social Media

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Brenda Lee audience
TraitClusterScore
PatriotismCONSERVATISM1.86
SpiritualityBALANCE1.54
Community OrientationOPEN1.52
TraditionCONSERVATISM1.47
IndulgenceJOY1.25
TravellingTHRILL1.19

Worldwide distribution

Worldwide audience distribution share by country for Brenda Lee
CountryShare
United States56.3%
United Kingdom11.6%
Brazil4.7%

See Brenda Lee audiences in other countries

More Country music audiences in United States

Frequently asked questions

How many fans does Brenda Lee have in United States?

Brenda Lee has an estimated audience of 928,068 people in United States, concentrated in California and Texas.

What is the gender split and age of Brenda Lee fans?

54.6% of Brenda Lee fans are female, 45.4% are male, with an average age of 48.4 years.

Which brands do Brenda Lee fans like most?

Brenda Lee fans show strongest brand affinity for Israel (6.34×), La Jolla (20×), and KiwiCo (13.2×) over the country average.

Where do Brenda Lee fans live in United States?

Brenda Lee fans in United States are most concentrated in California (reach 85,210), Texas (reach 74,394), and Florida (reach 54,886). These three regions account for the largest share of the active audience.

What other brands do Brenda Lee fans also like?

Beyond Brenda Lee itself, the audience over-indexes on La Jolla (20×), KiwiCo (13.2×), Anderson Silva (kickboxer) (12.13×), and Rosie the Riveter (16.27×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Brenda Lee. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.