Bull Audience in United States

Bull has an estimated audience of 2,143,157 people in United States. 49.5% are female, 50.5% are male, average age 43.0. Top regions: Illinois, California, Texas. Top brand affinities: Israel, Non-celiac gluten sensitivity, Jeep Wagoneer, Loincloth, Unique Gifts.
The average Bull fan in United States is 43.0 years old, balanced, and lives primarily in Illinois. The audience is concentrated in Illinois, California, Texas. Top brand affinities include Israel, Non-celiac gluten sensitivity, Jeep Wagoneer, with strongest over-indexing on Israel (4.24× the country average). Demographically, the Bull audience skews balanced with an average age of 43.0, and over-indexes on personality traits such as Patriotism, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Pets & Animals · Type: Topic
Demographics of Bull fans
| Metric | Value |
|---|---|
| Female | 49.5% |
| Male | 50.5% |
| Average age | 43.0 |
| Estimated audience size | 2,143,157 |
Audience persona
The typical Bull fan in United States is balanced, around 43.0 years old, with strong Patriotism tendencies and a notable affinity for Israel.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Illinois | 742,579 | 10.4× |
| California | 189,017 | 0.8× |
| Texas | 141,237 | 0.77× |
| Florida | 123,044 | 0.85× |
| New York | 100,321 | 0.84× |
| Indiana | 88,346 | 2.26× |
| Arizona | 64,299 | 1.47× |
| Ohio | 58,474 | 0.89× |
| Pennsylvania | 56,438 | 0.78× |
| North Carolina | 54,481 | 0.84× |
| Georgia | 52,990 | 0.8× |
| Wisconsin | 52,524 | 1.63× |
| Michigan | 43,849 | 0.78× |
| New Jersey | 43,269 | 0.79× |
| Virginia | 41,930 | 0.8× |
| Tennessee | 33,021 | 0.77× |
| Alabama | 32,050 | 1.07× |
| Massachusetts | 31,969 | 0.76× |
| Maryland | 29,626 | 0.8× |
| Iowa | 29,586 | 1.68× |
| Missouri | 28,012 | 0.81× |
| South Carolina | 25,599 | 0.79× |
| Washington | 24,835 | 0.58× |
| Louisiana | 23,107 | 0.84× |
| Colorado | 22,762 | 0.67× |
| Kentucky | 22,760 | 0.85× |
| Minnesota | 20,148 | 0.66× |
| Nevada | 17,354 | 0.84× |
| Connecticut | 16,330 | 0.76× |
| Mississippi | 15,444 | 0.87× |
| Oklahoma | 15,003 | 0.63× |
| Oregon | 13,504 | 0.55× |
| Arkansas | 12,803 | 0.73× |
| Kansas | 12,415 | 0.74× |
| Utah | 9,891 | 0.52× |
| New Mexico | 8,097 | 0.75× |
| Nebraska | 8,082 | 0.75× |
| West Virginia | 6,337 | 0.63× |
| Hawaii | 6,066 | 0.66× |
| Idaho | 5,484 | 0.51× |
| Rhode Island | 4,997 | 0.73× |
| Washington, District of Columbia | 4,995 | 0.78× |
| Maine | 4,655 | 0.61× |
| New Hampshire | 4,577 | 0.54× |
| Delaware | 4,276 | 0.72× |
| Alaska | 3,753 | 0.82× |
| South Dakota | 3,331 | 0.67× |
| North Dakota | 3,227 | 0.73× |
| Montana | 2,946 | 0.5× |
| Vermont | 1,846 | 0.49× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Israel | 4.24× | Travel & Leisure |
| Non-celiac gluten sensitivity | 11.5× | Health |
| Jeep Wagoneer | 5.75× | Cars & Mobility |
| Loincloth | 15.85× | Fashion & Accessoires |
| Unique Gifts | 1.55× | Shopping |
| Tech News | 6× | Technology & Electronics |
| Nebraska Cornhuskers football | 2.29× | Sports |
| Jeep Grand Cherokee (WJ) | 3.93× | Cars & Mobility |
| Nebraska | 1.62× | Travel & Leisure |
| Jesse Plemons | 1.99× | Movies & TV |
| Home staging | 3.02× | Home & Garden |
| Suhr Guitars | 10.18× | Music & Radio |
| edureka | 16.64× | Business & Career |
| IS (Infinite Stratos) | 1.72× | Literature |
| JamBase | 5.04× | Music & Radio |
| Glossier | 2.35× | Beauty & Wellness |
| Jennifer Meyer | 5.86× | Fashion & Accessoires |
| Nancy Cartwright | 4.29× | Movies & TV |
| Infiniti QX56 | 6.69× | Cars & Mobility |
| Voter registration | 1.82× | Politics & Society |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.63 |
| Extroversion | THRILL | 1.33 |
| Community Orientation | OPEN | 1.27 |
| Need for Security | CONSERVATISM | 1.25 |
| Tradition | CONSERVATISM | 1.13 |
| DIY Mentality | THRILL | 1.11 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 44.0% |
| United Kingdom | 6.0% |
| Australia | 5.3% |
See Bull audiences in other countries
More Pets & Animals audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
Frequently asked questions
How many fans does Bull have in United States?
Bull has an estimated audience of 2,143,157 people in United States, concentrated in Illinois and California.
What is the gender split and age of Bull fans?
49.5% of Bull fans are female, 50.5% are male, with an average age of 43.0 years.
Which brands do Bull fans like most?
Bull fans show strongest brand affinity for Israel (4.24×), Non-celiac gluten sensitivity (11.5×), and Jeep Wagoneer (5.75×) over the country average.
Where do Bull fans live in United States?
Bull fans in United States are most concentrated in Illinois (reach 742,579), California (reach 189,017), and Texas (reach 141,237). These three regions account for the largest share of the active audience.
What other brands do Bull fans also like?
Beyond Bull itself, the audience over-indexes on Non-celiac gluten sensitivity (11.5×), Jeep Wagoneer (5.75×), Loincloth (15.85×), and Unique Gifts (1.55×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Bull. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.