Rascasse Audience Intelligence

Cannondale Bicycle Corporation Target Market in United States

A data profile of the people who buy, follow and care about Cannondale Bicycle Corporation in United States — modelled from more than twelve digital signal sources. Cannondale Bicycle Corporation has an estimated audience of 1,298,229 people in United States.

#7among Bicycle in United States#2023among Brand in United States#640in Cars & Mobility

The average Cannondale Bicycle Corporation fan in United States is 37.4 years old, more male, and lives primarily in California.

The audience is concentrated in California, New York, Florida.

Top brand affinities include SCOTT Sports, Shimano, SRAM Corporation, with strongest over-indexing on SCOTT Sports (14.43× the country average).

Demographically, the Cannondale Bicycle Corporation audience skews more male with an average age of 37.4, and over-indexes on personality traits such as Sports Activity, Mindfulness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Cannondale Bicycle Corporation fan in United States is more male, around 37.4 years old, with strong Sports Activity tendencies and a notable affinity for SCOTT Sports.

Category: Cars & Mobility · Type: Brand · Subtype: Bicycle

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Cannondale Bicycle Corporation profile in United States.

Audience size
1.3M
in United States
Gender
25.6%♀
74.4% male
Age
37.4
average years
Country rank
#19729
Brand in United States
Fig. 01

Search interest · 12-month trend

+65%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of Cannondale Bicycle Corporation

25.6% are female, 74.4% are male, average age 37.4.

Fig. 02

Gender split

25.6%
Female
74.4%
Male
Demographic split for Cannondale Bicycle Corporation audience in United States
MetricValue
Female25.6%
Male74.4%
Average age37.4
Estimated audience size1,298,229
Fig. 03

Age distribution

Ø 37.4
average years
Age distribution of the Cannondale Bicycle Corporation audience in United States
Age bracketShare%
16-1924%
20-2919%
30-3920%
40-4920%
50+16%
Fig. 04

Worldwide distribution

37.9%

of the worldwide Cannondale Bicycle Corporation audience comes from United States.

Worldwide audience distribution share by country for Cannondale Bicycle Corporation
CountryShare
United States37.9%
Germany29.1%
Canada6.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Cannondale Bicycle Corporation audience in United States is strongest.

Fig. 05

Top regions by affinity

Cannondale Bicycle Corporation customers by region in United States
#RegionReachAffinity×
01Vermont~5K2.31×
02Connecticut~30K2.17×
03Colorado~30K1.55×
04Washington, District of Columbia~6K1.55×
05Utah~20K1.51×
06New Hampshire~8K1.50×
07Montana~5K1.42×
08Massachusetts~30K1.34×
09Oregon~20K1.31×
10Washington~30K1.28×
11New York~90K1.26×
12Maine~6K1.26×
13California~200K1.22×
14Idaho~7K1.15×
15Pennsylvania~50K1.13×
16Alaska~3K1.12×
17New Jersey~40K1.10×
18West Virginia~6K1.07×
19Virginia~30K1.02×
20Iowa~10K1.02×
21Illinois~40K0.96×
22Michigan~30K0.94×
23Maryland~20K0.94×
24Rhode Island~4K0.94×
25Florida~80K0.92×
26Minnesota~20K0.92×
27Delaware~3K0.88×
28New Mexico~6K0.87×
29Arizona~20K0.86×
30Nevada~10K0.85×
31Wisconsin~20K0.84×
32Arkansas~9K0.84×
33North Dakota~2K0.81×
34Ohio~30K0.80×
35North Carolina~30K0.80×
36Tennessee~20K0.78×
37Hawaii~4K0.77×
38South Dakota~2K0.77×
39Oklahoma~10K0.76×
40Indiana~20K0.74×
41Missouri~20K0.74×
42Nebraska~5K0.74×
43Kansas~7K0.71×
44Texas~80K0.70×
45South Carolina~10K0.68×
46Georgia~30K0.64×
47Kentucky~10K0.64×
48Alabama~10K0.56×
49Louisiana~9K0.54×
50Mississippi~6K0.52×
Fig. 06

Affinity by region

Affinity by region — Cannondale Bicycle Corporation, United States
0.52×1.00×2.31×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Cannondale Bicycle Corporation audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Cannondale Bicycle Corporation audience
#·InterestCategoryAffinity×
01SCOTT SportsCars & Mobility14.43×
02SRAM CorporationCars & Mobility13.52×
03Giro d'ItaliaSports13.51×
04CervéloCars & Mobility13.49×
05ShimanoCars & Mobility11.35×
06Track cyclingSports10.11×
07shaun whiteSports9.80×
08Trek Bicycle CorporationCars & Mobility8.93×
09PinkbikeSports8.31×
10Bicycle touringSports7.31×
11Tour de FranceSports6.92×
12Cross-country cyclingSports6.86×
13Ineos GrenadiersSports6.74×
14Cycling teamSports6.60×
15Local bike shopSports6.12×
16Road bicycleSports5.37×
17Downhill mountain bikingSports4.91×
18Racing bicycleSports3.88×
19Ski mountaineeringSports3.54×
20Discount TireShopping1.98×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Cannondale Bicycle Corporation audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Cannondale Bicycle Corporation audience · What stands out
TraitClusterDeviationScore
Sports ActivityPOWER1.16×
MindfulnessBALANCE1.08×
PatriotismCONSERVATISM1.08×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Cannondale Bicycle Corporation audience · Rather not
TraitClusterDeviationScore
IndividualismJOY0.68×
Convenience OrientationPREMIUM0.69×
ExtroversionTHRILL0.71×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

Who is Cannondale Bicycle Corporation's target market in United States?

Cannondale Bicycle Corporation's target market in United States covers an estimated 1,298,229 people, concentrated in California and New York.

02

What is the gender split and age of Cannondale Bicycle Corporation customers?

25.6% of the Cannondale Bicycle Corporation audience are female, 74.4% are male, with an average age of 37.4 years.

03

Which brands do Cannondale Bicycle Corporation fans like most?

Cannondale Bicycle Corporation fans show strongest brand affinity for SCOTT Sports (14.43×), Shimano (11.35×), and SRAM Corporation (13.52×) over the country average.

04

Where do Cannondale Bicycle Corporation fans live in United States?

Cannondale Bicycle Corporation fans in United States are most concentrated in California (reach ~200K), New York (reach ~90K), and Florida (reach ~80K). These three regions account for the largest share of the active audience.

05

What other brands do Cannondale Bicycle Corporation fans also like?

Beyond Cannondale Bicycle Corporation itself, the audience over-indexes on Shimano (11.35×), SRAM Corporation (13.52×), Giro d'Italia (13.51×), and Bicycle touring (7.31×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Cannondale Bicycle Corporation. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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