Capgemini Audience in United States

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Capgemini has an estimated audience of 286,600 people in United States. 60.4% are female, 39.6% are male, average age 36.2. Top regions: California, Texas, New York. Top brand affinities: Mark Tremonti, Cognizant, Natural Chica, Dr. Ken, Mercedes, Corrientes.

The average Capgemini fan in United States is 36.2 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Mark Tremonti, Cognizant, Natural Chica, with strongest over-indexing on Mark Tremonti (447.81× the country average). Demographically, the Capgemini audience skews more female with an average age of 36.2, and over-indexes on personality traits such as Career Orientation, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Business & Career · Type: Brand · Subtype: Consulting

Demographics of Capgemini fans

Demographic split for Capgemini audience in United States
MetricValue
Female60.4%
Male39.6%
Average age36.2
Estimated audience size286,600

Audience persona

The typical Capgemini fan in United States is more female, around 36.2 years old, with strong Career Orientation tendencies and a notable affinity for Mark Tremonti.

Top regions in United States

Top regions ranked by reach for Capgemini in United States
RegionReachAffinity
California47,7591.52×
Texas46,0951.87×
New York34,6472.16×
Florida22,4301.16×
Illinois21,3222.23×
Georgia19,2052.18×
New Jersey16,9412.32×
Virginia14,8702.13×
Pennsylvania10,5731.1×
Massachusetts10,4691.85×
North Carolina10,3751.2×
Ohio8,8061×
Michigan8,4711.13×
Washington8,2141.43×
South Carolina5,8681.36×
Maryland5,7721.17×
Arizona5,1180.87×
Tennessee5,1120.89×
Colorado5,0891.13×
Connecticut4,7661.66×
Indiana4,5460.87×
Missouri4,0750.88×
Minnesota3,6610.89×
Wisconsin3,2140.75×
Oregon3,1820.97×
Washington, District of Columbia2,1692.52×
Alabama2,1650.54×
Nevada2,1640.78×
Kentucky1,9840.55×
Utah1,9240.75×
Kansas1,8390.81×
Louisiana1,8210.49×
Oklahoma1,6900.53×
Iowa1,4490.61×
Arkansas1,3040.55×
New Hampshire1,1991.06×
Mississippi1,0240.43×
Nebraska9470.66×
Rhode Island7850.86×
Delaware7430.94×
Idaho7110.49×
Hawaii5880.48×
Maine5600.55×
New Mexico4600.32×
West Virginia3380.25×
Montana2940.37×
Vermont2790.56×
South Dakota2100.32×
North Dakota1730.29×
Alaska1690.28×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Capgemini audience
BrandAffinityCategory
Mark Tremonti447.81×Music & Radio
Cognizant192.91×Business & Career
Natural Chica428.18×
Dr. Ken372.33×Movies & TV
Mercedes, Corrientes255.95×Travel & Leisure
Deadspin102.65×Sports
Infosys164.17×Technology & Electronics
Wipro234.7×Business & Career
Genpact205.44×Business & Career
Gizmos & Gadgets!240.93×Games
Kalahari Resorts48.64×Travel & Leisure
Stay-at-home parent39.16×Kids & Family
New York Life Insurance Company71.05×Business & Career
Deloitte42.15×Business & Career
Lotte Hotels & Resorts173.46×Travel & Leisure
Mexican gray wolves197.72×Pets & Animals
Tata Consultancy Services102.56×Business & Career
Geneva25.25×Travel & Leisure
Uruguayan Primera División175.46×Sports
Platelet-rich plasma52.61×Health

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Capgemini audience
TraitClusterScore
Career OrientationPOWER3.36
Risk AppetiteTHRILL3.02
Need for SecurityCONSERVATISM2.1
Early Adopter MentalityPOWER1.99
Convenience OrientationPREMIUM1.46
Quality AwarenessPREMIUM1.45

Worldwide distribution

Worldwide audience distribution share by country for Capgemini
CountryShare
India41.9%
France13.0%
United States5.8%

See Capgemini audiences in other countries

More Consulting audiences in United States

Frequently asked questions

How many fans does Capgemini have in United States?

Capgemini has an estimated audience of 286,600 people in United States, concentrated in California and Texas.

What is the gender split and age of Capgemini fans?

60.4% of Capgemini fans are female, 39.6% are male, with an average age of 36.2 years.

Which brands do Capgemini fans like most?

Capgemini fans show strongest brand affinity for Mark Tremonti (447.81×), Cognizant (192.91×), and Natural Chica (428.18×) over the country average.

Where do Capgemini fans live in United States?

Capgemini fans in United States are most concentrated in California (reach 47,759), Texas (reach 46,095), and New York (reach 34,647). These three regions account for the largest share of the active audience.

What other brands do Capgemini fans also like?

Beyond Capgemini itself, the audience over-indexes on Cognizant (192.91×), Natural Chica (428.18×), Dr. Ken (372.33×), and Mercedes, Corrientes (255.95×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Capgemini. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.