Capgemini Audience in Germany
Capgemini has an estimated audience of 284,177 people in Germany. 40.3% are female, 59.7% are male, average age 37.1. Top regions: Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities: Home Designing, Accenture, Boston Consulting Group, BAUR, WeTransfer.
The average Capgemini fan in Germany is 37.1 years old, more male, and lives primarily in Bayern. The audience is concentrated in Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities include Home Designing, Accenture, Boston Consulting Group, with strongest over-indexing on Home Designing (29.1× the country average). Demographically, the Capgemini audience skews more male with an average age of 37.1, and over-indexes on personality traits such as Career Orientation, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Business & Career · Type: Brand · Subtype: Consulting
Demographics of Capgemini fans
| Metric | Value |
|---|---|
| Female | 40.3% |
| Male | 59.7% |
| Average age | 37.1 |
| Estimated audience size | 284,177 |
Audience persona
The typical Capgemini fan in Germany is more male, around 37.1 years old, with strong Career Orientation tendencies and a notable affinity for Home Designing.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Bayern | 87,231 | 1.91× |
| Nordrhein-Westfalen | 74,966 | 1.21× |
| Baden-Württemberg | 56,500 | 1.46× |
| Hessen | 41,267 | 1.91× |
| Niedersachsen | 25,976 | 0.94× |
| Berlin | 23,611 | 1.86× |
| Hamburg | 11,697 | 1.82× |
| Rheinland-Pfalz | 10,217 | 0.72× |
| Schleswig-Holstein | 7,315 | 0.72× |
| Sachsen | 6,617 | 0.47× |
| Brandenburg | 5,191 | 0.59× |
| Thüringen | 3,445 | 0.48× |
| Sachsen-Anhalt | 2,572 | 0.35× |
| Bremen | 1,967 | 0.81× |
| Saarland | 1,686 | 0.48× |
| Mecklenburg-Vorpommern | 1,549 | 0.29× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Home Designing | 29.1× | Home & Garden |
| Accenture | 30.32× | Business & Career |
| Boston Consulting Group | 36.46× | Business & Career |
| BAUR | 6.41× | Shopping |
| WeTransfer | 5.65× | Internet & Social Media |
| Deloitte | 14.47× | Business & Career |
| KPMG | 17.47× | Business & Career |
| GMX Mail | 4.35× | Internet & Social Media |
| Home staging | 15.17× | Home & Garden |
| Honeywell | 20.43× | Home & Garden |
| Tuxedo | 6.05× | Fashion & Accessoires |
| Management consulting | 9.89× | Business & Career |
| Algorithmic trading | 13.36× | Business & Career |
| Information technology consulting | 13.83× | Technology & Electronics |
| Home Renovations | 5.43× | Home & Garden |
| McKinsey & Company | 16.86× | Business & Career |
| PricewaterhouseCoopers | 27.6× | Business & Career |
| Sparkasse | 2.3× | Business & Career |
| Digital transformation | 7.16× | Business & Career |
| Frost | 6.35× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Career Orientation | POWER | 3.09 |
| Early Adopter Mentality | POWER | 2.45 |
| Convenience Orientation | PREMIUM | 1.68 |
| Need for Security | CONSERVATISM | 1.65 |
| Sustainability | BALANCE | 1.61 |
| Social Media Usage | JOY | 1.58 |
Worldwide distribution
| Country | Share |
|---|---|
| India | 41.9% |
| France | 13.0% |
| United States | 5.8% |
See Capgemini audiences in other countries
More Consulting audiences in Germany
- Mr. Wash (2,032,719)
- Siemens Energy (1,907,708)
- FXCM (1,457,220)
- Vistaprint (1,311,378)
- Yandex (1,303,116)
Frequently asked questions
How many fans does Capgemini have in Germany?
Capgemini has an estimated audience of 284,177 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.
What is the gender split and age of Capgemini fans?
40.3% of Capgemini fans are female, 59.7% are male, with an average age of 37.1 years.
Which brands do Capgemini fans like most?
Capgemini fans show strongest brand affinity for Home Designing (29.1×), Accenture (30.32×), and Boston Consulting Group (36.46×) over the country average.
Where do Capgemini fans live in Germany?
Capgemini fans in Germany are most concentrated in Bayern (reach 87,231), Nordrhein-Westfalen (reach 74,966), and Baden-Württemberg (reach 56,500). These three regions account for the largest share of the active audience.
What other brands do Capgemini fans also like?
Beyond Capgemini itself, the audience over-indexes on Accenture (30.32×), Boston Consulting Group (36.46×), BAUR (6.41×), and WeTransfer (5.65×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Capgemini. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.