Captain America's shield Audience in United States
Captain America's shield has an estimated audience of 398,891 people in United States. 18.1% are female, 81.9% are male, average age 32.5. Top brand affinities: Jezebel (film), Elsword, Expatriates in the United Arab Emirates, The Halal Guys, Product design.
Top brand affinities include Jezebel (film), Elsword, Expatriates in the United Arab Emirates, with strongest over-indexing on Jezebel (film) (9.62× the country average). Demographically, the Captain America's shield audience skews more male with an average age of 32.5, and over-indexes on personality traits such as Extroversion, Early Adopter Mentality.
Category: Literature · Type: Book / Manga / Comic
Demographics of Captain America's shield fans
| Metric | Value |
|---|---|
| Female | 18.1% |
| Male | 81.9% |
| Average age | 32.5 |
| Estimated audience size | 398,891 |
Audience persona
The typical Captain America's shield fan in United States is more male, around 32.5 years old, with strong Extroversion tendencies and a notable affinity for Jezebel (film).
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Jezebel (film) | 9.62× | Movies & TV |
| Elsword | 18.83× | Games |
| Expatriates in the United Arab Emirates | 66.23× | Business & Career |
| The Halal Guys | 6.56× | Food & Beverages |
| Product design | 1.85× | Business & Career |
| Urban Outfitters | 1.74× | Shopping |
| Monogram | 3.34× | Home & Garden |
| Non-celiac gluten sensitivity | 9.55× | Health |
| Google Photos | 1.89× | Technology & Electronics |
| Personalised Gifts | 3.32× | Home & Garden |
| Saving | 2.06× | Business & Career |
| Vocal harmony | 3.1× | Music & Radio |
| Home staging | 3.58× | Home & Garden |
| Electrolyte | 3.1× | Health |
| Pro-Ject | 2.65× | Music & Radio |
| Arnold Palmer | 3.97× | Sports |
| Voter registration | 3.03× | Politics & Society |
| UK garage | 3.43× | Music & Radio |
| Grinch | 2.32× | Movies & TV |
| The Nice Guys | 4.4× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Extroversion | THRILL | 1.43 |
| Early Adopter Mentality | POWER | 1.3 |
| Social Media Usage | JOY | 1.26 |
| Individualism | JOY | 1.16 |
| Pet Ownership | JOY | 1.16 |
| Patriotism | CONSERVATISM | 1.13 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 49.0% |
| India | 15.8% |
| United Kingdom | 6.9% |
See Captain America's shield audiences in other countries
- Captain America's shield — Germany
- Captain America's shield — United Kingdom
- Captain America's shield — France
- Captain America's shield — Italy
- Captain America's shield — Spain
- Captain America's shield — Brazil
- Captain America's shield — Japan
- Captain America's shield — South Korea
- Captain America's shield — India
More Literature audiences in United States
- Warriors (novel series) (27,138,091)
- Sex (book) (19,143,911)
- Raven (comics) (18,548,520)
- K (anime) (13,748,275)
- Fantastic Four (12,054,035)
How to read this data
Audience size is the estimated number of people in United States who actively search for Captain America's shield. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.