Cheers Audience in United States

Cheers has an estimated audience of 4,936,450 people in United States. 61.3% are female, 38.7% are male, average age 41.3. Top regions: California, Texas, Florida. Top brand affinities: Ben Stiller, Olivia Munn, Autism Awareness, Diabetes mellitus awareness, Bob Newhart.

The average Cheers fan in United States is 41.3 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Ben Stiller, Olivia Munn, Autism Awareness, with strongest over-indexing on Ben Stiller (36.8× the country average). Demographically, the Cheers audience skews more female with an average age of 41.3, and over-indexes on personality traits such as Extroversion, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV show

Demographics of Cheers fans

Demographic split for Cheers audience in United States
MetricValue
Female61.3%
Male38.7%
Average age41.3
Estimated audience size4,936,450

Audience persona

The typical Cheers fan in United States is more female, around 41.3 years old, with strong Extroversion tendencies and a notable affinity for Ben Stiller.

Top regions in United States

Top regions ranked by reach for Cheers in United States
RegionReachAffinity
California503,4670.93×
Texas416,2840.98×
Florida328,8640.98×
New York256,2720.93×
Massachusetts203,8352.1×
Pennsylvania174,2561.05×
Illinois170,1361.03×
Ohio168,3191.11×
Michigan146,5101.13×
Georgia143,7670.95×
North Carolina135,6000.91×
New Jersey115,3170.92×
Arizona107,9001.07×
Virginia105,7270.88×
Tennessee103,6481.05×
Indiana100,2651.11×
Washington97,8420.99×
Colorado87,3151.12×
Missouri83,7371.05×
Wisconsin80,0301.08×
Arkansas77,7761.91×
Maryland77,0640.91×
Minnesota73,8321.04×
Alabama72,6781.05×
South Carolina66,0350.89×
Kentucky61,8871×
Oklahoma60,5721.1×
Louisiana56,6650.89×
Oregon53,0930.94×
Connecticut46,3680.94×
Utah43,4630.98×
Iowa40,6451×
Kansas38,8571×
Mississippi37,9200.93×
Nevada35,8530.75×
New Hampshire24,4361.26×
Idaho22,2140.9×
West Virginia21,7920.95×
Nebraska20,7380.84×
New Mexico18,7250.76×
Maine18,1321.03×
Rhode Island15,7311×
Hawaii13,8270.65×
Montana13,6351×
Delaware12,8980.95×
Washington, District of Columbia11,3240.76×
South Dakota10,3750.91×
North Dakota8,7330.86×
Alaska8,6160.82×
Vermont7,6840.89×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Cheers audience
BrandAffinityCategory
Ben Stiller36.8×Movies & TV
Olivia Munn38.83×Movies & TV
Autism Awareness19.03×Health
Diabetes mellitus awareness12.48×Health
Bob Newhart37.63×Movies & TV
Natural Born Killers56.91×Movies & TV
White Chicks23.4×Movies & TV
Microblogging12.67×Technology & Electronics
Singer-songwriter5.51×Music & Radio
Tony Danza32.27×Movies & TV
Jonah Hill16.94×Movies & TV
Kia Sportage23.68×Cars & Mobility
Income tax13.19×Business & Career
Napoleon Dynamite15.05×Movies & TV
Steve Carell13.38×Movies & TV
Knight Rider (1982 TV series)35.36×Movies & TV
The Departed15.01×Movies & TV
Waterworld20×Movies & TV
Arrested Development (TV series)13.51×Movies & TV
Charles, Prince of Wales18.87×Politics & Society

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Cheers audience
TraitClusterScore
ExtroversionTHRILL1.39
IndulgenceJOY1.35
SustainabilityBALANCE1.24
Price SensitivityPREMIUM1.22
TravellingTHRILL1.17
Healthy LifestyleBALANCE1.16

Worldwide distribution

Worldwide audience distribution share by country for Cheers
CountryShare
United States30.3%
Brazil6.7%
Japan5.2%

See Cheers audiences in other countries

More TV show audiences in United States

Frequently asked questions

How many fans does Cheers have in United States?

Cheers has an estimated audience of 4,936,450 people in United States, concentrated in California and Texas.

What is the gender split and age of Cheers fans?

61.3% of Cheers fans are female, 38.7% are male, with an average age of 41.3 years.

Which brands do Cheers fans like most?

Cheers fans show strongest brand affinity for Ben Stiller (36.8×), Olivia Munn (38.83×), and Autism Awareness (19.03×) over the country average.

Where do Cheers fans live in United States?

Cheers fans in United States are most concentrated in California (reach 503,467), Texas (reach 416,284), and Florida (reach 328,864). These three regions account for the largest share of the active audience.

What other brands do Cheers fans also like?

Beyond Cheers itself, the audience over-indexes on Olivia Munn (38.83×), Autism Awareness (19.03×), Diabetes mellitus awareness (12.48×), and Bob Newhart (37.63×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Cheers. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.