Rascasse Audience Intelligence

Colorado Rapids Audience in United States

A data profile of the people who buy, follow and care about Colorado Rapids in United States — modelled from more than twelve digital signal sources. Colorado Rapids has an estimated audience of 610,799 people in United States.

#272among Soccer in United States#507among Team in United States#3092in Sports

The average Colorado Rapids fan in United States is 34.4 years old, more male, and lives primarily in Colorado.

The audience is concentrated in Colorado, California, Texas.

Top brand affinities include Ligue 1, San Jose Earthquakes, Los Angeles FC, with strongest over-indexing on Ligue 1 (100× the country average).

Demographically, the Colorado Rapids audience skews more male with an average age of 34.4, and over-indexes on personality traits such as Risk Appetite, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Colorado Rapids fan in United States is more male, around 34.4 years old, with strong Risk Appetite tendencies and a notable affinity for Ligue 1.

Category: Sports · Type: Team · Subtype: Soccer

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Colorado Rapids profile in United States.

Audience size
611K
in United States
Gender
22.4%♀
77.6% male
Age
34.4
average years
Country rank
#32460
Team in United States
Fig. 01

Search interest · 12-month trend

-6%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Colorado Rapids fans

22.4% are female, 77.6% are male, average age 34.4.

Fig. 02

Gender split

22.4%
Female
77.6%
Male
Demographic split for Colorado Rapids audience in United States
MetricValue
Female22.4%
Male77.6%
Average age34.4
Estimated audience size610,799
Fig. 03

Age distribution

Ø 34.4
average years
Age distribution of the Colorado Rapids audience in United States
Age bracketShare%
16-1929%
20-2924%
30-3921%
40-4916%
50+10%
Fig. 04

Worldwide distribution

43.5%

of the worldwide Colorado Rapids audience comes from United States.

Worldwide audience distribution share by country for Colorado Rapids
CountryShare
United States43.5%
Mexico7.5%
Brazil6.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Colorado Rapids audience in United States is strongest.

Fig. 05

Top regions by affinity

Colorado Rapids fans by region: top regions in United States
#RegionReachAffinity×
01Colorado~200K22.87×
02Wyoming~3K2.84×
03Utah~8K1.40×
04New Mexico~3K1.03×
05Montana~2K1.00×
06South Dakota~1K0.97×
07Oregon~7K0.93×
08Nebraska~3K0.90×
09Kansas~4K0.89×
10Washington~10K0.84×
11Alaska<1K0.74×
12Nevada~4K0.69×
13North Dakota<1K0.69×
14California~50K0.67×
15Minnesota~6K0.67×
16Idaho~2K0.66×
17Missouri~6K0.63×
18Washington, District of Columbia~1K0.63×
19Rhode Island~1K0.61×
20Delaware~1K0.61×
21Arizona~7K0.58×
22Texas~30K0.57×
23Iowa~3K0.56×
24Hawaii~1K0.56×
25West Virginia~2K0.55×
26New Hampshire~1K0.54×
27Maine~1K0.54×
28Florida~20K0.51×
29Oklahoma~3K0.49×
30Mississippi~2K0.48×
31Illinois~9K0.46×
32New Jersey~7K0.46×
33Connecticut~3K0.46×
34Arkansas~2K0.46×
35Ohio~8K0.44×
36Maryland~5K0.44×
37Kentucky~3K0.44×
38New York~10K0.43×
39Virginia~6K0.43×
40Louisiana~3K0.42×
41North Carolina~7K0.40×
42Tennessee~5K0.40×
43Massachusetts~5K0.40×
44Indiana~5K0.40×
45Wisconsin~3K0.37×
46South Carolina~3K0.36×
47Alabama~3K0.36×
48Pennsylvania~7K0.35×
49Georgia~6K0.34×
50Michigan~5K0.28×
Fig. 06

Affinity by region

Affinity by region — Colorado Rapids, United States
0.28×1.00×22.87×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Colorado Rapids audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Colorado Rapids audience
#·InterestCategoryAffinity×
01Mile High StadiumPOI446.98×
02Toronto FCSports149.36×
03San Jose EarthquakesSports142.61×
04Real Salt LakeSports108.99×
05Sporting Kansas CitySports104.80×
06Ligue 1Sports100.00×
07Philadelphia UnionSports98.25×
08Minnesota United FCSports96.63×
09EndrickSports83.96×
10DanteSports83.80×
11Mason GreenwoodSports79.37×
12Portland TimbersSports68.82×
13D.C. UnitedSports68.19×
14Los Angeles FCSports62.95×
15Chicago Fire Soccer ClubSports46.88×
16Demaryius ThomasSports42.62×
17FC CincinnatiSports39.38×
18Colorado AvalancheSports23.12×
19National Women's Soccer LeagueSports14.67×
20FIFA World Cup 2026Sports7.46×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Colorado Rapids audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Colorado Rapids audience · What stands out
TraitClusterDeviationScore
Risk AppetiteTHRILL1.51×
PatriotismCONSERVATISM1.51×
Sports ActivityPOWER1.34×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Colorado Rapids audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.88×
Design AffinityPREMIUM0.90×
Quality AwarenessPREMIUM0.94×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Colorado Rapids have in United States?

Colorado Rapids has an estimated audience of 610,799 people in United States, concentrated in Colorado and California.

02

What is the gender split and age of Colorado Rapids fans?

22.4% of Colorado Rapids fans are female, 77.6% are male, with an average age of 34.4 years.

03

Which brands do Colorado Rapids fans like most?

Colorado Rapids fans show strongest brand affinity for Ligue 1 (100×), San Jose Earthquakes (142.61×), and Los Angeles FC (62.95×) over the country average.

04

Where do Colorado Rapids fans live in United States?

Colorado Rapids fans in United States are most concentrated in Colorado (reach ~200K), California (reach ~50K), and Texas (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Colorado Rapids fans also like?

Beyond Colorado Rapids itself, the audience over-indexes on San Jose Earthquakes (142.61×), Los Angeles FC (62.95×), Philadelphia Union (98.25×), and Dante (83.8×) compared to the United States average.

Appendix

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Related profiles, rankings and the same audience in other markets.

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See Colorado Rapids audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Colorado Rapids. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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