Colorado Rapids Audience in United States

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Colorado Rapids has an estimated audience of 615,781 people in United States. 22.4% are female, 77.6% are male, average age 34.4. Top regions: Colorado, California, Texas. Top brand affinities: Ligue 1, San Jose Earthquakes, Philadelphia Union, Los Angeles FC, Sporting Kansas City.

The average Colorado Rapids fan in United States is 34.4 years old, more male, and lives primarily in Colorado. The audience is concentrated in Colorado, California, Texas. Top brand affinities include Ligue 1, San Jose Earthquakes, Philadelphia Union, with strongest over-indexing on Ligue 1 (100× the country average). Demographically, the Colorado Rapids audience skews more male with an average age of 34.4, and over-indexes on personality traits such as Early Adopter Mentality, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Team · Subtype: Soccer

Demographics of Colorado Rapids fans

Demographic split for Colorado Rapids audience in United States
MetricValue
Female22.4%
Male77.6%
Average age34.4
Estimated audience size615,781

Audience persona

The typical Colorado Rapids fan in United States is more male, around 34.4 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Ligue 1.

Top regions in United States

Top regions ranked by reach for Colorado Rapids in United States
RegionReachAffinity
Colorado218,33622.5×
California47,4790.7×
Texas31,6800.6×
Florida19,4450.47×
New York15,4190.45×
Washington10,1270.82×
Illinois9,8310.48×
Ohio8,7040.46×
Arizona7,4830.6×
North Carolina7,4360.4×
Utah7,1601.3×
New Jersey6,8640.44×
Oregon6,8250.97×
Pennsylvania6,6530.32×
Missouri6,4650.65×
Minnesota6,1560.7×
Virginia5,9300.4×
Georgia5,7920.31×
Massachusetts4,4500.37×
Maryland4,2720.4×
Nevada4,2170.71×
Tennessee4,0710.33×
Indiana3,9780.35×
Kansas3,7220.77×
Michigan3,4450.21×
New Mexico3,0420.99×
Wisconsin2,8790.31×
Oklahoma2,8050.41×
Kentucky2,7680.36×
Nebraska2,7360.89×
Louisiana2,7060.34×
Iowa2,5850.51×
South Carolina2,4790.27×
Wyoming2,4492.68×
Connecticut2,3870.39×
Alabama1,9650.23×
Idaho1,8510.6×
Montana1,7621.03×
Arkansas1,6250.32×
Mississippi1,4860.29×
South Dakota1,4090.99×
Hawaii1,1720.44×
Washington, District of Columbia9680.52×
Rhode Island9650.49×
New Hampshire8620.36×
Delaware8070.48×
Alaska7970.61×
West Virginia7910.28×
Maine7560.34×
Vermont7270.67×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Colorado Rapids audience
BrandAffinityCategory
Ligue 1100×Sports
San Jose Earthquakes142.61×Sports
Philadelphia Union98.25×Sports
Los Angeles FC62.95×Sports
Sporting Kansas City104.8×Sports
Toronto FC149.36×Sports
Real Salt Lake108.99×Sports
Minnesota United FC96.63×Sports
FC Cincinnati39.38×Sports
Portland Timbers68.82×Sports
D.C. United68.19×Sports
Mile High Stadium446.98×
Chicago Fire Soccer Club46.88×Sports
Colorado Avalanche23.12×Sports
Demaryius Thomas42.62×Sports
Seattle Sounders FC40.29×Sports
Atlanta United FC53.91×Sports
Urban fantasy20×Literature
King Soopers15.4×Shopping
Kevin De Bruyne27.94×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Colorado Rapids audience
TraitClusterScore
Early Adopter MentalityPOWER1.33
Community OrientationOPEN1.16
SpiritualityBALANCE1.14
ExtroversionTHRILL1.14
Convenience OrientationPREMIUM1.11
Sports ActivityPOWER1.09

Worldwide distribution

Worldwide audience distribution share by country for Colorado Rapids
CountryShare
United States44.0%
Brazil8.0%
Mexico7.1%

See Colorado Rapids audiences in other countries

More Soccer audiences in United States

Frequently asked questions

How many fans does Colorado Rapids have in United States?

Colorado Rapids has an estimated audience of 615,781 people in United States, concentrated in Colorado and California.

What is the gender split and age of Colorado Rapids fans?

22.4% of Colorado Rapids fans are female, 77.6% are male, with an average age of 34.4 years.

Which brands do Colorado Rapids fans like most?

Colorado Rapids fans show strongest brand affinity for Ligue 1 (100×), San Jose Earthquakes (142.61×), and Philadelphia Union (98.25×) over the country average.

Where do Colorado Rapids fans live in United States?

Colorado Rapids fans in United States are most concentrated in Colorado (reach 218,336), California (reach 47,479), and Texas (reach 31,680). These three regions account for the largest share of the active audience.

What other brands do Colorado Rapids fans also like?

Beyond Colorado Rapids itself, the audience over-indexes on San Jose Earthquakes (142.61×), Philadelphia Union (98.25×), Los Angeles FC (62.95×), and Sporting Kansas City (104.8×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Colorado Rapids. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.