Control theory Audience in United States

Control theory has an estimated audience of 393,526 people in United States. 33.5% are female, 66.5% are male, average age 39.5. Top regions: California, Texas, New York. Top brand affinities: Keene, New Hampshire, Mathcore, Google Home, Vocal harmony, Home construction.
The average Control theory fan in United States is 39.5 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Keene, New Hampshire, Mathcore, Google Home, with strongest over-indexing on Keene, New Hampshire (675× the country average). Demographically, the Control theory audience skews more male with an average age of 39.5, and over-indexes on personality traits such as Sustainability, Quality Awareness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Business & Career · Type: Topic
Demographics of Control theory fans
| Metric | Value |
|---|---|
| Female | 33.5% |
| Male | 66.5% |
| Average age | 39.5 |
| Estimated audience size | 393,526 |
Audience persona
The typical Control theory fan in United States is more male, around 39.5 years old, with strong Sustainability tendencies and a notable affinity for Keene, New Hampshire.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 66,608 | 1.54× |
| Texas | 34,172 | 1.01× |
| New York | 25,595 | 1.16× |
| Florida | 19,178 | 0.72× |
| Illinois | 15,630 | 1.19× |
| Pennsylvania | 15,218 | 1.15× |
| Massachusetts | 14,326 | 1.85× |
| Georgia | 13,392 | 1.1× |
| North Carolina | 12,171 | 1.03× |
| Washington | 12,059 | 1.53× |
| Ohio | 11,327 | 0.93× |
| Michigan | 10,946 | 1.06× |
| Virginia | 10,749 | 1.12× |
| New Jersey | 10,609 | 1.06× |
| Maryland | 9,793 | 1.45× |
| Arizona | 7,327 | 0.91× |
| Indiana | 7,224 | 1× |
| Tennessee | 6,433 | 0.81× |
| Colorado | 6,323 | 1.02× |
| Wisconsin | 6,296 | 1.06× |
| Missouri | 5,749 | 0.91× |
| Oregon | 5,014 | 1.11× |
| Alabama | 4,579 | 0.83× |
| Minnesota | 4,571 | 0.81× |
| Kentucky | 4,330 | 0.88× |
| Louisiana | 4,252 | 0.84× |
| Connecticut | 3,991 | 1.01× |
| South Carolina | 3,524 | 0.6× |
| Oklahoma | 3,340 | 0.76× |
| Utah | 3,282 | 0.93× |
| Iowa | 2,851 | 0.88× |
| Nevada | 2,725 | 0.72× |
| Mississippi | 2,438 | 0.75× |
| Kansas | 2,431 | 0.78× |
| Arkansas | 2,083 | 0.64× |
| New Mexico | 1,926 | 0.98× |
| New Hampshire | 1,786 | 1.15× |
| Washington, District of Columbia | 1,513 | 1.28× |
| West Virginia | 1,471 | 0.8× |
| Rhode Island | 1,417 | 1.13× |
| Nebraska | 1,374 | 0.7× |
| Idaho | 1,358 | 0.69× |
| Maine | 1,354 | 0.96× |
| Hawaii | 1,229 | 0.73× |
| Delaware | 993 | 0.91× |
| North Dakota | 971 | 1.2× |
| Alaska | 927 | 1.1× |
| Montana | 875 | 0.8× |
| Vermont | 848 | 1.23× |
| South Dakota | 798 | 0.88× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Keene, New Hampshire | 675× | Travel & Leisure |
| Mathcore | 18.06× | Music & Radio |
| Google Home | 11.63× | Technology & Electronics |
| Vocal harmony | 6.41× | Music & Radio |
| Home construction | 1.94× | Home & Garden |
| 3D printing | 3.17× | Technology & Electronics |
| Combat sport | 1.98× | Sports |
| The Historian | 16.48× | Literature |
| Israel | 2.02× | Travel & Leisure |
| Nationality | 2× | Politics & Society |
| Minnesota | 1.64× | Travel & Leisure |
| N1 road (South Africa) | 3.72× | Travel & Leisure |
| KSTP-TV | 6.58× | Movies & TV |
| Historic site | 3.71× | Arts & Culture |
| Morphine (band) | 7.08× | Music & Radio |
| Wikia | 2.95× | Internet & Social Media |
| Grinch | 3.07× | Movies & TV |
| Eurail | 16.57× | Cars & Mobility |
| Eden Lake | 6.17× | Movies & TV |
| Mangaka | 3.13× | Literature |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sustainability | BALANCE | 2.6 |
| Quality Awareness | PREMIUM | 2.52 |
| Need for Security | CONSERVATISM | 2.31 |
| Early Adopter Mentality | POWER | 2.06 |
| Risk Appetite | THRILL | 1.96 |
| Individualism | JOY | 1.69 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 19.3% |
| Brazil | 10.0% |
| Germany | 7.8% |
See Control theory audiences in other countries
More Business & Career audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
Frequently asked questions
How many fans does Control theory have in United States?
Control theory has an estimated audience of 393,526 people in United States, concentrated in California and Texas.
What is the gender split and age of Control theory fans?
33.5% of Control theory fans are female, 66.5% are male, with an average age of 39.5 years.
Which brands do Control theory fans like most?
Control theory fans show strongest brand affinity for Keene, New Hampshire (675×), Mathcore (18.06×), and Google Home (11.63×) over the country average.
Where do Control theory fans live in United States?
Control theory fans in United States are most concentrated in California (reach 66,608), Texas (reach 34,172), and New York (reach 25,595). These three regions account for the largest share of the active audience.
What other brands do Control theory fans also like?
Beyond Control theory itself, the audience over-indexes on Mathcore (18.06×), Google Home (11.63×), Vocal harmony (6.41×), and Home construction (1.94×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Control theory. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.