KSTP-TV Audience in United States

KSTP-TV logo

KSTP-TV has an estimated audience of 1,344,313 people in United States. 55.2% are female, 44.8% are male, average age 46.6. Top brand affinities: Minnesota, Nasal cavity, James Butler (American football), Boogie-woogie (dance), Dois Irmãos.

Top brand affinities include Minnesota, Nasal cavity, James Butler (American football), with strongest over-indexing on Minnesota (1.73× the country average). Demographically, the KSTP-TV audience skews more female with an average age of 46.6, and over-indexes on personality traits such as Family Orientation, Early Adopter Mentality.

Category: Movies & TV · Type: TV Channel

Demographics of KSTP-TV fans

Demographic split for KSTP-TV audience in United States
MetricValue
Female55.2%
Male44.8%
Average age46.6
Estimated audience size1,344,313

Audience persona

The typical KSTP-TV fan in United States is more female, around 46.6 years old, with strong Family Orientation tendencies and a notable affinity for Minnesota.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for KSTP-TV audience
BrandAffinityCategory
Minnesota1.73×Travel & Leisure
Nasal cavity7.34×Health
James Butler (American football)26.35×Sports
Boogie-woogie (dance)3.6×Music & Radio
Dois Irmãos15.6×
Carlos Gracie, Jr.5.97×
Iota Phi Theta9.18×Business & Career
JTB3.61×Travel & Leisure
Ashes to Ashes (TV series)2.16×Movies & TV
Cagayan1.69×Travel & Leisure
Davao Region1.9×Travel & Leisure
Jundiaí1.87×Travel & Leisure
JC1.61×
Las Terrenas1.58×Travel & Leisure
WildFly1.59×
Menina Cachos1.53×
İz Bırakan Sözler2.45×
Leeds College of Building1.66×Business & Career
West Los Angeles College7.97×

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by KSTP-TV audience
TraitClusterScore
Family OrientationCONSERVATISM1.09
Early Adopter MentalityPOWER1.04
DIY MentalityTHRILL1.01
IndividualismJOY0.98
Sports ActivityPOWER0.97
CreativityOPEN0.95

Worldwide distribution

Worldwide audience distribution share by country for KSTP-TV
CountryShare
United States99.1%
China0.3%
United Kingdom0.1%

See KSTP-TV audiences in other countries

More Movies & TV audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for KSTP-TV. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.