Calzedonia Audience in United States

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Calzedonia has an estimated audience of 618,388 people in United States. 53.1% are female, 46.9% are male, average age 31.6. Top regions: New York, California, Florida. Top brand affinities: Skims, Jeep Cherokee, Magic: The Gathering, Marvel Legends, Fox hunting.

The average Calzedonia fan in United States is 31.6 years old, balanced, and lives primarily in New York. The audience is concentrated in New York, California, Florida. Top brand affinities include Skims, Jeep Cherokee, Magic: The Gathering, with strongest over-indexing on Skims (46.14× the country average). Demographically, the Calzedonia audience skews balanced with an average age of 31.6, and over-indexes on personality traits such as Mindfulness, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Fashion & Accessoires · Type: Brand · Subtype: Lingerie

Demographics of Calzedonia fans

Demographic split for Calzedonia audience in United States
MetricValue
Female53.1%
Male46.9%
Average age31.6
Estimated audience size618,388

Audience persona

The typical Calzedonia fan in United States is balanced, around 31.6 years old, with strong Mindfulness tendencies and a notable affinity for Skims.

Top regions in United States

Top regions ranked by reach for Calzedonia in United States
RegionReachAffinity
New York216,4426.26×
California117,7041.73×
Florida110,4682.64×
New Jersey45,8022.91×
Texas42,3330.8×
Illinois27,6211.34×
Massachusetts26,6422.19×
Pennsylvania22,3541.07×
Virginia22,0831.47×
Maryland15,3731.45×
Georgia14,8420.78×
North Carolina13,6190.73×
Washington13,5341.09×
Michigan11,9870.74×
Ohio11,8150.62×
Connecticut9,2801.5×
Tennessee8,1210.65×
Colorado7,7510.8×
Nevada6,8951.15×
Washington, District of Columbia6,6553.58×
South Carolina6,4540.69×
Indiana6,2420.55×
Minnesota5,9500.67×
Missouri5,6330.57×
Arizona5,5930.44×
Wisconsin5,2490.56×
Oregon5,2320.74×
Louisiana4,3660.55×
Kentucky3,9940.52×
Utah3,5970.65×
Oklahoma3,2080.47×
Rhode Island2,3211.18×
Kansas2,2830.47×
Alabama2,2800.26×
Arkansas2,2170.44×
Iowa2,2110.43×
New Hampshire2,1720.89×
Hawaii2,1080.79×
Mississippi1,9960.39×
Maine1,5990.72×
Nebraska1,5420.5×
Idaho1,5220.49×
Delaware1,3270.78×
New Mexico1,3230.43×
West Virginia1,3180.46×
Vermont8510.78×
Montana7880.46×
North Dakota5650.44×
South Dakota5520.39×
Alaska5100.39×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Calzedonia audience
BrandAffinityCategory
Skims46.14×Fashion & Accessoires
Jeep Cherokee106.01×Cars & Mobility
Magic: The Gathering35.02×Games
Marvel Legends79.58×Movies & TV
Fox hunting18.99×Sports
Super Mario Bros.36.44×Games
Duck hunting20×Sports
Mazda MX-571.95×Cars & Mobility
Chicago Marathon44.69×Sports
Kingdom Hearts37.75×Games
Waterfowl20×Pets & Animals
Harmonica19.4×Music & Radio
JD Sports25.56×Shopping
Massimo Dutti62.5×Shopping
Truck classification20×
Final Fantasy20×Games
Mario Kart31.84×Games
Kayak fishing15.76×Sports
JCB (company)61.41×Business & Career
Underwear as outerwear179.66×Fashion & Accessoires

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Calzedonia audience
TraitClusterScore
MindfulnessBALANCE1.51
LGBTQ+ IdentityOPEN1.45
Luxury OrientationPREMIUM1.42
CreativityOPEN1.41
Sports ActivityPOWER1.21
Quality AwarenessPREMIUM1.21

Worldwide distribution

Worldwide audience distribution share by country for Calzedonia
CountryShare
Italy27.2%
Spain11.8%
Germany11.2%

See Calzedonia audiences in other countries

More Lingerie audiences in United States

Frequently asked questions

How many fans does Calzedonia have in United States?

Calzedonia has an estimated audience of 618,388 people in United States, concentrated in New York and California.

What is the gender split and age of Calzedonia fans?

53.1% of Calzedonia fans are female, 46.9% are male, with an average age of 31.6 years.

Which brands do Calzedonia fans like most?

Calzedonia fans show strongest brand affinity for Skims (46.14×), Jeep Cherokee (106.01×), and Magic: The Gathering (35.02×) over the country average.

Where do Calzedonia fans live in United States?

Calzedonia fans in United States are most concentrated in New York (reach 216,442), California (reach 117,704), and Florida (reach 110,468). These three regions account for the largest share of the active audience.

What other brands do Calzedonia fans also like?

Beyond Calzedonia itself, the audience over-indexes on Jeep Cherokee (106.01×), Magic: The Gathering (35.02×), Marvel Legends (79.58×), and Fox hunting (18.99×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Calzedonia. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.