Truck classification Audience in United States

Truck classification logo

Truck classification has an estimated audience of 8,218,103 people in United States. 24.4% are female, 75.6% are male, average age 43.4. Top regions: California, Texas, Florida. Top brand affinities: Urban Outfitters, Israel, Product design, N1 road (South Africa), Combat sport.

The average Truck classification fan in United States is 43.4 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Urban Outfitters, Israel, Product design, with strongest over-indexing on Urban Outfitters (4.02× the country average). Demographically, the Truck classification audience skews more male with an average age of 43.4, and over-indexes on personality traits such as Patriotism, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Type: Topic

Demographics of Truck classification fans

Demographic split for Truck classification audience in United States
MetricValue
Female24.4%
Male75.6%
Average age43.4
Estimated audience size8,218,103

Audience persona

The typical Truck classification fan in United States is more male, around 43.4 years old, with strong Patriotism tendencies and a notable affinity for Urban Outfitters.

Top regions in United States

Top regions ranked by reach for Truck classification in United States
RegionReachAffinity
California1,149,7141.27×
Texas531,2800.75×
Florida369,2860.66×
Illinois321,6811.17×
New York317,2530.69×
Ohio237,2360.94×
Michigan236,1671.1×
Pennsylvania230,3500.83×
Georgia225,5320.89×
North Carolina216,5480.88×
New Jersey170,7620.82×
Washington161,3010.98×
Virginia142,5470.71×
Indiana136,8200.91×
Tennessee132,4090.8×
Massachusetts129,8300.8×
Maryland122,2680.87×
Wisconsin120,1240.97×
Arizona115,6830.69×
Colorado110,2980.85×
Missouri109,9520.83×
Alabama97,9220.85×
South Carolina92,6210.75×
Minnesota90,6310.77×
Louisiana81,4430.77×
Oregon79,6340.85×
Oklahoma72,9500.8×
Kentucky71,7940.7×
Utah66,7900.91×
Nevada65,5390.82×
Mississippi61,0660.9×
Connecticut58,3820.71×
Iowa49,7320.73×
Kansas46,5650.72×
Arkansas44,0780.65×
West Virginia40,9611.07×
Idaho37,8250.92×
Alaska37,7312.15×
Nebraska35,5910.86×
Hawaii33,3540.94×
Montana32,8921.44×
New Mexico32,8760.8×
Maine32,5701.11×
South Dakota32,4651.71×
North Dakota31,6111.87×
New Hampshire31,1540.96×
Wyoming30,5862.51×
Rhode Island30,0831.15×
Vermont29,5882.05×
Delaware26,9401.19×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Truck classification audience
BrandAffinityCategory
Urban Outfitters4.02×Shopping
Israel3.92×Travel & Leisure
Product design3.39×Business & Career
N1 road (South Africa)5.73×Travel & Leisure
Combat sport2.14×Sports
UK garage4.93×Music & Radio
Acoustic music3.92×Music & Radio
Pro-Ject3.4×Music & Radio
Notre Dame Fighting Irish football4.21×Sports
Embroidery Library12.53×Home & Garden
Life of Pi6.95×Movies & TV
Arrietty10.04×Movies & TV
Wikia2.28×Internet & Social Media
MK2.8×Music & Radio
Racing1.69×Cars & Mobility
Irrigation sprinkler6.2×Home & Garden
Wow! Wow! Wubbzy!4.82×Movies & TV
Naperville, Illinois5.01×Travel & Leisure
Northrop Grumman3.96×Business & Career
Iyanla Vanzant8.78×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Truck classification audience
TraitClusterScore
PatriotismCONSERVATISM2.12
Family OrientationCONSERVATISM1.98
Risk AppetiteTHRILL1.47
Need for SecurityCONSERVATISM1.41
DIY MentalityTHRILL1.36
Early Adopter MentalityPOWER1.3

Worldwide distribution

Worldwide audience distribution share by country for Truck classification
CountryShare
United States59.7%
Canada7.6%
United Kingdom3.7%

See Truck classification audiences in other countries

More audiences in United States

Frequently asked questions

How many fans does Truck classification have in United States?

Truck classification has an estimated audience of 8,218,103 people in United States, concentrated in California and Texas.

What is the gender split and age of Truck classification fans?

24.4% of Truck classification fans are female, 75.6% are male, with an average age of 43.4 years.

Which brands do Truck classification fans like most?

Truck classification fans show strongest brand affinity for Urban Outfitters (4.02×), Israel (3.92×), and Product design (3.39×) over the country average.

Where do Truck classification fans live in United States?

Truck classification fans in United States are most concentrated in California (reach 1,149,714), Texas (reach 531,280), and Florida (reach 369,286). These three regions account for the largest share of the active audience.

What other brands do Truck classification fans also like?

Beyond Truck classification itself, the audience over-indexes on Israel (3.92×), Product design (3.39×), N1 road (South Africa) (5.73×), and Combat sport (2.14×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Truck classification. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.