A data profile of the people who buy, follow and care about Culture of Ireland in United States — modelled from more than twelve digital signal sources. Culture of Ireland has an estimated audience of 407,854 people in United States.
The average Culture of Ireland fan in United States is 50.7 years old, more female, and lives primarily in Texas.
The audience is concentrated in Texas, California, Florida.
Top brand affinities include Kelly Osbourne, Aer Lingus, Thandie Newton, with strongest over-indexing on Kelly Osbourne (20× the country average).
Demographically, the Culture of Ireland audience skews more female with an average age of 50.7, and over-indexes on personality traits such as Patriotism, Spirituality.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Culture of Ireland fan in United States is more female, around 50.7 years old, with strong Patriotism tendencies and a notable affinity for Kelly Osbourne.
The key figures that characterise the Culture of Ireland profile in United States.
65.4% are female, 34.6% are male, average age 50.7.
| Metric | Value |
|---|---|
| Female | 65.4% |
| Male | 34.6% |
| Average age | 50.7 |
| Estimated audience size | 407,854 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 5% | |
| 20-29 | 6% | |
| 30-39 | 12% | |
| 40-49 | 21% | |
| 50+ | 56% |
of the worldwide Culture of Ireland audience comes from United States.
| Country | Share |
|---|---|
| United States | 23.6% |
| Italy | 16.5% |
| United Kingdom | 15.6% |
Where the Culture of Ireland audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Alaska | ~1K | 1.43× | |
| 02 | Vermont | <1K | 1.39× | |
| 03 | South Dakota | ~1K | 1.27× | |
| 04 | Montana | ~1K | 1.24× | |
| 05 | Delaware | ~1K | 1.15× | |
| 06 | Hawaii | ~2K | 1.14× | |
| 07 | Rhode Island | ~1K | 1.13× | |
| 08 | West Virginia | ~2K | 1.11× | |
| 09 | New Hampshire | ~2K | 1.10× | |
| 10 | Maine | ~2K | 1.10× | |
| 11 | North Dakota | <1K | 1.09× | |
| 12 | Idaho | ~2K | 1.06× | |
| 13 | Kansas | ~3K | 1.03× | |
| 14 | Nebraska | ~2K | 1.03× | |
| 15 | Washington, District of Columbia | ~1K | 1.03× | |
| 16 | Iowa | ~3K | 1.02× | |
| 17 | New Mexico | ~2K | 1.02× | |
| 18 | Kentucky | ~5K | 1.01× | |
| 19 | Mississippi | ~3K | 1.01× | |
| 20 | Utah | ~4K | 1.00× | |
| 21 | Oklahoma | ~4K | 0.99× | |
| 22 | Arkansas | ~3K | 0.98× | |
| 23 | Texas | ~30K | 0.97× | |
| 24 | Missouri | ~6K | 0.95× | |
| 25 | Minnesota | ~6K | 0.95× | |
| 26 | South Carolina | ~6K | 0.94× | |
| 27 | Louisiana | ~5K | 0.94× | |
| 28 | Pennsylvania | ~10K | 0.93× | |
| 29 | Wisconsin | ~6K | 0.93× | |
| 30 | Connecticut | ~4K | 0.93× | |
| 31 | Nevada | ~4K | 0.93× | |
| 32 | Indiana | ~7K | 0.92× | |
| 33 | Oregon | ~4K | 0.91× | |
| 34 | Massachusetts | ~7K | 0.90× | |
| 35 | Alabama | ~5K | 0.90× | |
| 36 | Arizona | ~7K | 0.87× | |
| 37 | Colorado | ~6K | 0.87× | |
| 38 | Illinois | ~10K | 0.86× | |
| 39 | Tennessee | ~7K | 0.86× | |
| 40 | Virginia | ~8K | 0.85× | |
| 41 | Washington | ~7K | 0.85× | |
| 42 | Maryland | ~6K | 0.85× | |
| 43 | Georgia | ~10K | 0.84× | |
| 44 | Michigan | ~9K | 0.84× | |
| 45 | Ohio | ~10K | 0.83× | |
| 46 | North Carolina | ~10K | 0.83× | |
| 47 | New Jersey | ~9K | 0.82× | |
| 48 | Florida | ~20K | 0.71× | |
| 49 | New York | ~20K | 0.70× | |
| 50 | California | ~30K | 0.63× |
The strongest cross-interests of the Culture of Ireland audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Aer Lingus | Travel & Leisure | 30.04× | ||
| 02 | Dire Straits | Music & Radio | 27.88× | ||
| 03 | Kelly Osbourne | Music & Radio | 20.00× | ||
| 04 | Thandie Newton | Movies & TV | 20.00× | ||
| 05 | Michael Fassbender | Movies & TV | 20.00× | ||
| 06 | Chiwetel Ejiofor | Movies & TV | 20.00× | ||
| 07 | West Ham United F.C. | Sports | 19.39× | ||
| 08 | Allison Janney | Movies & TV | 16.06× | ||
| 09 | Saoirse Ronan | Movies & TV | 14.81× | ||
| 10 | Daniel Day-Lewis | Movies & TV | 13.12× | ||
| 11 | Antonio Brown | Sports | 11.56× | ||
| 12 | Saint Patrick's Day | Travel & Leisure | 9.75× | ||
| 13 | Obsessed (2009 film) | Movies & TV | 6.66× | ||
| 14 | Pub | Food & Beverages | 4.07× | ||
| 15 | Internet & Social Media | 2.20× | |||
| 16 | Wine | Food & Beverages | 2.05× | ||
| 17 | CNN | Movies & TV | 1.96× | ||
| 18 | Alcoholic beverages | Food & Beverages | 1.76× | ||
| 19 | Donald Trump | Politics & Society | 1.66× | ||
| 20 | Cooking | Food & Beverages | 1.58× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 3.19× | |
| Spirituality | BALANCE | 2.00× | |
| Tradition | CONSERVATISM | 1.89× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 0.80× | |
| Luxury Orientation | PREMIUM | 0.87× | |
| Quality Awareness | PREMIUM | 0.88× |
Culture of Ireland has an estimated audience of 407,854 people in United States, concentrated in Texas and California.
65.4% of Culture of Ireland fans are female, 34.6% are male, with an average age of 50.7 years.
Culture of Ireland fans show strongest brand affinity for Kelly Osbourne (20×), Aer Lingus (30.04×), and Thandie Newton (20×) over the country average.
Culture of Ireland fans in United States are most concentrated in Texas (reach ~30K), California (reach ~30K), and Florida (reach ~20K). These three regions account for the largest share of the active audience.
Beyond Culture of Ireland itself, the audience over-indexes on Aer Lingus (30.04×), Thandie Newton (20×), Michael Fassbender (20×), and Chiwetel Ejiofor (20×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Culture of Ireland. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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