A data profile of the people who buy, follow and care about Damages (TV series) in United States — modelled from more than twelve digital signal sources. Damages (TV series) has an estimated audience of 1,410,366 people in United States.
The average Damages (TV series) fan in United States is 43.7 years old, balanced, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Allstate, Obsessed (2009 film), Columbo, with strongest over-indexing on Allstate (37.21× the country average).
Demographically, the Damages (TV series) audience skews balanced with an average age of 43.7, and over-indexes on personality traits such as Patriotism, Quality Awareness.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Damages (TV series) fan in United States is balanced, around 43.7 years old, with strong Patriotism tendencies and a notable affinity for Allstate.
The key figures that characterise the Damages (TV series) profile in United States.
47.1% are female, 52.9% are male, average age 43.7.
| Metric | Value |
|---|---|
| Female | 47.1% |
| Male | 52.9% |
| Average age | 43.7 |
| Estimated audience size | 1,410,366 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 14% | |
| 20-29 | 13% | |
| 30-39 | 17% | |
| 40-49 | 24% | |
| 50+ | 32% |
Where the Damages (TV series) audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Mississippi | ~20K | 1.28× | |
| 02 | Louisiana | ~20K | 1.26× | |
| 03 | Arkansas | ~10K | 1.20× | |
| 04 | Georgia | ~50K | 1.19× | |
| 05 | Alabama | ~20K | 1.18× | |
| 06 | Oklahoma | ~20K | 1.14× | |
| 07 | Florida | ~100K | 1.13× | |
| 08 | South Carolina | ~20K | 1.13× | |
| 09 | Tennessee | ~30K | 1.10× | |
| 10 | Kentucky | ~20K | 1.10× | |
| 11 | Texas | ~100K | 1.07× | |
| 12 | Virginia | ~40K | 1.07× | |
| 13 | North Carolina | ~50K | 1.06× | |
| 14 | Missouri | ~20K | 1.06× | |
| 15 | Delaware | ~4K | 1.06× | |
| 16 | Illinois | ~50K | 1.05× | |
| 17 | Michigan | ~40K | 1.05× | |
| 18 | Ohio | ~50K | 1.04× | |
| 19 | California | ~200K | 1.02× | |
| 20 | Arizona | ~30K | 1.02× | |
| 21 | Maryland | ~30K | 1.02× | |
| 22 | Kansas | ~10K | 1.02× | |
| 23 | Pennsylvania | ~50K | 1.01× | |
| 24 | Indiana | ~30K | 1.00× | |
| 25 | Oregon | ~20K | 1.00× | |
| 26 | Connecticut | ~10K | 1.00× | |
| 27 | New Mexico | ~7K | 1.00× | |
| 28 | West Virginia | ~7K | 1.00× | |
| 29 | Nevada | ~10K | 0.99× | |
| 30 | New York | ~80K | 0.98× | |
| 31 | Maine | ~5K | 0.97× | |
| 32 | Rhode Island | ~4K | 0.96× | |
| 33 | Washington, District of Columbia | ~4K | 0.96× | |
| 34 | Washington | ~30K | 0.95× | |
| 35 | Wisconsin | ~20K | 0.95× | |
| 36 | Alaska | ~3K | 0.94× | |
| 37 | New Jersey | ~30K | 0.93× | |
| 38 | Iowa | ~10K | 0.93× | |
| 39 | South Dakota | ~3K | 0.93× | |
| 40 | North Dakota | ~3K | 0.92× | |
| 41 | Minnesota | ~20K | 0.91× | |
| 42 | Nebraska | ~7K | 0.91× | |
| 43 | Hawaii | ~6K | 0.91× | |
| 44 | New Hampshire | ~5K | 0.91× | |
| 45 | Massachusetts | ~30K | 0.89× | |
| 46 | Montana | ~4K | 0.89× | |
| 47 | Vermont | ~2K | 0.89× | |
| 48 | Idaho | ~6K | 0.87× | |
| 49 | Colorado | ~20K | 0.84× | |
| 50 | Utah | ~10K | 0.80× |
The strongest cross-interests of the Damages (TV series) audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Columbo | Movies & TV | 66.37× | ||
| 02 | Pillars of Eternity | Games | 55.59× | ||
| 03 | J. D. Power | Cars & Mobility | 37.83× | ||
| 04 | Allstate | Business & Career | 37.21× | ||
| 05 | David Fincher | Movies & TV | 28.81× | ||
| 06 | Californication (TV series) | Movies & TV | 26.40× | ||
| 07 | The Mentalist | Movies & TV | 22.64× | ||
| 08 | Revenge (TV series) | Movies & TV | 21.04× | ||
| 09 | Obsessed (2009 film) | Movies & TV | 20.00× | ||
| 10 | Jeremy Allen White | Movies & TV | 20.00× | ||
| 11 | Emmy Rossum | Movies & TV | 20.00× | ||
| 12 | Cameron Monaghan | Movies & TV | 20.00× | ||
| 13 | Sixt | Cars & Mobility | 19.41× | ||
| 14 | Alamo Rent a Car | Cars & Mobility | 13.20× | ||
| 15 | The X-Files | Movies & TV | 12.82× | ||
| 16 | Liev Schreiber | Movies & TV | 10.96× | ||
| 17 | Big Little Lies (TV series) | Movies & TV | 10.82× | ||
| 18 | Enterprise Rent-A-Car | Cars & Mobility | 8.89× | ||
| 19 | Dakota Fanning | Movies & TV | 7.64× | ||
| 20 | Vanessa Kirby | Movies & TV | 7.10× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 1.84× | |
| Quality Awareness | PREMIUM | 1.70× | |
| Need for Security | CONSERVATISM | 1.65× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 0.70× | |
| Luxury Orientation | PREMIUM | 0.70× | |
| Design Affinity | PREMIUM | 0.75× |
Damages (TV series) has an estimated audience of 1,410,366 people in United States, concentrated in California and Texas.
47.1% of Damages (TV series) fans are female, 52.9% are male, with an average age of 43.7 years.
Damages (TV series) fans show strongest brand affinity for Allstate (37.21×), Obsessed (2009 film) (20×), and Columbo (66.37×) over the country average.
Damages (TV series) fans in United States are most concentrated in California (reach ~200K), Texas (reach ~100K), and Florida (reach ~100K). These three regions account for the largest share of the active audience.
Beyond Damages (TV series) itself, the audience over-indexes on Obsessed (2009 film) (20×), Columbo (66.37×), Enterprise Rent-A-Car (8.89×), and Jeremy Allen White (20×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Damages (TV series). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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