Damages (TV series) Audience in United States

Damages (TV series) has an estimated audience of 1,435,312 people in United States. 47.1% are female, 52.9% are male, average age 43.7. Top regions: California, Texas, Florida. Top brand affinities: Enterprise Rent-A-Car, Alamo Rent a Car, Sixt, Allstate, Columbo.

The average Damages (TV series) fan in United States is 43.7 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Enterprise Rent-A-Car, Alamo Rent a Car, Sixt, with strongest over-indexing on Enterprise Rent-A-Car (35.98× the country average). Demographically, the Damages (TV series) audience skews balanced with an average age of 43.7, and over-indexes on personality traits such as Quality Awareness, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series

Demographics of Damages (TV series) fans

Demographic split for Damages (TV series) audience in United States
MetricValue
Female47.1%
Male52.9%
Average age43.7
Estimated audience size1,435,312

Audience persona

The typical Damages (TV series) fan in United States is balanced, around 43.7 years old, with strong Quality Awareness tendencies and a notable affinity for Enterprise Rent-A-Car.

Top regions in United States

Top regions ranked by reach for Damages (TV series) in United States
RegionReachAffinity
California170,9691.08×
Texas140,5361.14×
Florida118,2701.22×
New York85,9301.07×
Georgia56,6601.28×
Illinois54,4561.14×
Pennsylvania49,6141.03×
North Carolina48,5641.12×
Ohio47,4401.07×
Michigan40,9541.09×
Virginia39,8711.14×
New Jersey35,8850.98×
Tennessee33,0151.15×
Arizona30,5711.04×
Washington27,8780.97×
Indiana26,2141×
Massachusetts26,1240.92×
South Carolina26,1241.21×
Maryland26,0211.05×
Alabama24,4931.22×
Missouri24,0311.04×
Louisiana23,1171.25×
Wisconsin20,1290.93×
Colorado19,3650.86×
Oklahoma19,2611.21×
Kentucky19,1121.06×
Minnesota18,1980.88×
Oregon16,7641.02×
Mississippi15,1641.28×
Connecticut14,5521.01×
Arkansas14,2171.2×
Nevada14,0351.01×
Kansas11,0030.97×
Iowa10,6730.9×
Utah9,5900.75×
New Mexico6,7620.94×
West Virginia6,1080.91×
Nebraska5,8540.81×
Idaho5,6600.79×
Hawaii5,5600.9×
New Hampshire4,9790.88×
Maine4,6150.9×
Washington, District of Columbia4,5801.06×
Rhode Island4,1190.9×
Delaware3,8890.98×
Montana3,0900.78×
Alaska2,5940.84×
South Dakota2,3620.71×
North Dakota2,3180.79×
Vermont2,0510.81×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Damages (TV series) audience
BrandAffinityCategory
Enterprise Rent-A-Car35.98×Cars & Mobility
Alamo Rent a Car56.82×Cars & Mobility
Sixt57.41×Cars & Mobility
Allstate20.77×Business & Career
Columbo48.88×Movies & TV
Jeremy Allen White20×Movies & TV
Charlie Hunnam15.94×Movies & TV
Obsessed (2009 film)20×Movies & TV
Big Little Lies (TV series)26.89×Movies & TV
Google Books36×Literature
Emmy Rossum20×Movies & TV
Revenge (TV series)20.39×Movies & TV
Russell Crowe18.95×Movies & TV
Indeed.com4.6×Business & Career
David Fincher29.7×Movies & TV
Google Maps4.17×Internet & Social Media
Wattpad11.45×Internet & Social Media
Hyundai Elantra20.92×Cars & Mobility
Federal Bureau of Investigation12.05×Politics & Society
The Mentalist28.14×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Damages (TV series) audience
TraitClusterScore
Quality AwarenessPREMIUM1.58
Need for SecurityCONSERVATISM1.39
PatriotismCONSERVATISM1.38
Career OrientationPOWER1.3
Price SensitivityPREMIUM1.29
Family OrientationCONSERVATISM1.24

Worldwide distribution

Worldwide audience distribution share by country for Damages (TV series)
CountryShare
United States22.9%
Germany11.0%
India9.1%

See Damages (TV series) audiences in other countries

More Movies & TV audiences in United States

Frequently asked questions

How many fans does Damages (TV series) have in United States?

Damages (TV series) has an estimated audience of 1,435,312 people in United States, concentrated in California and Texas.

What is the gender split and age of Damages (TV series) fans?

47.1% of Damages (TV series) fans are female, 52.9% are male, with an average age of 43.7 years.

Which brands do Damages (TV series) fans like most?

Damages (TV series) fans show strongest brand affinity for Enterprise Rent-A-Car (35.98×), Alamo Rent a Car (56.82×), and Sixt (57.41×) over the country average.

Where do Damages (TV series) fans live in United States?

Damages (TV series) fans in United States are most concentrated in California (reach 170,969), Texas (reach 140,536), and Florida (reach 118,270). These three regions account for the largest share of the active audience.

What other brands do Damages (TV series) fans also like?

Beyond Damages (TV series) itself, the audience over-indexes on Alamo Rent a Car (56.82×), Sixt (57.41×), Allstate (20.77×), and Columbo (48.88×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Damages (TV series). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.