David Banner Audience in United States
David Banner has an estimated audience of 612,173 people in United States. 53.3% are female, 46.7% are male, average age 42.1. Top brand affinities: Thandie Newton, Diana Ross, Bernie Mac, Nia Long, Master P.
Top brand affinities include Thandie Newton, Diana Ross, Bernie Mac, with strongest over-indexing on Thandie Newton (97.53× the country average). Demographically, the David Banner audience skews balanced with an average age of 42.1, and over-indexes on personality traits such as LGBTQ+ Identity, Urban Lifestyle.
Category: Music & Radio · Type: Person · Subtype: Hip hop
Demographics of David Banner fans
| Metric | Value |
|---|---|
| Female | 53.3% |
| Male | 46.7% |
| Average age | 42.1 |
| Estimated audience size | 612,173 |
Audience persona
The typical David Banner fan in United States is balanced, around 42.1 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Thandie Newton.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Thandie Newton | 97.53× | Movies & TV |
| Diana Ross | 24.91× | Music & Radio |
| Bernie Mac | 26.19× | Movies & TV |
| Nia Long | 28× | Movies & TV |
| Master P | 39.79× | Music & Radio |
| Kia Sportage | 26.47× | Cars & Mobility |
| Teyana Taylor | 10.24× | Movies & TV |
| Facebook Messenger | 4.98× | Internet & Social Media |
| Ja Rule | 24.14× | Music & Radio |
| Internet celebrity | 5.34× | Internet & Social Media |
| Taraji P. Henson | 11.12× | Movies & TV |
| Tatyana Ali | 23.83× | Movies & TV |
| Atlanta Hawks | 7.08× | Sports |
| Avast! | 20.25× | Technology & Electronics |
| ITV (TV channel) | 35.3× | Movies & TV |
| Passive income | 7.86× | Business & Career |
| TMZ | 3.23× | Internet & Social Media |
| Houston Astros | 5.86× | Sports |
| Honda HR-V | 17.65× | Cars & Mobility |
| Faith Evans | 17.84× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 1.54 |
| Urban Lifestyle | OPEN | 1.5 |
| Social Media Usage | JOY | 1.47 |
| Career Orientation | POWER | 1.39 |
| Extroversion | THRILL | 1.34 |
| Community Orientation | OPEN | 1.25 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 11.2% |
| Philippines | 6.5% |
| Chile | 4.7% |
See David Banner audiences in other countries
More Hip hop audiences in United States
- Bad Bunny (25,838,259)
- Diddy (20,318,667)
- Cardi B (14,341,291)
- Nicki Minaj (13,515,929)
- World Star Hip Hop (WSHH) (12,699,723)
How to read this data
Audience size is the estimated number of people in United States who actively search for David Banner. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.