Rascasse Audience Intelligence

David Banner Audience in United States

A data profile of the people who buy, follow and care about David Banner in United States — modelled from more than twelve digital signal sources. David Banner has an estimated audience of 545,605 people in United States.

#254among Hip hop in United States#8377among Person in United States#4839in Music & Radio

The average David Banner fan in United States is 42.1 years old, balanced, and lives primarily in Texas.

The audience is concentrated in Texas, Georgia, California.

Top brand affinities include Thandie Newton, Nia Long, Diana Ross, with strongest over-indexing on Thandie Newton (114.68× the country average).

Demographically, the David Banner audience skews balanced with an average age of 42.1, and over-indexes on personality traits such as Career Orientation, Urban Lifestyle.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical David Banner fan in United States is balanced, around 42.1 years old, with strong Career Orientation tendencies and a notable affinity for Thandie Newton.

Category: Music & Radio · Type: Person · Subtype: Hip hop

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the David Banner profile in United States.

Audience size
546K
in United States
Gender
53.3%♀
46.7% male
Age
42.1
average years
Country rank
#34810
Person in United States
Fig. 01

Search interest · 12-month trend

-41%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of David Banner fans

53.3% are female, 46.7% are male, average age 42.1.

Fig. 02

Gender split

53.3%
Female
46.7%
Male
Demographic split for David Banner audience in United States
MetricValue
Female53.3%
Male46.7%
Average age42.1
Estimated audience size545,605
Fig. 03

Age distribution

Ø 42.1
average years
Age distribution of the David Banner audience in United States
Age bracketShare%
16-199%
20-2917%
30-3926%
40-4929%
50+19%
Fig. 04

Worldwide distribution

9.6%

of the worldwide David Banner audience comes from United States.

Worldwide audience distribution share by country for David Banner
CountryShare
United States9.6%
Philippines6.3%
Chile4.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the David Banner audience in United States is strongest.

Fig. 05

Top regions by affinity

David Banner fans by region: top regions in United States
#RegionReachAffinity×
01Mississippi~30K5.55×
02Louisiana~20K2.57×
03Georgia~50K2.55×
04Alabama~20K2.13×
05South Carolina~20K1.84×
06North Carolina~30K1.67×
07Maryland~20K1.63×
08Tennessee~20K1.55×
09Arkansas~7K1.40×
10Washington, District of Columbia~3K1.36×
11Texas~70K1.30×
12Virginia~20K1.13×
13Illinois~20K1.11×
14Delaware~2K1.11×
15Alaska~1K1.11×
16Ohio~20K1.10×
17Michigan~20K1.10×
18Missouri~10K1.08×
19Florida~40K0.96×
20Indiana~10K0.96×
21Kentucky~7K0.94×
22Nevada~5K0.91×
23Oklahoma~6K0.89×
24Vermont<1K0.88×
25South Dakota~1K0.86×
26North Dakota~1K0.86×
27Montana~1K0.84×
28West Virginia~2K0.81×
29Rhode Island~2K0.81×
30Kansas~4K0.80×
31New Hampshire~2K0.79×
32Maine~2K0.79×
33Pennsylvania~20K0.78×
34Connecticut~5K0.77×
35Nebraska~2K0.77×
36Idaho~2K0.77×
37Hawaii~2K0.77×
38New York~30K0.76×
39New Jersey~10K0.76×
40New Mexico~2K0.75×
41Arizona~9K0.72×
42Wisconsin~7K0.72×
43Iowa~4K0.71×
44Colorado~7K0.68×
45Utah~4K0.64×
46California~40K0.63×
47Minnesota~6K0.63×
48Oregon~4K0.60×
49Washington~7K0.58×
50Massachusetts~7K0.58×
Fig. 06

Affinity by region

Affinity by region — David Banner, United States
0.58×1.00×5.55×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the David Banner audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for David Banner audience
#·InterestCategoryAffinity×
01Thandie NewtonMovies & TV114.68×
02ITV (TV channel)Movies & TV62.78×
03Master PMusic & Radio46.95×
04Nia LongMovies & TV39.97×
05Tatyana AliMovies & TV37.00×
06Avast!Technology & Electronics25.25×
07Ja RuleMusic & Radio24.93×
08Diana RossMusic & Radio22.43×
09Faith EvansMusic & Radio20.37×
10AkonMusic & Radio16.18×
11Bernie MacMovies & TV14.61×
12Goo Goo DollsMusic & Radio12.14×
13Taraji P. HensonMovies & TV11.44×
14Teyana TaylorMovies & TV11.26×
15MelaninBeauty & Wellness7.18×
16Internet celebrityInternet & Social Media6.96×
17Denzel WashingtonMovies & TV6.33×
18Michael B. JordanMovies & TV5.62×
19Facebook MessengerInternet & Social Media4.98×
20TMZInternet & Social Media3.50×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the David Banner audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by David Banner audience · What stands out
TraitClusterDeviationScore
Career OrientationPOWER1.97×
Urban LifestyleOPEN1.92×
Community OrientationOPEN1.54×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by David Banner audience · Rather not
TraitClusterDeviationScore
SustainabilityBALANCE0.62×
DIY MentalityTHRILL0.66×
Pet OwnershipJOY0.77×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does David Banner have in United States?

David Banner has an estimated audience of 545,605 people in United States, concentrated in Texas and Georgia.

02

What is the gender split and age of David Banner fans?

53.3% of David Banner fans are female, 46.7% are male, with an average age of 42.1 years.

03

Which brands do David Banner fans like most?

David Banner fans show strongest brand affinity for Thandie Newton (114.68×), Nia Long (39.97×), and Diana Ross (22.43×) over the country average.

04

Where do David Banner fans live in United States?

David Banner fans in United States are most concentrated in Texas (reach ~70K), Georgia (reach ~50K), and California (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do David Banner fans also like?

Beyond David Banner itself, the audience over-indexes on Nia Long (39.97×), Diana Ross (22.43×), Master P (46.95×), and ITV (TV channel) (62.78×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for David Banner. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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