Death Wish (film) Audience in United States

Death Wish (film) has an estimated audience of 602,369 people in United States. 29.9% are female, 70.1% are male, average age 38.8. Top regions: California, Texas, Florida. Top brand affinities: Alexander Skarsgård, Ethan Hawke, Willem Dafoe, Jake Gyllenhaal, Milla Jovovich.

The average Death Wish (film) fan in United States is 38.8 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Alexander Skarsgård, Ethan Hawke, Willem Dafoe, with strongest over-indexing on Alexander Skarsgård (104× the country average). Demographically, the Death Wish (film) audience skews more male with an average age of 38.8, and over-indexes on personality traits such as Early Adopter Mentality, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Action

Demographics of Death Wish (film) fans

Demographic split for Death Wish (film) audience in United States
MetricValue
Female29.9%
Male70.1%
Average age38.8
Estimated audience size602,369

Audience persona

The typical Death Wish (film) fan in United States is more male, around 38.8 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Alexander Skarsgård.

Top regions in United States

Top regions ranked by reach for Death Wish (film) in United States
RegionReachAffinity
California69,5521.05×
Texas55,1731.07×
Florida39,0980.96×
New York34,2081.02×
Illinois23,6771.18×
Pennsylvania21,6111.07×
Ohio21,2321.14×
Georgia18,4490.99×
North Carolina17,9690.99×
Michigan17,6591.12×
New Jersey13,3890.87×
Virginia13,2290.9×
Tennessee13,2191.09×
Arizona12,4621.01×
Indiana12,3851.13×
Washington11,1710.92×
Missouri10,9991.13×
Massachusetts9,8450.83×
Wisconsin9,5891.06×
Louisiana8,9421.15×
South Carolina8,9270.99×
Kentucky8,8251.17×
Maryland8,7490.84×
Colorado8,5220.9×
Alabama8,1510.97×
Minnesota8,0120.93×
Oklahoma7,8321.17×
Oregon6,7290.97×
Connecticut6,1711.02×
Nevada5,8531×
Mississippi5,8061.17×
Arkansas5,5781.12×
Iowa5,4401.1×
Kansas5,2111.1×
Utah4,9520.92×
New Mexico3,3961.12×
West Virginia3,1651.13×
Nebraska2,9980.99×
Idaho2,8910.96×
New Hampshire2,3150.98×
Hawaii2,0640.8×
Maine2,0420.95×
Rhode Island1,6240.85×
Montana1,5260.91×
Delaware1,4050.85×
South Dakota1,3590.98×
Alaska1,2470.97×
Washington, District of Columbia1,2390.68×
North Dakota1,1890.96×
Vermont9060.86×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Death Wish (film) audience
BrandAffinityCategory
Alexander Skarsgård104×Movies & TV
Ethan Hawke86.45×Movies & TV
Willem Dafoe98.44×Movies & TV
Jake Gyllenhaal49.96×Movies & TV
Milla Jovovich48.05×Movies & TV
Liam Neeson26.41×Movies & TV
Rambo (film series)39.07×Movies & TV
Lily James23.99×Movies & TV
Beetlejuice7.17×Movies & TV
Ralph Fiennes21.96×Movies & TV
Bruce Willis10.41×Movies & TV
The Equalizer30.84×Movies & TV
28 Days Later14.98×Movies & TV
Jon Bernthal14.43×Movies & TV
Ray Donovan33.77×Movies & TV
Nicolas Cage15.1×Movies & TV
Kaley Cuoco13.4×Movies & TV
Cameron Boyce16.05×Movies & TV
Twin Peaks9.72×Movies & TV
Woody Harrelson15.95×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Death Wish (film) audience
TraitClusterScore
Early Adopter MentalityPOWER1.39
PatriotismCONSERVATISM1.38
Urban LifestyleOPEN1.27
Risk AppetiteTHRILL1.26
ExtroversionTHRILL1.23
LGBTQ+ IdentityOPEN1.21

Worldwide distribution

Worldwide audience distribution share by country for Death Wish (film)
CountryShare
United States25.9%
France10.8%
United Kingdom10.7%

See Death Wish (film) audiences in other countries

More Action audiences in United States

Frequently asked questions

How many fans does Death Wish (film) have in United States?

Death Wish (film) has an estimated audience of 602,369 people in United States, concentrated in California and Texas.

What is the gender split and age of Death Wish (film) fans?

29.9% of Death Wish (film) fans are female, 70.1% are male, with an average age of 38.8 years.

Which brands do Death Wish (film) fans like most?

Death Wish (film) fans show strongest brand affinity for Alexander Skarsgård (104×), Ethan Hawke (86.45×), and Willem Dafoe (98.44×) over the country average.

Where do Death Wish (film) fans live in United States?

Death Wish (film) fans in United States are most concentrated in California (reach 69,552), Texas (reach 55,173), and Florida (reach 39,098). These three regions account for the largest share of the active audience.

What other brands do Death Wish (film) fans also like?

Beyond Death Wish (film) itself, the audience over-indexes on Ethan Hawke (86.45×), Willem Dafoe (98.44×), Jake Gyllenhaal (49.96×), and Milla Jovovich (48.05×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Death Wish (film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.