Rascasse Audience Intelligence

Death Wish (film) Audience in United States

A data profile of the people who buy, follow and care about Death Wish (film) in United States — modelled from more than twelve digital signal sources. Death Wish (film) has an estimated audience of 604,337 people in United States.

#83among Action in United States#2828among Movie / TV Show / Series in United States#6100in Movies & TV

The average Death Wish (film) fan in United States is 38.8 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Milla Jovovich, Ethan Hawke, Alexander Skarsgård, with strongest over-indexing on Milla Jovovich (64.07× the country average).

Demographically, the Death Wish (film) audience skews more male with an average age of 38.8, and over-indexes on personality traits such as Patriotism, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Death Wish (film) fan in United States is more male, around 38.8 years old, with strong Patriotism tendencies and a notable affinity for Milla Jovovich.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Action

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Death Wish (film) profile in United States.

Audience size
604K
in United States
Gender
29.9%♀
70.1% male
Age
38.8
average years
Country rank
#32669
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

+2%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Death Wish (film) viewers

29.9% are female, 70.1% are male, average age 38.8.

Fig. 02

Gender split

29.9%
Female
70.1%
Male
Demographic split for Death Wish (film) audience in United States
MetricValue
Female29.9%
Male70.1%
Average age38.8
Estimated audience size604,337
Fig. 03

Age distribution

Ø 38.8
average years
Age distribution of the Death Wish (film) audience in United States
Age bracketShare%
16-1916%
20-2918%
30-3927%
40-4929%
50+10%
Fig. 04

Worldwide distribution

23.6%

of the worldwide Death Wish (film) audience comes from United States.

Worldwide audience distribution share by country for Death Wish (film)
CountryShare
United States23.6%
Germany11.7%
France11.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Death Wish (film) audience in United States is strongest.

Fig. 05

Top regions by affinity

Death Wish (film) fans by region: top regions in United States
#RegionReachAffinity×
01Mississippi~6K1.20×
02West Virginia~3K1.18×
03Oklahoma~8K1.16×
04Kentucky~9K1.14×
05New Mexico~3K1.14×
06Louisiana~9K1.13×
07Arkansas~6K1.12×
08Iowa~6K1.12×
09Indiana~10K1.09×
10Illinois~20K1.08×
11Tennessee~10K1.08×
12Missouri~10K1.08×
13Texas~60K1.07×
14Ohio~20K1.07×
15Kansas~5K1.07×
16Michigan~20K1.06×
17Arizona~10K1.05×
18Pennsylvania~20K1.04×
19Wisconsin~9K1.03×
20North Dakota~1K1.03×
21Alaska~1K1.02×
22Alabama~9K1.01×
23Connecticut~6K1.01×
24Nevada~6K1.01×
25Idaho~3K1.01×
26South Dakota~1K1.01×
27Nebraska~3K1.00×
28California~70K0.99×
29South Carolina~9K0.99×
30Montana~2K0.99×
31North Carolina~20K0.98×
32Oregon~7K0.98×
33New Hampshire~2K0.97×
34Maine~2K0.97×
35New York~30K0.96×
36Georgia~20K0.95×
37Florida~40K0.93×
38Minnesota~8K0.93×
39Washington~10K0.91×
40Utah~5K0.91×
41Delaware~2K0.91×
42Vermont<1K0.91×
43Virginia~10K0.90×
44Rhode Island~2K0.89×
45New Jersey~10K0.87×
46Maryland~9K0.87×
47Colorado~8K0.87×
48Hawaii~2K0.85×
49Massachusetts~10K0.82×
50Washington, District of Columbia~1K0.73×
Fig. 06

Affinity by region

Affinity by region — Death Wish (film), United States
0.73×1.00×1.20×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Death Wish (film) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Death Wish (film) audience
#·InterestCategoryAffinity×
01Milla JovovichMovies & TV64.07×
02Ray DonovanMovies & TV38.60×
03The EqualizerMovies & TV36.91×
04Alexander SkarsgårdMovies & TV25.17×
05Willem DafoeMovies & TV24.26×
06Ethan HawkeMovies & TV23.99×
07Bob NewhartMovies & TV23.90×
08Miami ViceMovies & TV21.05×
09Jake GyllenhaalMovies & TV18.27×
10Rambo (film series)Movies & TV18.13×
11Indiana Jones (franchise)Movies & TV17.88×
12Jennifer's BodyMovies & TV16.57×
13Harvey KeitelMovies & TV16.20×
14James McAvoyMovies & TV16.19×
15Michelle MonaghanMovies & TV10.67×
16Lily JamesMovies & TV8.76×
17Burt ReynoldsMovies & TV7.85×
18Liam NeesonMovies & TV6.50×
19Sylvester StalloneMovies & TV6.45×
20True DetectiveMovies & TV4.13×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Death Wish (film) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Death Wish (film) audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.97×
Convenience OrientationPREMIUM1.52×
IndividualismJOY1.39×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Death Wish (film) audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.66×
Pet OwnershipJOY0.72×
Healthy LifestyleBALANCE0.74×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Death Wish (film) have in United States?

Death Wish (film) has an estimated audience of 604,337 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Death Wish (film) viewers?

29.9% of Death Wish (film) fans are female, 70.1% are male, with an average age of 38.8 years.

03

Which brands do Death Wish (film) fans like most?

Death Wish (film) fans show strongest brand affinity for Milla Jovovich (64.07×), Ethan Hawke (23.99×), and Alexander Skarsgård (25.17×) over the country average.

04

Where do Death Wish (film) fans live in United States?

Death Wish (film) fans in United States are most concentrated in California (reach ~70K), Texas (reach ~60K), and Florida (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Death Wish (film) fans also like?

Beyond Death Wish (film) itself, the audience over-indexes on Ethan Hawke (23.99×), Alexander Skarsgård (25.17×), Jake Gyllenhaal (18.27×), and The Equalizer (36.91×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Death Wish (film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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