Digital gold currency Audience in United States

Digital gold currency logo

Digital gold currency has an estimated audience of 554,608 people in United States. 33.0% are female, 67.0% are male, average age 34.2. Top regions: California, Louisiana, Arkansas. Top brand affinities: The Lincoln Lawyer (film), Women's Football Alliance, Money market, FOREX.com, NASDAQ.

The average Digital gold currency fan in United States is 34.2 years old, more male, and lives primarily in California. The audience is concentrated in California, Louisiana, Arkansas. Top brand affinities include The Lincoln Lawyer (film), Women's Football Alliance, Money market, with strongest over-indexing on The Lincoln Lawyer (film) (63.95× the country average). Demographically, the Digital gold currency audience skews more male with an average age of 34.2, and over-indexes on personality traits such as Risk Appetite, Career Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 38 regions tracked by Rascasse.

Category: Business & Career · Type: Topic

Demographics of Digital gold currency fans

Demographic split for Digital gold currency audience in United States
MetricValue
Female33.0%
Male67.0%
Average age34.2
Estimated audience size554,608

Audience persona

The typical Digital gold currency fan in United States is more male, around 34.2 years old, with strong Risk Appetite tendencies and a notable affinity for The Lincoln Lawyer (film).

Top regions in United States

Top regions ranked by reach for Digital gold currency in United States
RegionReachAffinity
California9,8070.16×
Louisiana8,6261.21×
Arkansas8,6191.89×
Oklahoma8,4291.37×
Kentucky8,2951.19×
Texas8,2490.17×
Alabama8,0291.04×
Florida7,7040.21×
Tennessee7,6490.69×
South Carolina7,5950.91×
Indiana7,4000.73×
Kansas7,3981.69×
Idaho7,3962.66×
Missouri7,1660.8×
Iowa7,0231.54×
New York7,0210.23×
North Carolina6,8810.41×
Ohio6,8530.4×
Georgia6,8250.4×
Michigan6,8220.47×
Wisconsin6,7850.81×
New Jersey6,7180.48×
New Hampshire6,5993.02×
Arizona6,5350.58×
Pennsylvania6,5060.35×
Connecticut6,4521.16×
New Mexico6,4282.31×
Nevada6,4081.19×
Oregon6,326
Utah6,2881.27×
Virginia6,2470.46×
Maryland6,2160.65×
Illinois6,1020.33×
Minnesota6,0630.76×
Massachusetts6,0000.55×
Washington5,8570.53×
Colorado5,8410.67×
Delaware5,7073.73×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Digital gold currency audience
BrandAffinityCategory
The Lincoln Lawyer (film)63.95×Movies & TV
Women's Football Alliance58.49×Sports
Money market28.84×Business & Career
FOREX.com24.72×Business & Career
NASDAQ4.41×Business & Career
E-Trade7.15×Business & Career
Technology News32.41×
The Verge8.2×Technology & Electronics
Forex Online Trading13.33×Business & Career
CNET7.3×Technology & Electronics
Chicago Stock Exchange55.68×Business & Career
Forex signals11.21×Business & Career
Scooby-Doo2.71×Movies & TV
Electronic trading platform8.59×Business & Career
Coffee News43.24×Business & Career
East Coast hip hop2.52×Music & Radio
Reddit1.63×Internet & Social Media
Business Development Company42.48×Business & Career
Online wallet25.07×Technology & Electronics
National Coffee Association60.72×Food & Beverages

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Digital gold currency audience
TraitClusterScore
Risk AppetiteTHRILL3.97
Career OrientationPOWER1.93
Quality AwarenessPREMIUM1.59
Need for SecurityCONSERVATISM1.46
Early Adopter MentalityPOWER1.37
Design AffinityPREMIUM1.37

Worldwide distribution

Worldwide audience distribution share by country for Digital gold currency
CountryShare
United States23.9%
India19.2%
Brazil6.3%

See Digital gold currency audiences in other countries

More Business & Career audiences in United States

Frequently asked questions

How many fans does Digital gold currency have in United States?

Digital gold currency has an estimated audience of 554,608 people in United States, concentrated in California and Louisiana.

What is the gender split and age of Digital gold currency fans?

33.0% of Digital gold currency fans are female, 67.0% are male, with an average age of 34.2 years.

Which brands do Digital gold currency fans like most?

Digital gold currency fans show strongest brand affinity for The Lincoln Lawyer (film) (63.95×), Women's Football Alliance (58.49×), and Money market (28.84×) over the country average.

Where do Digital gold currency fans live in United States?

Digital gold currency fans in United States are most concentrated in California (reach 9,807), Louisiana (reach 8,626), and Arkansas (reach 8,619). These three regions account for the largest share of the active audience.

What other brands do Digital gold currency fans also like?

Beyond Digital gold currency itself, the audience over-indexes on Women's Football Alliance (58.49×), Money market (28.84×), FOREX.com (24.72×), and NASDAQ (4.41×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Digital gold currency. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.