Rascasse Audience Intelligence

Digital gold currency Audience in United States

A data profile of the people who buy, follow and care about Digital gold currency in United States — modelled from more than twelve digital signal sources. Digital gold currency has an estimated audience of 554,608 people in United States.

The average Digital gold currency fan in United States is 34.2 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include The Lincoln Lawyer (film), Women's Football Alliance, Money market, with strongest over-indexing on The Lincoln Lawyer (film) (63.95× the country average).

Demographically, the Digital gold currency audience skews more male with an average age of 34.2, and over-indexes on personality traits such as Luxury Orientation, Price Sensitivity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Digital gold currency fan in United States is more male, around 34.2 years old, with strong Luxury Orientation tendencies and a notable affinity for The Lincoln Lawyer (film).

Category: Business & Career · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Digital gold currency profile in United States.

Audience size
555K
in United States
Gender
33.0%
67.0% male
Age
34.2
average years
Country rank
#34465
Topic in United States
Fig. 01

Search interest · 12-month trend

-20%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Digital gold currency fans

33.0% are female, 67.0% are male, average age 34.2.

Fig. 02

Gender split

33.0%
Female
67.0%
Male
Demographic split for Digital gold currency audience in United States
MetricValue
Female33.0%
Male67.0%
Average age34.2
Estimated audience size554,608
Fig. 03

Age distribution

Ø 34.2
average years
Age distribution of the Digital gold currency audience in United States
Age bracketShare%
16-1937%
20-2918%
30-3916%
40-4914%
50+15%
Fig. 04

Worldwide distribution

23.9%

of the worldwide Digital gold currency audience comes from United States.

Worldwide audience distribution share by country for Digital gold currency
CountryShare
United States23.9%
India19.2%
Brazil6.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Digital gold currency audience in United States is strongest.

Fig. 05

Top regions by affinity

Digital gold currency fans by region: top regions in United States
#RegionReachAffinity×
01Delaware~2K1.30×
02Idaho~3K1.24×
03New Hampshire~3K1.22×
04New Mexico~3K1.16×
05Alaska~1K1.11×
06Arkansas~5K1.09×
07Kansas~5K1.07×
08Nevada~6K1.05×
09Oklahoma~6K1.04×
10Iowa~5K1.04×
11Utah~5K1.03×
12Montana~2K1.03×
13Rhode Island~2K1.02×
14Louisiana~7K1.01×
15Kentucky~7K1.01×
16Vermont<1K1.01×
17Connecticut~6K1.00×
18Nebraska~3K1.00×
19Hawaii~2K1.00×
20Washington, District of Columbia~2K1.00×
21South Dakota~1K1.00×
22North Dakota~1K1.00×
23South Carolina~8K0.99×
24Alabama~8K0.99×
25Oregon~6K0.99×
26Mississippi~5K0.99×
27West Virginia~3K0.99×
28Maine~2K0.99×
29Missouri~9K0.98×
30Arizona~10K0.97×
31Tennessee~10K0.97×
32Indiana~10K0.97×
33Colorado~8K0.97×
34Minnesota~8K0.97×
35Florida~40K0.96×
36Wisconsin~8K0.96×
37Washington~10K0.95×
38Massachusetts~10K0.94×
39Maryland~9K0.94×
40Michigan~10K0.93×
41New Jersey~10K0.93×
42Virginia~10K0.93×
43Ohio~20K0.92×
44North Carolina~20K0.91×
45Pennsylvania~20K0.90×
46Georgia~20K0.90×
47Illinois~20K0.88×
48Texas~40K0.86×
49New York~30K0.83×
50California~50K0.81×
Fig. 06

Affinity by region

Affinity by region — Digital gold currency, United States
0.81×1.00×1.30×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Digital gold currency audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Digital gold currency audience
#·InterestCategoryAffinity×
01The Lincoln Lawyer (film)Movies & TV63.95×
02National Coffee AssociationFood & Beverages60.72×
03Women's Football AllianceSports58.49×
04Chicago Stock ExchangeBusiness & Career55.68×
05Coffee NewsBusiness & Career43.24×
06Business Development CompanyBusiness & Career42.48×
07Technology NewsTopic32.41×
08Money marketBusiness & Career28.84×
09Online walletTechnology & Electronics25.07×
10Forex Online TradingBusiness & Career13.33×
11Forex signalsBusiness & Career11.21×
12KahaaniMovies & TV10.98×
13Electronic trading platformBusiness & Career8.59×
14The VergeTechnology & Electronics8.20×
15CNETTechnology & Electronics7.30×
16E-TradeBusiness & Career7.15×
17NASDAQBusiness & Career4.41×
18Scooby-DooMovies & TV2.71×
19East Coast hip hopMusic & Radio2.52×
20RedditInternet & Social Media1.63×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Digital gold currency audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Digital gold currency audience · What stands out
TraitClusterDeviationScore
Luxury OrientationPREMIUM1.30×
Price SensitivityPREMIUM1.09×
Early Adopter MentalityPOWER1.05×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Digital gold currency audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.59×
Community OrientationOPEN0.65×
Healthy LifestyleBALANCE0.69×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Digital gold currency have in United States?

Digital gold currency has an estimated audience of 554,608 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Digital gold currency fans?

33.0% of Digital gold currency fans are female, 67.0% are male, with an average age of 34.2 years.

03

Which brands do Digital gold currency fans like most?

Digital gold currency fans show strongest brand affinity for The Lincoln Lawyer (film) (63.95×), Women's Football Alliance (58.49×), and Money market (28.84×) over the country average.

04

Where do Digital gold currency fans live in United States?

Digital gold currency fans in United States are most concentrated in California (reach ~50K), Texas (reach ~40K), and Florida (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Digital gold currency fans also like?

Beyond Digital gold currency itself, the audience over-indexes on Women's Football Alliance (58.49×), Money market (28.84×), E-Trade (7.15×), and NASDAQ (4.41×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Digital gold currency. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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