Dota Audience in United States

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Dota has an estimated audience of 339,747 people in United States. 78.4% are female, 21.6% are male, average age 34.3. Top regions: California, Texas, Florida. Top brand affinities: Keene, New Hampshire, Mathcore, Historic site, Google Home, Product design.

The average Dota fan in United States is 34.3 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Keene, New Hampshire, Mathcore, Historic site, with strongest over-indexing on Keene, New Hampshire (667.37× the country average). Demographically, the Dota audience skews more female with an average age of 34.3, and over-indexes on personality traits such as Luxury Orientation, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

Demographics of Dota fans

Demographic split for Dota audience in United States
MetricValue
Female78.4%
Male21.6%
Average age34.3
Estimated audience size339,747

Audience persona

The typical Dota fan in United States is more female, around 34.3 years old, with strong Luxury Orientation tendencies and a notable affinity for Keene, New Hampshire.

Top regions in United States

Top regions ranked by reach for Dota in United States
RegionReachAffinity
California60,8101.63×
Texas33,2791.14×
Florida25,2781.1×
New York21,3921.13×
Illinois12,3461.09×
Washington11,6041.7×
Pennsylvania11,1330.97×
Georgia10,7011.02×
North Carolina9,7450.95×
Virginia9,4451.14×
Ohio8,9350.85×
New Jersey8,7471.01×
Michigan8,3390.94×
Massachusetts7,9581.19×
Arizona7,7211.11×
Maryland6,1051.05×
Colorado6,0401.13×
Indiana5,8220.94×
Tennessee5,7500.84×
Missouri5,3470.98×
Oregon5,3331.37×
Minnesota5,0941.05×
Wisconsin4,8050.94×
Utah4,2051.38×
Nevada4,1231.25×
Kentucky3,9860.94×
South Carolina3,9800.78×
Alabama3,8690.82×
Oklahoma3,8611.02×
Louisiana3,3690.77×
Connecticut3,2820.96×
Kansas2,6090.97×
Arkansas2,5310.9×
Iowa2,3780.85×
Hawaii1,9461.33×
Idaho1,7461.02×
Mississippi1,6770.6×
Nebraska1,4800.87×
New Mexico1,4630.86×
New Hampshire1,2800.96×
Washington, District of Columbia1,1521.13×
West Virginia1,1250.71×
Maine9660.79×
Rhode Island9310.86×
Alaska8871.22×
Delaware7540.8×
Montana7340.78×
North Dakota6300.9×
South Dakota5220.66×
Vermont5200.87×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Dota audience
BrandAffinityCategory
Keene, New Hampshire667.37×Travel & Leisure
Mathcore17.36×Music & Radio
Historic site8.34×Arts & Culture
Google Home11.55×Technology & Electronics
Product design3.15×Business & Career
Bank account3.27×Business & Career
UK garage5.88×Music & Radio
The Historian16.36×Literature
Minnesota1.79×Travel & Leisure
Combat sport1.58×Sports
JDSU2.9×Business & Career
Home equity1.73×Home & Garden
Natural rubber1.67×Cars & Mobility
Hocus Pocus3.86×Movies & TV
Eurail16.46×Cars & Mobility
Joshua Jackson3.29×Movies & TV
Salman Khan4.96×Movies & TV
Parral, Chihuahua8.98×Travel & Leisure
Mothercare1.81×Kids & Family
Stamp collecting2.64×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Dota audience
TraitClusterScore
Luxury OrientationPREMIUM1.65
Early Adopter MentalityPOWER1.4
DIY MentalityTHRILL1.27
CreativityOPEN1.24
Design AffinityPREMIUM1.23
ExtroversionTHRILL1.19

Worldwide distribution

Worldwide audience distribution share by country for Dota
CountryShare
United States18.4%
Brazil11.2%
Indonesia9.8%

See Dota audiences in other countries

More Singer-songwriter audiences in United States

Frequently asked questions

How many fans does Dota have in United States?

Dota has an estimated audience of 339,747 people in United States, concentrated in California and Texas.

What is the gender split and age of Dota fans?

78.4% of Dota fans are female, 21.6% are male, with an average age of 34.3 years.

Which brands do Dota fans like most?

Dota fans show strongest brand affinity for Keene, New Hampshire (667.37×), Mathcore (17.36×), and Historic site (8.34×) over the country average.

Where do Dota fans live in United States?

Dota fans in United States are most concentrated in California (reach 60,810), Texas (reach 33,279), and Florida (reach 25,278). These three regions account for the largest share of the active audience.

What other brands do Dota fans also like?

Beyond Dota itself, the audience over-indexes on Mathcore (17.36×), Historic site (8.34×), Google Home (11.55×), and Product design (3.15×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Dota. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.