A data profile of the people who buy, follow and care about Dresden in United States — modelled from more than twelve digital signal sources. Dresden has an estimated audience of 294,006 people in United States.
The average Dresden fan in United States is 42.8 years old, more female, and lives primarily in California.
The audience is concentrated in California, New York, Texas.
Top brand affinities include Australian Grand Prix, Clean Food, FoodLand, with strongest over-indexing on Australian Grand Prix (340.81× the country average).
Demographically, the Dresden audience skews more female with an average age of 42.8, and over-indexes on personality traits such as Travelling, Luxury Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Dresden fan in United States is more female, around 42.8 years old, with strong Travelling tendencies and a notable affinity for Australian Grand Prix.
The key figures that characterise the Dresden profile in United States.
63.6% are female, 36.4% are male, average age 42.8.
| Metric | Value |
|---|---|
| Female | 63.6% |
| Male | 36.4% |
| Average age | 42.8 |
| Estimated audience size | 294,006 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 17% | |
| 20-29 | 14% | |
| 30-39 | 16% | |
| 40-49 | 21% | |
| 50+ | 32% |
Where the Dresden audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Maine | ~6K | 5.85× | |
| 02 | Tennessee | ~10K | 2.06× | |
| 03 | Washington, District of Columbia | ~2K | 1.79× | |
| 04 | Ohio | ~10K | 1.50× | |
| 05 | Vermont | <1K | 1.31× | |
| 06 | Massachusetts | ~7K | 1.23× | |
| 07 | New York | ~20K | 1.22× | |
| 08 | Washington | ~7K | 1.15× | |
| 09 | California | ~40K | 1.11× | |
| 10 | Oregon | ~4K | 1.09× | |
| 11 | New Hampshire | ~1K | 1.08× | |
| 12 | Colorado | ~5K | 1.03× | |
| 13 | Utah | ~3K | 1.03× | |
| 14 | Kentucky | ~4K | 1.02× | |
| 15 | Virginia | ~7K | 1.00× | |
| 16 | Connecticut | ~3K | 0.98× | |
| 17 | Kansas | ~2K | 0.97× | |
| 18 | Montana | <1K | 0.96× | |
| 19 | Illinois | ~9K | 0.95× | |
| 20 | Alaska | <1K | 0.94× | |
| 21 | Minnesota | ~4K | 0.93× | |
| 22 | Pennsylvania | ~9K | 0.92× | |
| 23 | Rhode Island | <1K | 0.92× | |
| 24 | Idaho | ~1K | 0.91× | |
| 25 | Missouri | ~4K | 0.90× | |
| 26 | Maryland | ~4K | 0.88× | |
| 27 | Wisconsin | ~4K | 0.88× | |
| 28 | New Jersey | ~6K | 0.87× | |
| 29 | North Dakota | <1K | 0.86× | |
| 30 | Michigan | ~6K | 0.84× | |
| 31 | Arizona | ~5K | 0.84× | |
| 32 | Iowa | ~2K | 0.82× | |
| 33 | West Virginia | ~1K | 0.82× | |
| 34 | South Dakota | <1K | 0.82× | |
| 35 | Nebraska | ~1K | 0.80× | |
| 36 | Hawaii | ~1K | 0.80× | |
| 37 | Delaware | <1K | 0.79× | |
| 38 | Indiana | ~4K | 0.78× | |
| 39 | Florida | ~20K | 0.77× | |
| 40 | North Carolina | ~7K | 0.77× | |
| 41 | Texas | ~20K | 0.75× | |
| 42 | Georgia | ~7K | 0.75× | |
| 43 | South Carolina | ~3K | 0.75× | |
| 44 | Nevada | ~2K | 0.75× | |
| 45 | New Mexico | ~1K | 0.75× | |
| 46 | Arkansas | ~2K | 0.73× | |
| 47 | Oklahoma | ~2K | 0.72× | |
| 48 | Alabama | ~3K | 0.66× | |
| 49 | Louisiana | ~2K | 0.63× | |
| 50 | Mississippi | ~1K | 0.62× |
The strongest cross-interests of the Dresden audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Kloset | Fashion & Accessoires | 368.61× | ||
| 02 | Australian Grand Prix | Sports | 340.81× | ||
| 03 | Anokhi | Fashion & Accessoires | 322.11× | ||
| 04 | Ko Chang District | Travel & Leisure | 301.62× | ||
| 05 | Robinson Department Store | Business & Career | 228.18× | ||
| 06 | São Miguel dos Milagres | Travel & Leisure | 210.82× | ||
| 07 | Ranong Province | Travel & Leisure | 204.44× | ||
| 08 | Clean Food | Food & Beverages | 187.44× | ||
| 09 | Meissen | Travel & Leisure | 163.83× | ||
| 10 | Bags of Love | Shopping | 127.92× | ||
| 11 | FoodLand | Shopping | 101.97× | ||
| 12 | Abraham Lincoln: Vampire Hunter | Movies & TV | 69.63× | ||
| 13 | Ramkhamhaeng University | Business & Career | 69.28× | ||
| 14 | The Lottery | Literature | 44.05× | ||
| 15 | The Crow | Literature | 32.75× | ||
| 16 | Sanctuary (TV series) | Movies & TV | 26.57× | ||
| 17 | Chiang Mai | Travel & Leisure | 24.78× | ||
| 18 | Blade (film) | Movies & TV | 22.92× | ||
| 19 | WABC-TV | Movies & TV | 20.99× | ||
| 20 | Journeys | Shopping | 14.10× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Travelling | THRILL | 1.98× | |
| Luxury Orientation | PREMIUM | 1.91× | |
| Design Affinity | PREMIUM | 1.79× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Social Media Usage | JOY | 0.92× | |
| Risk Appetite | THRILL | 1.05× | |
| DIY Mentality | THRILL | 1.09× |
Dresden has an estimated audience of 294,006 people in United States, concentrated in California and New York.
63.6% of Dresden fans are female, 36.4% are male, with an average age of 42.8 years.
Dresden fans show strongest brand affinity for Australian Grand Prix (340.81×), Clean Food (187.44×), and FoodLand (101.97×) over the country average.
Dresden fans in United States are most concentrated in California (reach ~40K), New York (reach ~20K), and Texas (reach ~20K). These three regions account for the largest share of the active audience.
Beyond Dresden itself, the audience over-indexes on Clean Food (187.44×), FoodLand (101.97×), Ko Chang District (301.62×), and Anokhi (322.11×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Dresden. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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