Dresden Audience in United States

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Dresden has an estimated audience of 294,006 people in United States. 63.6% are female, 36.4% are male, average age 42.8. Top regions: California, Texas, New York. Top brand affinities: Australian Grand Prix, Clean Food, FoodLand, Ko Chang District, Anokhi.

The average Dresden fan in United States is 42.8 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Australian Grand Prix, Clean Food, FoodLand, with strongest over-indexing on Australian Grand Prix (340.81× the country average). Demographically, the Dresden audience skews more female with an average age of 42.8, and over-indexes on personality traits such as Patriotism, Career Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: City

Demographics of Dresden fans

Demographic split for Dresden audience in United States
MetricValue
Female63.6%
Male36.4%
Average age42.8
Estimated audience size294,006

Audience persona

The typical Dresden fan in United States is more female, around 42.8 years old, with strong Patriotism tendencies and a notable affinity for Australian Grand Prix.

Top regions in United States

Top regions ranked by reach for Dresden in United States
RegionReachAffinity
California40,8951.26×
Texas21,5860.85×
New York20,6431.26×
Florida17,4680.88×
Illinois10,3851.06×
Ohio10,2201.13×
Pennsylvania9,7600.99×
Tennessee8,5231.45×
Virginia8,0571.12×
Massachusetts8,0541.39×
Washington7,7081.31×
New Jersey7,442
North Carolina7,3880.84×
Georgia7,2930.81×
Michigan7,1820.93×
Arizona5,5950.93×
Colorado5,4421.17×
Maryland4,8640.96×
Missouri4,5080.95×
Indiana4,3690.81×
Minnesota4,2601.01×
Oregon4,0291.2×
Wisconsin3,9940.9×
Kentucky3,4930.95×
South Carolina3,4710.78×
Connecticut3,2041.09×
Maine3,1342.98×
Utah2,8521.08×
Alabama2,7120.66×
Oklahoma2,4480.75×
Louisiana2,3160.61×
Nevada2,2320.78×
Kansas2,0900.9×
Iowa2,0390.84×
Washington, District of Columbia1,9012.15×
Arkansas1,6480.68×
Idaho1,4010.95×
New Hampshire1,2741.1×
Mississippi1,2170.5×
Nebraska1,1620.79×
West Virginia1,0820.79×
New Mexico1,0710.73×
Hawaii1,0230.81×
Rhode Island8440.9×
Montana813
Vermont6871.33×
Delaware5760.71×
Alaska5120.81×
South Dakota5010.74×
North Dakota4290.71×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Dresden audience
BrandAffinityCategory
Australian Grand Prix340.81×Sports
Clean Food187.44×Food & Beverages
FoodLand101.97×Shopping
Ko Chang District301.62×Travel & Leisure
Anokhi322.11×Fashion & Accessoires
Bags of Love127.92×Shopping
Ranong Province204.44×Travel & Leisure
Abraham Lincoln: Vampire Hunter69.63×Movies & TV
São Miguel dos Milagres210.82×Travel & Leisure
Kloset368.61×Fashion & Accessoires
Sanctuary (TV series)26.57×Movies & TV
Meissen163.83×Travel & Leisure
Blade (film)22.92×Movies & TV
The Crow32.75×Literature
Ramkhamhaeng University69.28×Business & Career
Journeys14.1×Shopping
Robinson Department Store228.18×Business & Career
Chiang Mai24.78×Travel & Leisure
Bath and Bodyworks6.73×Shopping
São Paulo Grand Prix114.21×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Dresden audience
TraitClusterScore
PatriotismCONSERVATISM13.54
Career OrientationPOWER1.32
TravellingTHRILL1.31
TraditionCONSERVATISM1.29
Quality AwarenessPREMIUM1.28
DIY MentalityTHRILL1.25

Worldwide distribution

Worldwide audience distribution share by country for Dresden
CountryShare
Germany50.5%
Italy4.6%
Thailand4.4%

See Dresden audiences in other countries

More City audiences in United States

Frequently asked questions

How many fans does Dresden have in United States?

Dresden has an estimated audience of 294,006 people in United States, concentrated in California and Texas.

What is the gender split and age of Dresden fans?

63.6% of Dresden fans are female, 36.4% are male, with an average age of 42.8 years.

Which brands do Dresden fans like most?

Dresden fans show strongest brand affinity for Australian Grand Prix (340.81×), Clean Food (187.44×), and FoodLand (101.97×) over the country average.

Where do Dresden fans live in United States?

Dresden fans in United States are most concentrated in California (reach 40,895), Texas (reach 21,586), and New York (reach 20,643). These three regions account for the largest share of the active audience.

What other brands do Dresden fans also like?

Beyond Dresden itself, the audience over-indexes on Clean Food (187.44×), FoodLand (101.97×), Ko Chang District (301.62×), and Anokhi (322.11×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Dresden. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.