Europop Audience in United States

Europop logo

Europop has an estimated audience of 1,318,359 people in United States. 58.0% are female, 42.0% are male, average age 33.0. Top regions: California, New York, Texas. Top brand affinities: Home construction, Litter box, 3D printing, Saving, Panama.

The average Europop fan in United States is 33.0 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Home construction, Litter box, 3D printing, with strongest over-indexing on Home construction (1.72× the country average). Demographically, the Europop audience skews more female with an average age of 33.0, and over-indexes on personality traits such as Extroversion, Career Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Topic · Subtype: Musical genre

Demographics of Europop fans

Demographic split for Europop audience in United States
MetricValue
Female58.0%
Male42.0%
Average age33.0
Estimated audience size1,318,359

Audience persona

The typical Europop fan in United States is more female, around 33.0 years old, with strong Extroversion tendencies and a notable affinity for Home construction.

Top regions in United States

Top regions ranked by reach for Europop in United States
RegionReachAffinity
California126,8370.87×
New York65,0750.88×
Texas63,9260.56×
Florida52,6640.59×
Illinois42,1400.96×
Pennsylvania38,1300.86×
North Carolina33,1360.84×
Virginia31,5060.98×
New Jersey30,9900.92×
Ohio30,8230.76×
Massachusetts29,4421.13×
Michigan29,1340.85×
Washington26,8781.02×
Georgia26,3560.65×
Maryland20,8980.92×
Colorado20,4340.98×
Minnesota19,2811.02×
Indiana18,1540.75×
Oregon17,8191.18×
Wisconsin17,5720.89×
Tennessee17,0290.64×
Arizona16,9230.63×
Missouri15,9540.75×
South Carolina13,1120.66×
Connecticut12,0190.91×
Utah10,8560.92×
Alabama10,5790.57×
Kentucky10,5530.64×
Iowa8,9340.82×
Oklahoma8,8080.6×
Louisiana8,6220.51×
Kansas8,4030.81×
Nevada8,1510.64×
Mississippi7,9340.73×
New Hampshire7,4961.44×
Idaho7,3931.12×
Maine7,2331.53×
Arkansas7,0480.65×
Nebraska6,4590.98×
Hawaii6,4201.13×
West Virginia5,8220.95×
Rhode Island5,7901.38×
Alaska5,4471.93×
New Mexico5,2570.8×
Washington, District of Columbia5,2421.32×
Delaware5,1851.43×
Vermont5,1262.21×
Montana5,0651.38×
South Dakota4,6871.54×
North Dakota4,3811.62×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Europop audience
BrandAffinityCategory
Home construction1.72×Home & Garden
Litter box1.67×Pets & Animals
3D printing1.73×Technology & Electronics
Saving1.81×Business & Career
Panama2.19×Travel & Leisure
Mortgage insurance2.02×Business & Career
N1 road (South Africa)1.83×Travel & Leisure
IS (Infinite Stratos)1.59×Literature
Winemaking1.7×Food & Beverages
JTV (Indonesia)1.78×
Temple Grandin2.43×Literature
Arnold Palmer1.89×Sports
Penn & Teller2.54×Movies & TV
Temple Grandin2.21×Literature
Mackenzie Foy2.03×Fashion & Accessoires
Julius Caesar (play)1.7×
Commercial mortgage1.63×Business & Career
Salman Khan1.95×Movies & TV
Julio Cesar Chavez Jr.1.79×Sports
Eindhoven1.62×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Europop audience
TraitClusterScore
ExtroversionTHRILL2.07
Career OrientationPOWER1.52
Pet OwnershipJOY1.39
Urban LifestyleOPEN1.37
IndividualismJOY1.37
LGBTQ+ IdentityOPEN1.36

Worldwide distribution

Worldwide audience distribution share by country for Europop
CountryShare
United States24.2%
Mexico14.3%
Thailand6.9%

See Europop audiences in other countries

More Musical genre audiences in United States

Frequently asked questions

How many fans does Europop have in United States?

Europop has an estimated audience of 1,318,359 people in United States, concentrated in California and New York.

What is the gender split and age of Europop fans?

58.0% of Europop fans are female, 42.0% are male, with an average age of 33.0 years.

Which brands do Europop fans like most?

Europop fans show strongest brand affinity for Home construction (1.72×), Litter box (1.67×), and 3D printing (1.73×) over the country average.

Where do Europop fans live in United States?

Europop fans in United States are most concentrated in California (reach 126,837), New York (reach 65,075), and Texas (reach 63,926). These three regions account for the largest share of the active audience.

What other brands do Europop fans also like?

Beyond Europop itself, the audience over-indexes on Litter box (1.67×), 3D printing (1.73×), Saving (1.81×), and Panama (2.19×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Europop. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.