For the Win Audience in United States

For the Win logo

For the Win has an estimated audience of 6,072,194 people in United States. 19.1% are female, 80.9% are male, average age 41.9. Top regions: California, Texas, New York. Top brand affinities: Alaska, Nebraska, Graham Greene, Acoustic music, Consequence (rapper).

The average For the Win fan in United States is 41.9 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Alaska, Nebraska, Graham Greene, with strongest over-indexing on Alaska (4.1× the country average). Demographically, the For the Win audience skews more male with an average age of 41.9, and over-indexes on personality traits such as Early Adopter Mentality, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Type: Topic

Demographics of For the Win fans

Demographic split for For the Win audience in United States
MetricValue
Female19.1%
Male80.9%
Average age41.9
Estimated audience size6,072,194

Audience persona

The typical For the Win fan in United States is more male, around 41.9 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Alaska.

Top regions in United States

Top regions ranked by reach for For the Win in United States
RegionReachAffinity
California4,554,14616.15×
Texas219,5560.42×
New York181,9000.54×
Florida151,3150.37×
Illinois142,6880.71×
Ohio125,2020.67×
Colorado114,6231.2×
North Dakota98,1737.87×
Alabama91,7631.08×
Washington90,7220.74×
Arizona88,9280.72×
Minnesota84,7830.97×
Georgia79,5360.43×
North Carolina77,6000.42×
Nevada75,1551.28×
Pennsylvania73,8630.36×
Indiana70,6580.64×
Tennessee66,1410.54×
Virginia65,7600.44×
New Jersey62,9410.41×
Wisconsin53,0590.58×
Massachusetts50,0770.42×
Kansas48,9471.02×
Michigan47,1880.3×
Maryland43,9320.42×
Connecticut43,1760.71×
Oregon42,8050.61×
South Carolina39,4010.43×
Kentucky39,2930.52×
Arkansas31,1050.62×
Missouri30,1740.31×
Hawaii29,7481.14×
Louisiana29,1850.37×
Iowa24,8180.5×
Oklahoma23,4480.35×
Utah23,1660.43×
Washington, District of Columbia17,9680.98×
Mississippi13,1300.26×
Idaho11,1220.37×
New Mexico8,2170.27×
New Hampshire7,9390.33×
Alaska7,8120.6×
Nebraska7,7740.26×
West Virginia7,2260.26×
Rhode Island6,7080.35×
Delaware6,4360.38×
Montana6,2860.37×
South Dakota6,2050.44×
Wyoming5,8460.65×
Maine5,7460.26×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for For the Win audience
BrandAffinityCategory
Alaska4.1×Travel & Leisure
Nebraska1.71×Travel & Leisure
Graham Greene3.11×Literature
Acoustic music2.24×Music & Radio
Consequence (rapper)2.67×Music & Radio
Graham Greene (actor)2.36×
Atkins diet1.95×Health
Google Analytics1.67×Internet & Social Media
Chili con carne2.57×Food & Beverages
WESH1.55×Movies & TV
nbc chicago1.74×Movies & TV
Arutz Sheva1.76×News
Kerala1.57×Travel & Leisure
Shelby Foote2.9×Literature
Leprechaun2.11×Literature
Dubuque, Iowa2.73×Travel & Leisure
Grover Cleveland1.62×Politics & Society
Laguna (province)1.88×
Alan Greenspan2.5×Business & Career
Israeli cuisine1.56×Food & Beverages

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by For the Win audience
TraitClusterScore
Early Adopter MentalityPOWER1.72
Risk AppetiteTHRILL1.57
Family OrientationCONSERVATISM1.41
Luxury OrientationPREMIUM1.36
Quality AwarenessPREMIUM1.23
SustainabilityBALANCE1.08

Worldwide distribution

Worldwide audience distribution share by country for For the Win
CountryShare
United States99.7%
Germany0.2%
Canada0.1%

See For the Win audiences in other countries

More audiences in United States

Frequently asked questions

How many fans does For the Win have in United States?

For the Win has an estimated audience of 6,072,194 people in United States, concentrated in California and Texas.

What is the gender split and age of For the Win fans?

19.1% of For the Win fans are female, 80.9% are male, with an average age of 41.9 years.

Which brands do For the Win fans like most?

For the Win fans show strongest brand affinity for Alaska (4.1×), Nebraska (1.71×), and Graham Greene (3.11×) over the country average.

Where do For the Win fans live in United States?

For the Win fans in United States are most concentrated in California (reach 4,554,146), Texas (reach 219,556), and New York (reach 181,900). These three regions account for the largest share of the active audience.

What other brands do For the Win fans also like?

Beyond For the Win itself, the audience over-indexes on Nebraska (1.71×), Graham Greene (3.11×), Acoustic music (2.24×), and Consequence (rapper) (2.67×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for For the Win. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.