Impractical Jokers Audience in United States

Impractical Jokers logo

Impractical Jokers has an estimated audience of 2,603,695 people in United States. 44.5% are female, 55.5% are male, average age 36.6. Top regions: California, Texas, New York. Top brand affinities: Aaron Rodgers, Capital One, Falling Skies, Google Maps, Beetlejuice.

The average Impractical Jokers fan in United States is 36.6 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Aaron Rodgers, Capital One, Falling Skies, with strongest over-indexing on Aaron Rodgers (17.06× the country average). Demographically, the Impractical Jokers audience skews more male with an average age of 36.6, and over-indexes on personality traits such as LGBTQ+ Identity, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series

Demographics of Impractical Jokers fans

Demographic split for Impractical Jokers audience in United States
MetricValue
Female44.5%
Male55.5%
Average age36.6
Estimated audience size2,603,695

Audience persona

The typical Impractical Jokers fan in United States is more male, around 36.6 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Aaron Rodgers.

Top regions in United States

Top regions ranked by reach for Impractical Jokers in United States
RegionReachAffinity
California267,3030.93×
Texas207,6060.93×
New York175,5291.21×
Florida167,7900.95×
Pennsylvania111,5321.27×
Ohio95,7061.19×
Illinois95,5141.1×
New Jersey80,9971.22×
North Carolina74,9940.96×
Michigan74,8531.1×
Georgia70,8830.88×
Virginia58,6260.92×
Indiana57,4151.21×
Massachusetts56,5281.1×
Arizona54,9341.03×
Tennessee52,3421×
Washington50,6720.97×
Missouri47,1101.12×
Wisconsin41,7871.07×
Colorado40,1100.98×
Kentucky37,7051.16×
Maryland37,2920.83×
Minnesota36,7430.98×
South Carolina34,0570.87×
Connecticut31,6931.21×
Oregon31,6131.06×
Oklahoma30,7941.07×
Alabama29,9240.82×
Louisiana28,0360.84×
Nevada26,2281.04×
Utah25,4311.09×
Iowa21,5391×
Kansas20,9711.02×
Arkansas19,3770.9×
Mississippi15,1260.71×
West Virginia13,5051.11×
New Hampshire13,3691.3×
Idaho12,5440.96×
Nebraska12,1910.93×
Maine11,5791.24×
New Mexico10,6980.82×
Rhode Island10,1691.23×
Hawaii9,1160.81×
Montana6,3770.88×
Delaware6,2760.87×
Washington, District of Columbia5,4020.69×
South Dakota5,2180.87×
North Dakota5,0890.95×
Alaska4,6100.83×
Vermont4,3810.96×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Impractical Jokers audience
BrandAffinityCategory
Aaron Rodgers17.06×Sports
Capital One10.06×Business & Career
Falling Skies79.56×Movies & TV
Google Maps9.23×Internet & Social Media
Beetlejuice11.1×Movies & TV
Tony Hawk49.41×Sports
Bruce Willis14.58×Movies & TV
Circle K13.82×Shopping
Indeed.com7.33×Business & Career
Rizzoli & Isles83.95×Movies & TV
CarGurus9.46×Cars & Mobility
AccuWeather10.2×Home & Garden
Ozzy Osbourne14.65×Music & Radio
Kevin James20.99×Movies & TV
DeviantArt10.72×Internet & Social Media
Margot Robbie13.63×Movies & TV
Blake Lively14.11×Movies & TV
Luka Dončić14.52×Sports
PSV Eindhoven48.31×Sports
Enterprise Rent-A-Car7.96×Cars & Mobility

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Impractical Jokers audience
TraitClusterScore
LGBTQ+ IdentityOPEN1.77
ExtroversionTHRILL1.49
Early Adopter MentalityPOWER1.16
Risk AppetiteTHRILL1.14
Price SensitivityPREMIUM1.12
Community OrientationOPEN1.11

Worldwide distribution

Worldwide audience distribution share by country for Impractical Jokers
CountryShare
United States62.9%
United Kingdom6.3%
Canada3.3%

See Impractical Jokers audiences in other countries

More TV series audiences in United States

Frequently asked questions

How many fans does Impractical Jokers have in United States?

Impractical Jokers has an estimated audience of 2,603,695 people in United States, concentrated in California and Texas.

What is the gender split and age of Impractical Jokers fans?

44.5% of Impractical Jokers fans are female, 55.5% are male, with an average age of 36.6 years.

Which brands do Impractical Jokers fans like most?

Impractical Jokers fans show strongest brand affinity for Aaron Rodgers (17.06×), Capital One (10.06×), and Falling Skies (79.56×) over the country average.

Where do Impractical Jokers fans live in United States?

Impractical Jokers fans in United States are most concentrated in California (reach 267,303), Texas (reach 207,606), and New York (reach 175,529). These three regions account for the largest share of the active audience.

What other brands do Impractical Jokers fans also like?

Beyond Impractical Jokers itself, the audience over-indexes on Capital One (10.06×), Falling Skies (79.56×), Google Maps (9.23×), and Beetlejuice (11.1×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Impractical Jokers. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.