Rascasse Audience Intelligence

Impractical Jokers Audience in United States

A data profile of the people who buy, follow and care about Impractical Jokers in United States — modelled from more than twelve digital signal sources. Impractical Jokers has an estimated audience of 2,577,587 people in United States.

The average Impractical Jokers fan in United States is 36.6 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Rizzoli & Isles, Katey Sagal, Matthew Perry, with strongest over-indexing on Rizzoli & Isles (72.23× the country average).

Demographically, the Impractical Jokers audience skews more male with an average age of 36.6, and over-indexes on personality traits such as Patriotism, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Impractical Jokers fan in United States is more male, around 36.6 years old, with strong Patriotism tendencies and a notable affinity for Rizzoli & Isles.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Impractical Jokers profile in United States.

Audience size
2.6M
in United States
Gender
44.5%
55.5% male
Age
36.6
average years
Country rank
#11649
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

-7%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Impractical Jokers viewers

44.5% are female, 55.5% are male, average age 36.6.

Fig. 02

Gender split

44.5%
Female
55.5%
Male
Demographic split for Impractical Jokers audience in United States
MetricValue
Female44.5%
Male55.5%
Average age36.6
Estimated audience size2,577,587
Fig. 03

Age distribution

Ø 36.6
average years
Age distribution of the Impractical Jokers audience in United States
Age bracketShare%
16-1926%
20-2922%
30-3920%
40-4917%
50+16%
Fig. 04

Worldwide distribution

60.2%

of the worldwide Impractical Jokers audience comes from United States.

Worldwide audience distribution share by country for Impractical Jokers
CountryShare
United States60.2%
United Kingdom5.9%
Canada4.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Impractical Jokers audience in United States is strongest.

Fig. 05

Top regions by affinity

Impractical Jokers fans by region: top regions in United States
#RegionReachAffinity×
01New Hampshire~10K1.27×
02Kentucky~40K1.25×
03Rhode Island~10K1.24×
04Pennsylvania~100K1.21×
05Maine~10K1.19×
06Indiana~60K1.18×
07Connecticut~30K1.17×
08West Virginia~10K1.16×
09New Jersey~80K1.15×
10Ohio~90K1.14×
11New York~200K1.12×
12Missouri~50K1.11×
13Wisconsin~40K1.09×
14Michigan~70K1.07×
15Oklahoma~30K1.07×
16Utah~20K1.07×
17Massachusetts~50K1.06×
18Illinois~90K1.04×
19Kansas~20K1.04×
20Oregon~30K1.03×
21Iowa~20K1.03×
22North Dakota~6K1.03×
23Idaho~10K1.02×
24Arizona~50K1.00×
25Nevada~30K1.00×
26Tennessee~50K0.99×
27South Dakota~6K0.99×
28Vermont~5K0.99×
29Minnesota~40K0.97×
30Nebraska~10K0.97×
31Colorado~40K0.96×
32Arkansas~20K0.96×
33Washington~50K0.94×
34Delaware~7K0.93×
35Montana~7K0.93×
36Alaska~5K0.93×
37North Carolina~70K0.92×
38Florida~200K0.91×
39Virginia~60K0.89×
40California~300K0.88×
41Texas~200K0.88×
42South Carolina~30K0.87×
43Georgia~70K0.86×
44Louisiana~30K0.86×
45New Mexico~10K0.86×
46Alabama~30K0.85×
47Hawaii~9K0.84×
48Maryland~40K0.82×
49Mississippi~20K0.76×
50Washington, District of Columbia~5K0.69×
Fig. 06

Affinity by region

Affinity by region — Impractical Jokers, United States
0.69×1.00×1.27×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Impractical Jokers audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Impractical Jokers audience
#·InterestCategoryAffinity×
01Rizzoli & IslesMovies & TV72.23×
02Six Feet Under (TV series)Movies & TV30.63×
03Matthew PerryMovies & TV22.71×
04Katey SagalMovies & TV19.22×
05Dexter's LaboratoryLiterature17.67×
06BoratMovies & TV15.87×
07The O.C.Movies & TV14.64×
08Marlon WayansMovies & TV13.49×
09Steven UniverseMovies & TV12.45×
10Looney TunesMovies & TV12.30×
11Political satireLiterature10.95×
12ZoolanderMovies & TV10.21×
13Johnny KnoxvilleMovies & TV10.05×
14Chelsea HandlerMovies & TV9.04×
15Bert KreischerMovies & TV8.40×
16Christopher WalkenMovies & TV8.06×
17Rick and MortyMovies & TV5.32×
18SubwayFood & Beverages2.28×
19Pizza HutFood & Beverages2.26×
20Planet FitnessSports2.00×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Impractical Jokers audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Impractical Jokers audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.66×
Convenience OrientationPREMIUM1.53×
Price SensitivityPREMIUM1.37×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Impractical Jokers audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.69×
MindfulnessBALANCE0.78×
TravellingTHRILL0.78×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Impractical Jokers have in United States?

Impractical Jokers has an estimated audience of 2,577,587 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Impractical Jokers viewers?

44.5% of Impractical Jokers fans are female, 55.5% are male, with an average age of 36.6 years.

03

Which brands do Impractical Jokers fans like most?

Impractical Jokers fans show strongest brand affinity for Rizzoli & Isles (72.23×), Katey Sagal (19.22×), and Matthew Perry (22.71×) over the country average.

04

Where do Impractical Jokers fans live in United States?

Impractical Jokers fans in United States are most concentrated in California (reach ~300K), Texas (reach ~200K), and New York (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Impractical Jokers fans also like?

Beyond Impractical Jokers itself, the audience over-indexes on Katey Sagal (19.22×), Matthew Perry (22.71×), Six Feet Under (TV series) (30.63×), and Marlon Wayans (13.49×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Impractical Jokers. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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