Intermodal freight transport Audience in United States

Intermodal freight transport logo

Intermodal freight transport has an estimated audience of 1,186,111 people in United States. 33.4% are female, 66.6% are male, average age 44.8. Top regions: Texas, California, New York. Top brand affinities: Urban Outfitters, Minnesota, Israel, Zoo Tycoon (series), Emperor Entertainment Group.

The average Intermodal freight transport fan in United States is 44.8 years old, more male, and lives primarily in Texas. The audience is concentrated in Texas, California, New York. Top brand affinities include Urban Outfitters, Minnesota, Israel, with strongest over-indexing on Urban Outfitters (4.95× the country average). Demographically, the Intermodal freight transport audience skews more male with an average age of 44.8, and over-indexes on personality traits such as Patriotism, Career Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Business & Career · Type: Topic

Demographics of Intermodal freight transport fans

Demographic split for Intermodal freight transport audience in United States
MetricValue
Female33.4%
Male66.6%
Average age44.8
Estimated audience size1,186,111

Audience persona

The typical Intermodal freight transport fan in United States is more male, around 44.8 years old, with strong Patriotism tendencies and a notable affinity for Urban Outfitters.

Top regions in United States

Top regions ranked by reach for Intermodal freight transport in United States
RegionReachAffinity
Texas80,3920.79×
California79,8850.61×
New York57,5330.87×
Florida47,0660.59×
Illinois45,5641.15×
Georgia39,7641.09×
Ohio30,2360.83×
Pennsylvania28,7060.72×
Michigan26,2410.85×
New Jersey25,2550.84×
North Carolina23,3530.65×
Arizona22,5480.93×
Virginia22,2640.77×
Tennessee19,0390.8×
Wisconsin16,8890.95×
South Carolina16,3250.91×
Indiana15,9060.73×
Arkansas15,6011.6×
Missouri14,5940.76×
Massachusetts14,2560.61×
Washington14,2470.6×
Minnesota14,0610.83×
Colorado13,5470.72×
Maryland13,0100.64×
Alabama12,2630.74×
Kentucky12,2000.82×
Mississippi10,9761.12×
Iowa10,7261.1×
Utah8,8920.84×
Louisiana8,7830.57×
Oklahoma8,5820.65×
Kansas8,3690.9×
Connecticut7,6650.64×
Oregon7,5140.55×
Wyoming5,8643.34×
Nevada5,7990.51×
Idaho5,4390.91×
West Virginia5,4370.98×
Alaska5,4252.14×
Hawaii4,7960.94×
Nebraska4,7520.8×
Montana4,7291.44×
South Dakota4,6681.7×
Washington, District of Columbia4,6621.31×
Delaware4,5781.4×
North Dakota4,5451.87×
New Hampshire4,4800.96×
New Mexico4,3640.73×
Rhode Island4,3261.15×
Maine4,3231.02×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Intermodal freight transport audience
BrandAffinityCategory
Urban Outfitters4.95×Shopping
Minnesota2.45×Travel & Leisure
Israel2.43×Travel & Leisure
Zoo Tycoon (series)20×Games
Emperor Entertainment Group10.14×Business & Career
Pro-Ject3.06×Music & Radio
N1 road (South Africa)2.91×Travel & Leisure
Racing1.73×Cars & Mobility
Voter registration3.07×Politics & Society
Magazine (band)3.89×Music & Radio
Electrolyte2.81×Health
Wikia1.86×Internet & Social Media
MK2.24×Music & Radio
WSVN3.68×Movies & TV
ABC 7 Chicago2.21×Movies & TV
Home staging2.61×Home & Garden
Keith Stanfield3.13×Movies & TV
Noodle (Gorillaz)1.68×Music & Radio
Hog Hunting1.58×Sports
edureka16.72×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Intermodal freight transport audience
TraitClusterScore
PatriotismCONSERVATISM3.3
Career OrientationPOWER2.01
Risk AppetiteTHRILL1.77
Need for SecurityCONSERVATISM1.66
Quality AwarenessPREMIUM1.64
Urban LifestyleOPEN1.58

Worldwide distribution

Worldwide audience distribution share by country for Intermodal freight transport
CountryShare
United States46.1%
Australia6.2%
United Kingdom5.7%

See Intermodal freight transport audiences in other countries

More Business & Career audiences in United States

Frequently asked questions

How many fans does Intermodal freight transport have in United States?

Intermodal freight transport has an estimated audience of 1,186,111 people in United States, concentrated in Texas and California.

What is the gender split and age of Intermodal freight transport fans?

33.4% of Intermodal freight transport fans are female, 66.6% are male, with an average age of 44.8 years.

Which brands do Intermodal freight transport fans like most?

Intermodal freight transport fans show strongest brand affinity for Urban Outfitters (4.95×), Minnesota (2.45×), and Israel (2.43×) over the country average.

Where do Intermodal freight transport fans live in United States?

Intermodal freight transport fans in United States are most concentrated in Texas (reach 80,392), California (reach 79,885), and New York (reach 57,533). These three regions account for the largest share of the active audience.

What other brands do Intermodal freight transport fans also like?

Beyond Intermodal freight transport itself, the audience over-indexes on Minnesota (2.45×), Israel (2.43×), Zoo Tycoon (series) (20×), and Emperor Entertainment Group (10.14×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Intermodal freight transport. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.