Rascasse Audience Intelligence

Iowa State Cyclones Audience in United States

A data profile of the people who buy, follow and care about Iowa State Cyclones in United States — modelled from more than twelve digital signal sources. Iowa State Cyclones has an estimated audience of 486,135 people in United States.

The average Iowa State Cyclones fan in United States is 40.4 years old, balanced, and lives primarily in Iowa.

The audience is concentrated in Iowa, California, Texas.

Top brand affinities include Iowa State University, Iowa Hawkeyes football, University of Iowa, with strongest over-indexing on Iowa State University (77.39× the country average).

Demographically, the Iowa State Cyclones audience skews balanced with an average age of 40.4, and over-indexes on personality traits such as Patriotism, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Iowa State Cyclones fan in United States is balanced, around 40.4 years old, with strong Patriotism tendencies and a notable affinity for Iowa State University.

Category: Sports · Type: Team

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Iowa State Cyclones profile in United States.

Audience size
486K
in United States
Gender
47.4%
52.6% male
Age
40.4
average years
Country rank
#37278
Team in United States
Fig. 01

Search interest · 12-month trend

-4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Iowa State Cyclones fans

47.4% are female, 52.6% are male, average age 40.4.

Fig. 02

Gender split

47.4%
Female
52.6%
Male
Demographic split for Iowa State Cyclones audience in United States
MetricValue
Female47.4%
Male52.6%
Average age40.4
Estimated audience size486,135
Fig. 03

Age distribution

Ø 40.4
average years
Age distribution of the Iowa State Cyclones audience in United States
Age bracketShare%
16-1924%
20-2913%
30-3915%
40-4921%
50+27%
Fig. 04

Worldwide distribution

95.9%

of the worldwide Iowa State Cyclones audience comes from United States.

Worldwide audience distribution share by country for Iowa State Cyclones
CountryShare
United States95.9%
Germany2.0%
Canada0.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Iowa State Cyclones audience in United States is strongest.

Fig. 05

Top regions by affinity

Iowa State Cyclones fans by region: top regions in United States
#RegionReachAffinity×
01Iowa~100K27.48×
02Nebraska~7K2.67×
03Minnesota~10K1.97×
04South Dakota~2K1.48×
05Kansas~4K1.10×
06Missouri~7K0.95×
07Alaska<1K0.93×
08Wisconsin~7K0.92×
09Vermont<1K0.92×
10North Dakota<1K0.91×
11Illinois~10K0.90×
12Delaware~1K0.90×
13West Virginia~2K0.89×
14New Hampshire~2K0.89×
15Hawaii~2K0.88×
16Maine~2K0.88×
17Rhode Island~1K0.88×
18Montana~1K0.88×
19New Mexico~2K0.85×
20Washington, District of Columbia~1K0.85×
21Idaho~2K0.84×
22Mississippi~3K0.83×
23Colorado~6K0.82×
24Arkansas~3K0.78×
25Louisiana~5K0.77×
26Connecticut~4K0.76×
27Oklahoma~4K0.73×
28Utah~3K0.72×
29Kentucky~4K0.71×
30Nevada~3K0.71×
31Alabama~5K0.70×
32Oregon~4K0.69×
33South Carolina~5K0.68×
34Maryland~5K0.66×
35Arizona~6K0.65×
36Tennessee~6K0.62×
37Indiana~6K0.62×
38Massachusetts~6K0.60×
39New Jersey~7K0.59×
40Washington~6K0.57×
41Michigan~7K0.55×
42Virginia~7K0.55×
43Georgia~8K0.53×
44North Carolina~8K0.53×
45Ohio~8K0.52×
46Pennsylvania~8K0.50×
47New York~10K0.41×
48Texas~20K0.40×
49Florida~10K0.40×
50California~20K0.32×
Fig. 06

Affinity by region

Affinity by region — Iowa State Cyclones, United States
0.32×1.00×27.48×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Iowa State Cyclones audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Iowa State Cyclones audience
#·InterestCategoryAffinity×
01Iowa State UniversityBusiness & Career77.39×
02Iowa Hawkeyes footballSports36.63×
03Kansas State Wildcats men's basketballSports31.50×
04University of IowaBusiness & Career20.09×
05Super Size MeMovies & TV18.60×
06Hy-VeeShopping10.22×
07Texas Longhorns footballSports8.55×
08Garden centreHome & Garden7.73×
09Casey's General StoresFood & Beverages7.02×
10Kwik TripShopping6.17×
11Weather forecastingHome & Garden5.77×
12Chicago CubsSports5.34×
13FedExBusiness & Career3.76×
14Mortgage loansBusiness & Career2.90×
15SubwayFood & Beverages2.64×
16PinterestInternet & Social Media2.55×
17Planet FitnessSports2.24×
18GolfSports2.20×
19BarbecueFood & Beverages2.07×
20FurnitureHome & Garden1.89×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Iowa State Cyclones audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Iowa State Cyclones audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.07×
Convenience OrientationPREMIUM1.99×
Community OrientationOPEN1.74×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Iowa State Cyclones audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.69×
ExtroversionTHRILL0.74×
Healthy LifestyleBALANCE0.77×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Iowa State Cyclones have in United States?

Iowa State Cyclones has an estimated audience of 486,135 people in United States, concentrated in Iowa and California.

02

What is the gender split and age of Iowa State Cyclones fans?

47.4% of Iowa State Cyclones fans are female, 52.6% are male, with an average age of 40.4 years.

03

Which brands do Iowa State Cyclones fans like most?

Iowa State Cyclones fans show strongest brand affinity for Iowa State University (77.39×), Iowa Hawkeyes football (36.63×), and University of Iowa (20.09×) over the country average.

04

Where do Iowa State Cyclones fans live in United States?

Iowa State Cyclones fans in United States are most concentrated in Iowa (reach ~100K), California (reach ~20K), and Texas (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Iowa State Cyclones fans also like?

Beyond Iowa State Cyclones itself, the audience over-indexes on Iowa Hawkeyes football (36.63×), University of Iowa (20.09×), Hy-Vee (10.22×), and Chicago Cubs (5.34×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Iowa State Cyclones. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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