Italo disco Audience in United States

Italo disco logo

Italo disco has an estimated audience of 918,258 people in United States. 41.0% are female, 59.0% are male, average age 41.1. Top regions: California, New York, Texas. Top brand affinities: Manila Sound, Intelligent dance music, Electronic body music, Hardstyle, Detroit techno.

The average Italo disco fan in United States is 41.1 years old, more male, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Manila Sound, Intelligent dance music, Electronic body music, with strongest over-indexing on Manila Sound (83.45× the country average). Demographically, the Italo disco audience skews more male with an average age of 41.1, and over-indexes on personality traits such as Sustainability, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Topic · Subtype: Musical genre

Demographics of Italo disco fans

Demographic split for Italo disco audience in United States
MetricValue
Female41.0%
Male59.0%
Average age41.1
Estimated audience size918,258

Audience persona

The typical Italo disco fan in United States is more male, around 41.1 years old, with strong Sustainability tendencies and a notable affinity for Manila Sound.

Top regions in United States

Top regions ranked by reach for Italo disco in United States
RegionReachAffinity
California157,7941.56×
New York92,0351.79×
Texas55,1810.7×
Illinois52,0281.7×
Florida46,5170.75×
Pennsylvania27,0020.87×
New Jersey25,7361.1×
North Carolina21,1070.76×
Ohio21,0210.74×
Massachusetts19,7601.09×
Washington19,5541.06×
Virginia19,1640.86×
Oregon18,5491.76×
Georgia15,7020.56×
Michigan14,1560.59×
Maryland13,1790.83×
Colorado12,9110.89×
Minnesota12,8540.98×
Arizona10,9070.58×
Tennessee10,0070.54×
Wisconsin9,4890.69×
Missouri8,7290.59×
Connecticut8,1500.88×
Nevada7,8050.88×
South Carolina6,5100.47×
Indiana6,0090.36×
Oklahoma5,7040.56×
Mississippi5,2520.69×
Utah5,1060.62×
Washington, District of Columbia4,8331.75×
Alabama4,7090.37×
Louisiana4,6700.39×
Arkansas4,6660.62×
Kentucky4,4910.39×
West Virginia4,3361.01×
Alaska4,3272.2×
Iowa4,1190.54×
Kansas4,0050.55×
Idaho4,0040.87×
Hawaii3,8250.97×
Montana3,7721.48×
New Mexico3,7700.82×
South Dakota3,7231.75×
North Dakota3,6251.92×
New Hampshire3,5720.99×
Wyoming3,5072.58×
Nebraska3,4980.76×
Rhode Island3,4501.18×
Maine3,4481.05×
Vermont3,3932.1×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Italo disco audience
BrandAffinityCategory
Manila Sound83.45×Music & Radio
Intelligent dance music59.79×Music & Radio
Electronic body music112.22×Music & Radio
Hardstyle71.18×Music & Radio
Detroit techno40.21×Music & Radio
Trance music21.51×Music & Radio
Philadelphia soul28.34×Music & Radio
Acid techno82.33×Music & Radio
Acid jazz27.61×Music & Radio
Andre the Giant24.88×Sports
Dead Poet Society22.04×Music & Radio
Superman3.62×Movies & TV
Alternative dance16.92×Music & Radio
African-American music5.07×Music & Radio
Musical composition8.91×Music & Radio
G-funk14.65×Music & Radio
Chicago house17.22×Music & Radio
Eurodance17.35×Music & Radio
Wikipedia4.67×Internet & Social Media
House music6.1×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Italo disco audience
TraitClusterScore
SustainabilityBALANCE2.32
Early Adopter MentalityPOWER2.07
Risk AppetiteTHRILL1.98
Urban LifestyleOPEN1.91
LGBTQ+ IdentityOPEN1.8
Design AffinityPREMIUM1.79

Worldwide distribution

Worldwide audience distribution share by country for Italo disco
CountryShare
Germany11.4%
Italy9.6%
United States8.9%

See Italo disco audiences in other countries

More Musical genre audiences in United States

Frequently asked questions

How many fans does Italo disco have in United States?

Italo disco has an estimated audience of 918,258 people in United States, concentrated in California and New York.

What is the gender split and age of Italo disco fans?

41.0% of Italo disco fans are female, 59.0% are male, with an average age of 41.1 years.

Which brands do Italo disco fans like most?

Italo disco fans show strongest brand affinity for Manila Sound (83.45×), Intelligent dance music (59.79×), and Electronic body music (112.22×) over the country average.

Where do Italo disco fans live in United States?

Italo disco fans in United States are most concentrated in California (reach 157,794), New York (reach 92,035), and Texas (reach 55,181). These three regions account for the largest share of the active audience.

What other brands do Italo disco fans also like?

Beyond Italo disco itself, the audience over-indexes on Intelligent dance music (59.79×), Electronic body music (112.22×), Hardstyle (71.18×), and Detroit techno (40.21×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Italo disco. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.