Rascasse Audience Intelligence

G-funk Audience in United States

A data profile of the people who buy, follow and care about G-funk in United States — modelled from more than twelve digital signal sources. G-funk has an estimated audience of 5,470,505 people in United States.

#149among Musical genre in United States#3568among Topic in United States#523in Music & Radio

The average G-funk fan in United States is 33.9 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Chicano rap, Forest Whitaker, Concerts, with strongest over-indexing on Chicano rap (9.28× the country average).

Demographically, the G-funk audience skews more male with an average age of 33.9, and over-indexes on personality traits such as Early Adopter Mentality, Risk Appetite.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical G-funk fan in United States is more male, around 33.9 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Chicano rap.

Category: Music & Radio · Type: Topic · Subtype: Musical genre

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the G-funk profile in United States.

Audience size
5.5M
in United States
Gender
39.9%♀
60.1% male
Age
33.9
average years
Country rank
#6167
Topic in United States
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of G-funk fans

39.9% are female, 60.1% are male, average age 33.9.

Fig. 02

Gender split

39.9%
Female
60.1%
Male
Demographic split for G-funk audience in United States
MetricValue
Female39.9%
Male60.1%
Average age33.9
Estimated audience size5,470,505
Fig. 03

Age distribution

Ø 33.9
average years
Age distribution of the G-funk audience in United States
Age bracketShare%
16-1932%
20-2923%
30-3919%
40-4915%
50+11%
Fig. 04

Worldwide distribution

35.2%

of the worldwide G-funk audience comes from United States.

Worldwide audience distribution share by country for G-funk
CountryShare
United States35.2%
Brazil11.1%
United Kingdom6.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the G-funk audience in United States is strongest.

Fig. 05

Top regions by affinity

G-funk fans by region: top regions in United States
#RegionReachAffinity×
01California~1M1.72×
02Alaska~10K1.12×
03Vermont~10K1.11×
04North Dakota~10K1.09×
05Arizona~100K1.07×
06Washington~100K1.05×
07Montana~20K1.05×
08South Dakota~10K1.05×
09Oregon~70K1.04×
10New Mexico~30K1.03×
11Nevada~50K1.02×
12Washington, District of Columbia~20K1.02×
13Mississippi~50K1.01×
14Idaho~30K1.01×
15Rhode Island~20K1.01×
16Delaware~20K1.01×
17Missouri~90K1.00×
18New Hampshire~20K1.00×
19Maine~20K1.00×
20Nebraska~30K0.99×
21West Virginia~30K0.99×
22Hawaii~20K0.99×
23Maryland~90K0.97×
24Louisiana~70K0.97×
25Oklahoma~60K0.97×
26Michigan~100K0.96×
27Colorado~80K0.96×
28Arkansas~40K0.96×
29Kansas~40K0.96×
30Georgia~200K0.95×
31New Jersey~100K0.95×
32Iowa~40K0.95×
33Alabama~70K0.94×
34Kentucky~60K0.94×
35Connecticut~50K0.94×
36Massachusetts~100K0.93×
37South Carolina~80K0.93×
38Minnesota~70K0.93×
39Utah~50K0.93×
40North Carolina~200K0.92×
41Indiana~90K0.92×
42Wisconsin~80K0.92×
43New York~300K0.91×
44Ohio~200K0.91×
45Illinois~200K0.90×
46Tennessee~100K0.90×
47Virginia~100K0.89×
48Pennsylvania~200K0.88×
49Texas~400K0.86×
50Florida~300K0.77×
Fig. 06

Affinity by region

Affinity by region — G-funk, United States
0.77×1.00×1.72×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the G-funk audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for G-funk audience
#·InterestCategoryAffinity×
01Italo discoMusic & Radio14.65×
02Forest WhitakerMovies & TV12.52×
03Chicano rapMusic & Radio9.28×
04International educationBusiness & Career7.58×
05Katt WilliamsMovies & TV7.13×
06Anthony JoshuaSports6.37×
07Teyana TaylorMovies & TV4.79×
08Snoop DoggMusic & Radio4.71×
09Rick and MortyMovies & TV3.54×
10Gangsta rapMusic & Radio3.30×
11British hip hopMusic & Radio3.03×
12Hair ExtensionsBeauty & Wellness2.93×
13Internet celebrityInternet & Social Media2.74×
14Broadway theatreTravel & Leisure2.65×
15RadioTechnology & Electronics2.07×
16ConcertsMusic & Radio1.85×
17Instant messagingInternet & Social Media1.85×
18Blues musicMusic & Radio1.74×
19Music videosMusic & Radio1.60×
20TikTokInternet & Social Media1.54×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the G-funk audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by G-funk audience · What stands out
TraitClusterDeviationScore
Early Adopter MentalityPOWER1.49×
Risk AppetiteTHRILL1.40×
Community OrientationOPEN1.38×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by G-funk audience · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM0.65×
CreativityOPEN0.74×
SustainabilityBALANCE0.82×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does G-funk have in United States?

G-funk has an estimated audience of 5,470,505 people in United States, concentrated in California and Texas.

02

What is the gender split and age of G-funk fans?

39.9% of G-funk fans are female, 60.1% are male, with an average age of 33.9 years.

03

Which brands do G-funk fans like most?

G-funk fans show strongest brand affinity for Chicano rap (9.28×), Forest Whitaker (12.52×), and Concerts (1.85×) over the country average.

04

Where do G-funk fans live in United States?

G-funk fans in United States are most concentrated in California (reach ~1M), Texas (reach ~400K), and Florida (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do G-funk fans also like?

Beyond G-funk itself, the audience over-indexes on Forest Whitaker (12.52×), Concerts (1.85×), Anthony Joshua (6.37×), and Teyana Taylor (4.79×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Musical genre audiences in United States

See G-funk audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for G-funk. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →