A data profile of the people who buy, follow and care about G-funk in Germany — modelled from more than twelve digital signal sources. G-funk has an estimated audience of 681,681 people in Germany.
The average G-funk fan in Germany is 30.6 years old, more male, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Nelly, German language, Underground hip hop, with strongest over-indexing on Nelly (64.12× the country average).
Demographically, the G-funk audience skews more male with an average age of 30.6, and over-indexes on personality traits such as Extroversion, Risk Appetite.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical G-funk fan in Germany is more male, around 30.6 years old, with strong Extroversion tendencies and a notable affinity for Nelly.
The key figures that characterise the G-funk profile in Germany.
33.3% are female, 66.7% are male, average age 30.6.
| Metric | Value |
|---|---|
| Female | 33.3% |
| Male | 66.7% |
| Average age | 30.6 |
| Estimated audience size | 681,681 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 42% | |
| 20-29 | 24% | |
| 30-39 | 17% | |
| 40-49 | 10% | |
| 50+ | 7% |
of the worldwide G-funk audience comes from Germany.
| Country | Share |
|---|---|
| United States | 35.2% |
| Brazil | 11.1% |
| United Kingdom | 6.3% |
Where the G-funk audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Bremen | ~7K | 1.18× | |
| 02 | Saarland | ~9K | 1.08× | |
| 03 | Berlin | ~30K | 1.01× | |
| 04 | Thüringen | ~20K | 1.01× | |
| 05 | Mecklenburg-Vorpommern | ~10K | 1.01× | |
| 06 | Sachsen-Anhalt | ~20K | 1.00× | |
| 07 | Brandenburg | ~20K | 0.99× | |
| 08 | Hamburg | ~20K | 0.98× | |
| 09 | Schleswig-Holstein | ~20K | 0.96× | |
| 10 | Hessen | ~50K | 0.95× | |
| 11 | Rheinland-Pfalz | ~30K | 0.95× | |
| 12 | Sachsen | ~30K | 0.94× | |
| 13 | Nordrhein-Westfalen | ~100K | 0.93× | |
| 14 | Niedersachsen | ~60K | 0.93× | |
| 15 | Baden-Württemberg | ~80K | 0.90× | |
| 16 | Bayern | ~100K | 0.87× |
The strongest cross-interests of the G-funk audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Nelly | Music & Radio | 64.12× | ||
| 02 | American Music Award | Music & Radio | 21.13× | ||
| 03 | T.I. | Music & Radio | 19.89× | ||
| 04 | Aaliyah | Music & Radio | 15.26× | ||
| 05 | Playlist | Music & Radio | 14.23× | ||
| 06 | Acid jazz | Music & Radio | 13.17× | ||
| 07 | Snoop Dogg | Music & Radio | 10.40× | ||
| 08 | Italo disco | Music & Radio | 7.73× | ||
| 09 | Underground hip hop | Music & Radio | 7.22× | ||
| 10 | Country rap | Music & Radio | 7.04× | ||
| 11 | German language | Politics & Society | 6.47× | ||
| 12 | Gangsta rap | Music & Radio | 5.18× | ||
| 13 | Contemporary R&B | Music & Radio | 4.79× | ||
| 14 | Car wash | Cars & Mobility | 4.61× | ||
| 15 | Robert Redford | Movies & TV | 4.26× | ||
| 16 | Nature | Home & Garden | 3.18× | ||
| 17 | Tagesschau | Movies & TV | 2.96× | ||
| 18 | Transfermarkt | Sports | 2.55× | ||
| 19 | Family | Kids & Family | 1.92× | ||
| 20 | Germany | Travel & Leisure | 1.58× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 1.73× | |
| Risk Appetite | THRILL | 1.60× | |
| Spirituality | BALANCE | 1.59× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| DIY Mentality | THRILL | 0.60× | |
| Creativity | OPEN | 0.64× | |
| Healthy Lifestyle | BALANCE | 0.71× |
G-funk has an estimated audience of 681,681 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
33.3% of G-funk fans are female, 66.7% are male, with an average age of 30.6 years.
G-funk fans show strongest brand affinity for Nelly (64.12×), German language (6.47×), and Underground hip hop (7.22×) over the country average.
G-funk fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~100K), and Baden-Württemberg (reach ~80K). These three regions account for the largest share of the active audience.
Beyond G-funk itself, the audience over-indexes on German language (6.47×), Underground hip hop (7.22×), Playlist (14.23×), and Tagesschau (2.96×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for G-funk. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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