Snoop Dogg Audience in Germany
Snoop Dogg has an estimated audience of 1,226,204 people in Germany. 54.2% are female, 45.8% are male, average age 34.1. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Transfermarkt, Sports, Food and drink, P$C, Arts and music.
The average Snoop Dogg fan in Germany is 34.1 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Transfermarkt, Sports, Food and drink, with strongest over-indexing on Transfermarkt (3.12× the country average). Demographically, the Snoop Dogg audience skews balanced with an average age of 34.1, and over-indexes on personality traits such as Patriotism, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: Person · Subtype: Hip hop
Demographics of Snoop Dogg fans
| Metric | Value |
|---|---|
| Female | 54.2% |
| Male | 45.8% |
| Average age | 34.1 |
| Estimated audience size | 1,226,204 |
Audience persona
The typical Snoop Dogg fan in Germany is balanced, around 34.1 years old, with strong Patriotism tendencies and a notable affinity for Transfermarkt.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 325,963 | 1.21× |
| Bayern | 218,363 | 1.11× |
| Baden-Württemberg | 191,621 | 1.15× |
| Niedersachsen | 129,044 | 1.08× |
| Hessen | 104,149 | 1.11× |
| Rheinland-Pfalz | 69,823 | 1.14× |
| Berlin | 60,528 | 1.1× |
| Schleswig-Holstein | 42,253 | 0.96× |
| Brandenburg | 33,182 | 0.87× |
| Sachsen | 30,788 | 0.51× |
| Hamburg | 29,186 | 1.05× |
| Sachsen-Anhalt | 28,115 | 0.88× |
| Thüringen | 27,975 | 0.9× |
| Mecklenburg-Vorpommern | 18,777 | 0.8× |
| Saarland | 15,955 | 1.06× |
| Bremen | 11,053 | 1.05× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Transfermarkt | 3.12× | Sports |
| Sports | 1.77× | Sports |
| Food and drink | 1.55× | Food & Beverages |
| P$C | 9.92× | Music & Radio |
| Arts and music | 1.56× | Arts & Culture |
| Business and industry | 1.51× | Business & Career |
| Movies | 1.64× | Movies & TV |
| G-funk | 10.4× | Music & Radio |
| Finch | 3.18× | Music & Radio |
| Natural World | 2.15× | Fashion & Accessoires |
| Haftbefehl | 3.4× | Music & Radio |
| Euphoria | 1.56× | Movies & TV |
| Gangsta rap | 3.99× | Music & Radio |
| AutoScout24 | 1.63× | Cars & Mobility |
| 50 Cent | 6.65× | Music & Radio |
| Sportschau | 1.69× | Sports |
| Underground hip hop | 2.94× | Music & Radio |
| Step Up 2: The Streets | 17.23× | Movies & TV |
| Sport+ (France) | 3.08× | Sports |
| Real Madrid C.F. | 1.54× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.25 |
| Early Adopter Mentality | POWER | 1.21 |
| Indulgence | JOY | 1.18 |
| Luxury Orientation | PREMIUM | 1.17 |
| Social Media Usage | JOY | 1.11 |
| Urban Lifestyle | OPEN | 1.06 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 36.6% |
| Brazil | 5.9% |
| Germany | 5.4% |
See Snoop Dogg audiences in other countries
More Hip hop audiences in Germany
- Finch (6,928,145)
- Nina Chuba (3,981,908)
- Haftbefehl (3,635,757)
- Ikkimel (2,465,472)
- Bad Bunny (2,399,085)
Frequently asked questions
How many fans does Snoop Dogg have in Germany?
Snoop Dogg has an estimated audience of 1,226,204 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Snoop Dogg fans?
54.2% of Snoop Dogg fans are female, 45.8% are male, with an average age of 34.1 years.
Which brands do Snoop Dogg fans like most?
Snoop Dogg fans show strongest brand affinity for Transfermarkt (3.12×), Sports (1.77×), and Food and drink (1.55×) over the country average.
Where do Snoop Dogg fans live in Germany?
Snoop Dogg fans in Germany are most concentrated in Nordrhein-Westfalen (reach 325,963), Bayern (reach 218,363), and Baden-Württemberg (reach 191,621). These three regions account for the largest share of the active audience.
What other brands do Snoop Dogg fans also like?
Beyond Snoop Dogg itself, the audience over-indexes on Sports (1.77×), Food and drink (1.55×), P$C (9.92×), and Arts and music (1.56×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Snoop Dogg. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.