Jason Isbell Audience in United States

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Jason Isbell has an estimated audience of 928,840 people in United States. 49.5% are female, 50.5% are male, average age 42.4. Top regions: California, Texas, New York. Top brand affinities: Glacier National Park, George Harrison, Willie Nelson, Kia Sportage, Google Maps.

The average Jason Isbell fan in United States is 42.4 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Glacier National Park, George Harrison, Willie Nelson, with strongest over-indexing on Glacier National Park (44.48× the country average). Demographically, the Jason Isbell audience skews balanced with an average age of 42.4, and over-indexes on personality traits such as Tradition, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Country music

Demographics of Jason Isbell fans

Demographic split for Jason Isbell audience in United States
MetricValue
Female49.5%
Male50.5%
Average age42.4
Estimated audience size928,840

Audience persona

The typical Jason Isbell fan in United States is balanced, around 42.4 years old, with strong Tradition tendencies and a notable affinity for Glacier National Park.

Top regions in United States

Top regions ranked by reach for Jason Isbell in United States
RegionReachAffinity
California59,5910.58×
Texas55,8840.7×
New York41,7920.81×
Tennessee40,1032.15×
North Carolina36,0721.29×
Illinois35,1271.14×
Florida35,0890.56×
Georgia33,8311.18×
Pennsylvania27,9400.89×
Ohio27,2380.95×
Alabama27,2382.1×
Virginia25,9021.14×
Michigan22,5960.93×
Massachusetts21,6571.18×
Colorado21,2821.45×
Indiana18,2391.07×
Washington17,1270.92×
Kentucky17,0541.46×
Missouri16,5181.1×
South Carolina15,3361.1×
Maryland14,9230.93×
New Jersey14,7320.62×
Minnesota13,6271.02×
Wisconsin12,0750.86×
Oregon11,6181.09×
Arizona11,1800.59×
Louisiana11,0350.92×
Oklahoma10,1370.98×
Mississippi7,9891.04×
Kansas7,8921.08×
Arkansas7,5800.99×
Iowa7,4920.98×
Connecticut7,2370.78×
Utah6,7800.82×
Washington, District of Columbia4,4141.58×
Montana4,3051.67×
Idaho4,1480.89×
Maine4,0731.22×
Nebraska3,9490.85×
Nevada3,7400.42×
Rhode Island3,5881.21×
West Virginia3,4670.8×
New Hampshire3,4140.93×
New Mexico2,8120.6×
Vermont2,1621.33×
South Dakota1,8220.85×
Delaware1,5970.62×
Alaska1,4610.74×
Wyoming1,2650.92×
Hawaii1,2430.31×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Jason Isbell audience
BrandAffinityCategory
Glacier National Park44.48×Travel & Leisure
George Harrison19.64×Music & Radio
Willie Nelson10.9×Music & Radio
Kia Sportage22×Cars & Mobility
Google Maps4.12×Internet & Social Media
Capital One4.2×Business & Career
Woody Harrelson14.04×Movies & TV
Diane Keaton5.47×Movies & TV
Ozzy Osbourne8.14×Music & Radio
Indeed.com3.53×Business & Career
Alexander Skarsgård10.7×Movies & TV
Ethan Hawke9.27×Movies & TV
Chris Stapleton11.64×Music & Radio
Aaron Rodgers4.87×Sports
Google News4.38×News
AccuWeather4.54×Home & Garden
Kurt Cobain8.38×Music & Radio
Mick Jagger11.45×Music & Radio
Willem Dafoe10.78×Movies & TV
Beetlejuice3.19×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Jason Isbell audience
TraitClusterScore
TraditionCONSERVATISM1.82
SustainabilityBALANCE1.35
Community OrientationOPEN1.31
Sports ActivityPOWER1.26
ExtroversionTHRILL1.15
Design AffinityPREMIUM1.15

Worldwide distribution

Worldwide audience distribution share by country for Jason Isbell
CountryShare
United States76.5%
Canada5.0%
United Kingdom3.9%

See Jason Isbell audiences in other countries

More Country music audiences in United States

Frequently asked questions

How many fans does Jason Isbell have in United States?

Jason Isbell has an estimated audience of 928,840 people in United States, concentrated in California and Texas.

What is the gender split and age of Jason Isbell fans?

49.5% of Jason Isbell fans are female, 50.5% are male, with an average age of 42.4 years.

Which brands do Jason Isbell fans like most?

Jason Isbell fans show strongest brand affinity for Glacier National Park (44.48×), George Harrison (19.64×), and Willie Nelson (10.9×) over the country average.

Where do Jason Isbell fans live in United States?

Jason Isbell fans in United States are most concentrated in California (reach 59,591), Texas (reach 55,884), and New York (reach 41,792). These three regions account for the largest share of the active audience.

What other brands do Jason Isbell fans also like?

Beyond Jason Isbell itself, the audience over-indexes on George Harrison (19.64×), Willie Nelson (10.9×), Kia Sportage (22×), and Google Maps (4.12×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Jason Isbell. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.