Rascasse Audience Intelligence

Jersey Audience in United States

A data profile of the people who buy, follow and care about Jersey in United States — modelled from more than twelve digital signal sources. Jersey has an estimated audience of 824,426 people in United States.

#9405among Topic in United States#1061in Fashion & Accessoires

The average Jersey fan in United States is 40.0 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Obsessed (2009 film), Henry Cavill, Web server, with strongest over-indexing on Obsessed (2009 film) (24.47× the country average).

Demographically, the Jersey audience skews more male with an average age of 40.0, and over-indexes on personality traits such as Patriotism, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Jersey fan in United States is more male, around 40.0 years old, with strong Patriotism tendencies and a notable affinity for Obsessed (2009 film).

Category: Fashion & Accessoires · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Jersey profile in United States.

Audience size
824K
in United States
Gender
38.0%♀
62.0% male
Age
40.0
average years
Country rank
#26932
Topic in United States
Fig. 01

Search interest · 12-month trend

+12%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Jersey fans

38.0% are female, 62.0% are male, average age 40.0.

Fig. 02

Gender split

38.0%
Female
62.0%
Male
Demographic split for Jersey audience in United States
MetricValue
Female38.0%
Male62.0%
Average age40.0
Estimated audience size824,426
Fig. 03

Age distribution

Ø 40.0
average years
Age distribution of the Jersey audience in United States
Age bracketShare%
16-1921%
20-2916%
30-3919%
40-4921%
50+24%
Fig. 04

Worldwide distribution

11.3%

of the worldwide Jersey audience comes from United States.

Worldwide audience distribution share by country for Jersey
CountryShare
United States11.3%
Malaysia9.4%
France9.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Jersey audience in United States is strongest.

Fig. 05

Top regions by affinity

Jersey fans by region: top regions in United States
#RegionReachAffinity×
01New Jersey~40K1.95×
02California~100K1.31×
03Texas~90K1.26×
04New York~60K1.24×
05Louisiana~10K1.23×
06Georgia~30K1.21×
07Illinois~30K1.15×
08Nebraska~5K1.14×
09North Carolina~30K1.12×
10Ohio~30K1.11×
11Minnesota~10K1.09×
12Connecticut~9K1.08×
13Virginia~20K1.06×
14Pennsylvania~30K1.04×
15Arizona~20K1.04×
16Utah~8K1.04×
17Florida~60K1.02×
18Maryland~10K1.02×
19Delaware~2K1.02×
20West Virginia~4K1.01×
21South Carolina~10K1.00×
22Mississippi~7K1.00×
23Arkansas~7K0.99×
24Indiana~10K0.98×
25Alabama~10K0.98×
26New Mexico~4K0.98×
27Massachusetts~20K0.97×
28Nevada~8K0.97×
29Rhode Island~3K0.97×
30South Dakota~2K0.96×
31Washington~20K0.95×
32Michigan~20K0.93×
33Tennessee~20K0.93×
34Wisconsin~10K0.93×
35Iowa~6K0.93×
36Kansas~6K0.93×
37Washington, District of Columbia~2K0.93×
38Kentucky~10K0.92×
39Missouri~10K0.91×
40North Dakota~2K0.91×
41Oklahoma~8K0.90×
42Hawaii~3K0.89×
43Colorado~10K0.88×
44Idaho~4K0.85×
45Oregon~8K0.84×
46Montana~2K0.81×
47Alaska~1K0.80×
48New Hampshire~3K0.79×
49Maine~2K0.79×
50Vermont~1K0.79×
Fig. 06

Affinity by region

Affinity by region — Jersey, United States
0.79×1.00×1.95×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Jersey audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Jersey audience
#·InterestCategoryAffinity×
01Pippa MiddletonPolitics & Society29.02×
02Obsessed (2009 film)Movies & TV24.47×
03Southampton F.C.Sports20.00×
04Celtic FCSports20.00×
05Olympique LyonnaisSports20.00×
06Bayer 04 LeverkusenSports20.00×
07S.S. LazioSports20.00×
08Manuel NeuerSports20.00×
09Hamburger SVSports20.00×
10La Gazzetta dello SportSports18.64×
11West Ham United F.C.Sports18.19×
12Crystal Palace F.C.Sports16.59×
13FC Schalke 04Sports16.29×
14Hilary SwankMovies & TV12.22×
15Sam RockwellMovies & TV12.06×
16Henry CavillMovies & TV10.42×
17Web serverTechnology & Electronics7.50×
18MonarchyPolitics & Society6.85×
19FIFA World CupSports2.30×
20EBayShopping1.68×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Jersey audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Jersey audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.85×
SpiritualityBALANCE1.40×
IndulgenceJOY1.36×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Jersey audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.64×
Pet OwnershipJOY0.75×
SustainabilityBALANCE0.77×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Jersey have in United States?

Jersey has an estimated audience of 824,426 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Jersey fans?

38.0% of Jersey fans are female, 62.0% are male, with an average age of 40.0 years.

03

Which brands do Jersey fans like most?

Jersey fans show strongest brand affinity for Obsessed (2009 film) (24.47×), Henry Cavill (10.42×), and Web server (7.5×) over the country average.

04

Where do Jersey fans live in United States?

Jersey fans in United States are most concentrated in California (reach ~100K), Texas (reach ~90K), and New York (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do Jersey fans also like?

Beyond Jersey itself, the audience over-indexes on Henry Cavill (10.42×), Web server (7.5×), FIFA World Cup (2.3×), and Sam Rockwell (12.06×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Fashion & Accessoires audiences in United States

See Jersey audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Jersey. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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