A data profile of the people who buy, follow and care about Joji in United States — modelled from more than twelve digital signal sources. Joji has an estimated audience of 1,366,037 people in United States.
The average Joji fan in United States is 29.3 years old, balanced, and lives primarily in California.
The audience is concentrated in California, Texas, New York.
Top brand affinities include Ezra Miller, Fantastic Beasts and Where to Find Them, Lil Peep, with strongest over-indexing on Ezra Miller (104.43× the country average).
Demographically, the Joji audience skews balanced with an average age of 29.3, and over-indexes on personality traits such as Patriotism, Tradition.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Joji fan in United States is balanced, around 29.3 years old, with strong Patriotism tendencies and a notable affinity for Ezra Miller.
The key figures that characterise the Joji profile in United States.
48.8% are female, 51.2% are male, average age 29.3.
| Metric | Value |
|---|---|
| Female | 48.8% |
| Male | 51.2% |
| Average age | 29.3 |
| Estimated audience size | 1,366,037 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 49% | |
| 20-29 | 22% | |
| 30-39 | 13% | |
| 40-49 | 10% | |
| 50+ | 6% |
Where the Joji audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | New Mexico | ~20K | 2.63× | |
| 02 | California | ~200K | 1.60× | |
| 03 | Hawaii | ~8K | 1.42× | |
| 04 | Utah | ~20K | 1.39× | |
| 05 | Arizona | ~40K | 1.38× | |
| 06 | Washington | ~40K | 1.37× | |
| 07 | New York | ~90K | 1.30× | |
| 08 | Texas | ~100K | 1.29× | |
| 09 | Nevada | ~20K | 1.28× | |
| 10 | Oregon | ~20K | 1.24× | |
| 11 | Alaska | ~3K | 1.17× | |
| 12 | Illinois | ~50K | 1.08× | |
| 13 | Colorado | ~20K | 1.07× | |
| 14 | Massachusetts | ~30K | 1.05× | |
| 15 | Oklahoma | ~10K | 1.05× | |
| 16 | Idaho | ~7K | 1.03× | |
| 17 | New Jersey | ~30K | 1.02× | |
| 18 | Maine | ~4K | 0.98× | |
| 19 | Kansas | ~10K | 0.97× | |
| 20 | Virginia | ~30K | 0.96× | |
| 21 | Georgia | ~40K | 0.95× | |
| 22 | North Carolina | ~40K | 0.94× | |
| 23 | Indiana | ~20K | 0.93× | |
| 24 | Connecticut | ~10K | 0.93× | |
| 25 | Nebraska | ~6K | 0.93× | |
| 26 | Rhode Island | ~4K | 0.92× | |
| 27 | Florida | ~80K | 0.91× | |
| 28 | Washington, District of Columbia | ~3K | 0.91× | |
| 29 | Arkansas | ~9K | 0.90× | |
| 30 | Maryland | ~20K | 0.88× | |
| 31 | Minnesota | ~20K | 0.88× | |
| 32 | Pennsylvania | ~40K | 0.87× | |
| 33 | Michigan | ~30K | 0.86× | |
| 34 | Missouri | ~20K | 0.86× | |
| 35 | Kentucky | ~10K | 0.86× | |
| 36 | Tennessee | ~20K | 0.84× | |
| 37 | Wisconsin | ~20K | 0.84× | |
| 38 | Alabama | ~20K | 0.84× | |
| 39 | New Hampshire | ~4K | 0.84× | |
| 40 | North Dakota | ~2K | 0.84× | |
| 41 | Ohio | ~30K | 0.83× | |
| 42 | South Dakota | ~2K | 0.83× | |
| 43 | Vermont | ~2K | 0.81× | |
| 44 | Iowa | ~8K | 0.79× | |
| 45 | Montana | ~3K | 0.79× | |
| 46 | Louisiana | ~10K | 0.78× | |
| 47 | West Virginia | ~4K | 0.74× | |
| 48 | South Carolina | ~10K | 0.73× | |
| 49 | Delaware | ~3K | 0.73× | |
| 50 | Mississippi | ~7K | 0.71× |
The strongest cross-interests of the Joji audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Ezra Miller | Movies & TV | 104.43× | ||
| 02 | Fantastic Beasts and Where to Find Them | Pets & Animals | 69.95× | ||
| 03 | Aegean Airlines | Travel & Leisure | 61.21× | ||
| 04 | Lil Peep | Music & Radio | 38.24× | ||
| 05 | Die Antwoord | Music & Radio | 32.54× | ||
| 06 | Yung Lean | Music & Radio | 28.69× | ||
| 07 | Wanda Sykes | Movies & TV | 27.40× | ||
| 08 | The Day After Tomorrow | Movies & TV | 23.22× | ||
| 09 | Lena Dunham | Movies & TV | 16.84× | ||
| 10 | Henry Cavill | Movies & TV | 11.44× | ||
| 11 | Ralph Fiennes | Movies & TV | 11.02× | ||
| 12 | Doctor Strange | Literature | 10.88× | ||
| 13 | Dennis Quaid | Movies & TV | 10.54× | ||
| 14 | Rick and Morty | Movies & TV | 10.25× | ||
| 15 | Dungeons & Dragons | Games | 8.67× | ||
| 16 | Guardians of the Galaxy (film) | Movies & TV | 8.08× | ||
| 17 | Superman | Movies & TV | 2.86× | ||
| 18 | Video games | Games | 2.18× | ||
| 19 | Consumer electronics | Technology & Electronics | 1.89× | ||
| 20 | Clothing | Fashion & Accessoires | 1.86× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 3.12× | |
| Tradition | CONSERVATISM | 1.64× | |
| Price Sensitivity | PREMIUM | 1.45× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 0.59× | |
| Career Orientation | POWER | 0.81× | |
| Indulgence | JOY | 0.83× |
Joji has an estimated audience of 1,366,037 people in United States, concentrated in California and Texas.
48.8% of Joji fans are female, 51.2% are male, with an average age of 29.3 years.
Joji fans show strongest brand affinity for Ezra Miller (104.43×), Fantastic Beasts and Where to Find Them (69.95×), and Lil Peep (38.24×) over the country average.
Joji fans in United States are most concentrated in California (reach ~200K), Texas (reach ~100K), and New York (reach ~90K). These three regions account for the largest share of the active audience.
Beyond Joji itself, the audience over-indexes on Fantastic Beasts and Where to Find Them (69.95×), Lil Peep (38.24×), Rick and Morty (10.25×), and Lena Dunham (16.84×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Joji. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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