Leslie Odom, Jr. Audience in United States

Leslie Odom, Jr. has an estimated audience of 1,395,527 people in United States. 68.5% are female, 31.5% are male, average age 44.8. Top brand affinities: Ashley Benson, Jonathan Groff, Donald Duck, Naomi Scott, Autism Awareness.

Top brand affinities include Ashley Benson, Jonathan Groff, Donald Duck, with strongest over-indexing on Ashley Benson (55.5× the country average). Demographically, the Leslie Odom, Jr. audience skews more female with an average age of 44.8, and over-indexes on personality traits such as Community Orientation, Tradition.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

Demographics of Leslie Odom, Jr. fans

Demographic split for Leslie Odom, Jr. audience in United States
MetricValue
Female68.5%
Male31.5%
Average age44.8
Estimated audience size1,395,527

Audience persona

The typical Leslie Odom, Jr. fan in United States is more female, around 44.8 years old, with strong Community Orientation tendencies and a notable affinity for Ashley Benson.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Leslie Odom, Jr. audience
BrandAffinityCategory
Ashley Benson55.5×Movies & TV
Jonathan Groff16.96×Movies & TV
Donald Duck27.02×Movies & TV
Naomi Scott20×Movies & TV
Autism Awareness8.01×Health
Brittany Snow7.92×Movies & TV
Diabetes mellitus awareness5.45×Health
Singer-songwriter3.22×Music & Radio
Lucy Hale17.43×Movies & TV
Nat King Cole22.8×Music & Radio
Josh Duhamel10.49×Fashion & Accessoires
Erin Andrews16.5×Sports
Winnie-the-Pooh12.39×Kids & Family
My Little Pony10.91×Kids & Family
Tony Award6.16×Arts & Culture
Microblogging5.8×Technology & Electronics
Zootopia7.52×Movies & TV
Ella Fitzgerald17.29×Music & Radio
Frank Sinatra8.23×Music & Radio
Billie Holiday14.8×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Leslie Odom, Jr. audience
TraitClusterScore
Community OrientationOPEN1.41
TraditionCONSERVATISM1.29
MindfulnessBALANCE1.23
CreativityOPEN1.23
DIY MentalityTHRILL1.22
Pet OwnershipJOY1.2

Worldwide distribution

Worldwide audience distribution share by country for Leslie Odom, Jr.
CountryShare
United States66.3%
United Kingdom12.1%
Canada3.5%

See Leslie Odom, Jr. audiences in other countries

More Singer-songwriter audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Leslie Odom, Jr.. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.